Modern Restaurant Management

MARCH 18, 2025

Younger generations are becoming more discerning, placing greater trust in organic content from peers over traditional influencer promotions, making authenticity the priority. Technology plays a key role in this, as smartphones serve as an endless stream of information, entertainment and social connection.

2025 322

2025 Sustainability Social Media Customer Experience 322

Modern Restaurant Management

MARCH 3, 2025

Day in and day out, restaurant employees are on their feet—cooking, serving, bartending, cleaning, and ensuring every guest has a memorable experience, all while often working unusual schedules or long hours. When recognition becomes a natural, consistent part of your workplace, everyone benefits.

Insurance 412

Insurance Healthcare Leadership Small Business 412

Modern Restaurant Management

FEBRUARY 27, 2025

Miami-based brand I Heart Fries teamed with Artist, Athlete, Activist, Celebrity Influencer Dylan Gonzalez to launch an international franchise expansion effort. Our partnership with an influencer makes our reach even bigger and more authentic. How important is social media promotion for the brand and guest engagement?

Franchise 221

Franchise Franchising Social Media Influencer 221

Goliath Consulting

MAY 1, 2025

Collaborate with Micro-Influencers Micro-influencers (10K50K followers) tend to have higher engagement and local trust. Gen Z foodies might prefer TikTok and Instagram Reels, while busy parents or professionals may respond better to Facebook updates or LinkedIn lunch promos. Pro tip: Not every post has to sell.

Social Media 195

Social Media Marketing Email Marketing Influencer 195

Modern Restaurant Management

AUGUST 19, 2022

Coffee shops serve as early morning gathering places, restaurants provide a place where families reconnect, and shops selling retail goods keep lives running smoothly. Treat local influencers to a meal. Social influencers are the new celebrity endorsement. Join the local chamber of commerce and attend networking events.

Franchise 492

Franchise Franchising Social Media Loyalty Program 492

7 Shifts

OCTOBER 22, 2024

Collaborate with nearby businesses for events or promotions, and ask them to include a link to your website on their site. Use it to share updates, special events, or new menu items. Your posts can serve as mini-ads for your restaurant, and they appear when customers search for your business. It's an active marketing tool.

Book 195

Book Marketing Email Marketing Social Media 195

EATER

JANUARY 11, 2022

Your favorite food influencer has probably collaborated with the FeedFeed account, been featured on it, or promoted the hashtags in pursuit of a boost in followers and visibility. The FeedFeed describes itself as “the world’s largest crowdsourced publication,” and “the world’s largest epicurean social influencer network.”

Influencer 333

Influencer Social Media Employee Relations Website Management 333

7 Shifts

OCTOBER 22, 2024

When a restaurant participates in local events or partners with local businesses, it becomes part of the neighborhood’s fabric. Your Google Business Profile serves as the first point of contact for many potential customers searching for local restaurants. These create a unique experience that goes beyond just food and drink.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Culinary Cues

APRIL 22, 2025

I often reflect on the diversity of people and their backgrounds, the various reasons they tie on an apron, the team environment, and the transparent nature of the characters who cook and serve. They would become points of reference when attempting a new ethnically influenced dish that required an understanding of authenticity that I lacked.

Employee Relations 355

Employee Relations Reference Influencer Education 355

EATER

NOVEMBER 27, 2024

For some, it serves as a poignant reminder of hardship, yet for others, it remains a comforting, nostalgic food and an accessible entry point to Indigenous cuisine. She draws on her Taíno roots alongside West African and European ancestry to create dishes celebrating a rich tapestry of cultural influences.

Innovation 317

Innovation Food Truck Seasonal Menu 2004 317

Modern Restaurant Management

JULY 3, 2024

A well-crafted website serves as the virtual storefront for your restaurant, providing potential diners with a glimpse into your establishment's unique offerings, ambiance, and culinary delights. Collaborations and influencer partnerships can help expand your reach and tap into new audiences.

SEO 489

SEO Website Management Online Ordering Mobile Ordering 489

Modern Restaurant Management

JANUARY 3, 2024

Trend Two: Increasing the Importance of User-Generated Content (UGC) UGC serves as social proof and is more effective than direct advertising. This serves as a demo version of a guest’s visit. Participate in local events, such as festivals, quests, fundraisers, or sports tournaments. There is one more point.

2024 520

2024 Social Media Customer Experience Events 520

Modern Restaurant Management

AUGUST 31, 2023

Identify Your USP and Use it to Conceptualize PR Events Identify what makes your brand stand out from the rest. You may then leverage this unique selling proposition (USP) when conceptualizing PR events. So, basically, you’re harping on your USP—which your customers love—to make your event a success.

Social Media 385

Social Media Email Marketing Influencer Events 385

ChowNow

MARCH 21, 2025

Every successful restaurant has one thing in common: they know exactly who they are serving. Key customer factors that influence dining preferences, from demographics to behavior. Understanding who you serve can help you make strategic decisions that attract the right customers and keep them coming back.

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

Modern Restaurant Management

FEBRUARY 5, 2025

When polled on which of the classics will be on their tables, only 17 percent shared that they were not sure about what they’d be serving. This dish's popularity during Super Bowl season shows how Americans often turn to familiar comfort foods for major sporting events.

2024 309

2024 Food Order Delivery Sports 309

ChowNow

MAY 30, 2025

If youve got a big outdoor patio, maybe a summer evening special event is the best move. These recurring events give existing customers a reason to come back regularly, and give new customers something to talk about. This works especially well if you serve photogenic food or drinks (bonus points for mouth-watering images).

Ordering 195

Ordering Loyalty Program Social Media Email Marketing 195

Modern Restaurant Management

FEBRUARY 7, 2024

The Gen Z Influence This tasteful group of about 70 million Americans craves authenticity in every bite, from organic street foods to diverse global cuisines. Gen Z is arguably the most diverse American generation to date, both ethnically and culturally, which deeply influences their expectations for dining.

Social Media 493

Social Media Customer Experience Influencer Dine-in 493

Modern Restaurant Management

DECEMBER 18, 2024

Offering Bento Packs for individually portioned meals and a la carte buffet-style trays for customizable group settings, L&L’s catering options bring Hawaiian-style comfort food to events large and small throughout our locations nationwide. Flexibility will be essential for restaurants to succeed in 2025.

2025 419

2025 Loyalty Program Social Media Fast Casual 419

The Rail

MARCH 25, 2025

By Jordan Hayes, Contributor Relocating a restaurant is a major event that offers an opportunity to rebrand, refresh, and create excitement among your customers. Host a Farewell Event at the Current Location Before closing the doors of your current location, consider hosting a farewell event to thank loyal customers for their support.

Email Marketing 130

Email Marketing Social Media Customer Experience Events 130

Modern Restaurant Management

MARCH 3, 2025

Host events, support local causes, and create moments where loyal guests feel part of something bigger than just a restaurant. Digging deeper, heat maps and dwell times show how guests interact with a space, influencing layout and service flow. Finally, guests love sharing experiences.

Social Media 251

Social Media Email Marketing Customer Experience Loyalty Program 251

Modern Restaurant Management

AUGUST 3, 2021

Invest in your website with clear menus, ample dining room and food photos and include online ordering or online reservation options to serve both sets of customers. Use Facebook, Instagram and/or TikTok to share your unique offerings, daily specials and other events and to interact with customers. Build Social Proof.

Customer Experience 539

Customer Experience Email Marketing Social Media Online Ordering 539

Modern Restaurant Management

JULY 16, 2021

Those organizations that could used excess capacity in their existing kitchens to launch all-new, delivery-only brands – even as they continued to serve up items from their existing restaurants’ menus. Virtual kitchens, for example, were already accelerating trends when the pandemic hit.

Management 474

Management Management Insurance Kitchen Safety 474

Modern Restaurant Management

JANUARY 28, 2022

The key objective is to show you can be trusted and explain what kind of food you serve. The name makes it clear what kind of food they serve: fried chicken and burgers. For example, show a food spread served on banana leaves. Your business name should convey the cuisine you serve while still being memorable and unique.

Social Media 528

Social Media Advertising Small Business Food Order 528

Culinary Cues

FEBRUARY 18, 2020

Even the difference between restaurants that serve three meals per day vs. one that focuses entirely on dinner will be an entirely different ballgame. In this size operation there will likely be a sous chef for each restaurant outlet and a banquet chef whose focus is large-scale events.

Beverage 520

Beverage Events Food Order Website Management 520

Modern Restaurant Management

JANUARY 7, 2021

This way, you can strongly appeal to your customers’ hungry pangs and influence their dining decisions. Your staff is an indispensable part of what keeps your restaurant serving. Invitation to Events. Most restaurants host occasional parties and events as one of the powerful ways to promote a business.

Email Marketing 572

Email Marketing Marketing Seasonal Menu Customer Experience 572

Modern Restaurant Management

APRIL 17, 2020

A quick scroll through your Instagram or Facebook feed and you’re sure to find both influencers and people you know standing in front of beautiful backdrops. Whether on an interior wall, ceiling, floor or on the restaurant’s exterior, murals make a great backdrop for social media check-ins and geotagging when guests arrive.

Marketing 438

Marketing Social Media Fine Dining Customer Experience 438

7 Shifts

JULY 30, 2021

From managing your budget to accounting and bookkeeping for national holidays and events, this document will be your year-long guide to tracking your restaurant's promotional strategy. Influencer Marketing. Host community based events. Host a community based event at your restaurant! Stunnin' (feat. Rather run solo?

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Modern Restaurant Management

DECEMBER 17, 2024

This frees up valuable labor resources to focus on what really matters—serving customers at the restaurant level, and focusing on customer service and business growth at the distributor level. On the challenges facing the industry in 2025: The two biggest challenges are deciding to go digital and successfully adopting digital tools. .

2025 419

2025 Loyalty Program Customer Experience Online Ordering 419

Perfect Daily Grind

JUNE 13, 2025

The Italian coffee giant will supply its blend on board all long-haul Iberia flights and in VIP lounges via self-serve machines, extending its airline partnerships with United and ITA Airways. Las Vegas, Nevada, US) Thu, 12 Jun – The Barista League hosts Asia event in Tokyo. topping 2021’s 88.2,

2025 117

2025 Point of Sale Café 2024 117

Modern Restaurant Management

MAY 30, 2025

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features delivery data, tariff troubles, summer dining trends, and Beer Serves America. The market is influenced by evolving consumer lifestyles, the growth of digital ordering, and consumer demand for convenient and affordable dining. percentage points.

Fast Casual 251

Fast Casual Food Point of Sale Mobile Ordering 251

7 Shifts

OCTOBER 1, 2024

Serving fresh, delicious, and well-prepared food can make a big difference in how customers perceive your restaurant. In case you have big events, you can send a group announcement to your staff using 7shifts. This way, everyone can prepare for a busy day ahead and be ready to serve customers, no matter how many, with a smile.

Customer Experience 397

Customer Experience 2024 Customer Service Online Ordering 397

Modern Restaurant Management

JANUARY 2, 2024

The data collected will help create future strategies to identify customer preferences influencing a company's sales and marketing strategies. Restaurants are taking the dish to the next level, serving everything from breakfast to Indian-inspired pizza.

2024 493

2024 Fast Casual Food Safety Insurance 493

Modern Restaurant Management

APRIL 1, 2020

As restaurant operators, you are a part of the community, providing an experience and opportunity for people to come together, celebrate events or both. " 51 percent of respondents say, "Food always served with appropriate temperature." Amid the COVID-19 pandemic, your role is all the more critical.

Guest Recovery 414

Guest Recovery Customer Experience Social Media Food Order 414

Modern Restaurant Management

AUGUST 31, 2020

Its influence has created challenges, restructured social settings, and redefined meanings of common words and phrases. Remember to stay the course and always stick to serving your customers in the best way possible. COVID-19 has indelibly changed every aspect of our lives.

Food 596

Food Food Supply Franchise Franchising 596

Modern Restaurant Management

JUNE 23, 2023

Community : Focus on who you serve and how you are woven into the community fabric. Perhaps you sponsor the little league team, partner with a community organization, or host special events. Sharing stories about your community involvement drives loyalty to your brand and a desire to invest in your success.

Franchise 450

Franchise Franchising Marketing Social Media 450

ChowNow

FEBRUARY 12, 2025

And it works 59% of respondents say marketing emails influence their purchase decisions. Types of Emails Restaurants Can Send Different emails serve different purposes, and mixing up your content keeps your audience interested. A simple, friendly mentionWould you like to join our email list for special deals and events?can

Email Marketing 195

Email Marketing Marketing 2025 Online Ordering 195

Modern Restaurant Management

MARCH 3, 2023

These investments are anticipated mostly in the order and payment space, rather than automated systems or robots that prepare and serve food. a pop, Philly metro area restaurants on average served 109 percent more beer during Super Sunday 2023 than in 2022, while Kansas City metro area was only up 67 percent. How Do You Stack Up?

2023 508

2023 2022 Consumer Goods Point of Sale 508