Restaurant Business

AUGUST 11, 2025

Potato Wedges were discontinued in 2020, but the Louisville, Kentucky, fast-food brand reported that since then, the call for their return garnered thousands of social media comments and online petition signatures. KFC introduced Hot & Spicy Wings just about two years ago , timed to launch with the start of football season.

Menu

The Rail

DECEMBER 2, 2024

The global online food delivery market size was valued at USD 221.65 The graph below illustrates how these models interact within the market: 1. Social media login for easy access. Customer data management for targeted promotions and personalized marketing. The numbers speak for themselves. from 2023 to 2030.

Delivery

ChowNow

FEBRUARY 21, 2025

They help with reservations and table management, staff scheduling and time management, inventory tracking, rewards programs, automated marketing, and more. Popular options like 7shifts , Homebase , and Schedulefly cater to different types of restaurants, from small independent spots to multi-location operations.

2025

Web Diner

FEBRUARY 28, 2025

From Empty Seats to Endless Lines: The Email Marketing Secret Weapon Your Business Needs Whether you’re running a cozy caf, a bustling bistro, a trendy food truck, or a high-end restaurant, there’s one universal truth: empty seats mean lost revenue. Modern food service email marketing should be as varied as your menu.

Email Marketing

Squirrel Systems

FEBRUARY 3, 2025

At the end of the day, share the results both in-house and on social media to let everyone know which team’s dish was the most popular, just like the real game. Provide family-sized or catering platters that combine classic favorites like pizza, wings, and nachos.

Social Media

Restaurant Business

AUGUST 13, 2025

Plus desserts and appetizers can be shareable, which diners find appealing to encourage socialization and manage the check. Entrees usually feature a larger portion of protein, and meat and seafood can jack up costs and menu prices. Value is an undeniable driver of restaurant visits this year.

Fast Casual

Lavu

AUGUST 8, 2025

Effective café marketing strategies go beyond flyers and loyalty cards—they’re about understanding your ideal audience and meeting them where they are. Whether you’re a cozy neighborhood spot or an ambitious chain, refining how you connect with your target market is essential in 2025. Few customers bring their laptops.

Café

ChowNow

MARCH 14, 2025

Marketing and Customer Engagement Even the best-run restaurant wont thrive if no one knows about it. A strong marketing strategywhether through social media, email campaigns , or loyalty programs helps bring in new customers and keep existing ones coming back.

Operations

Restaurant Engine

DECEMBER 11, 2024

This enables you to also tap into their audiences for marketing. Do consider your audience and marketing appropriately. For example, you could market Wine and Cheese Wednesdays to local offices in your area. This goes far beyond the traditional bingo nights, although, depending on your target market, they can work, too.

Events

Restaurant Business

JUNE 13, 2025

Photo: Shutterstock San Francisco-based delivery service DoorDash announced Friday that it has completed its purchase of SevenRooms, a New York-City-based reservations and marketing platform for restaurants. . That deal will allow restaurants to place ads outside of DoorDash, on Google, social media and other websites.

Reservations

SpotOn

DECEMBER 27, 2024

Guests get free food and operators gain a database of loyal customers, a tool for increasing sales, and a way to differentiate themselves in a competitive market. Your loyalty program expenses fall under your marketing budget. Discount for catering orders. Host a launch event Don't forget about the offline world, too.

Loyalty Program

Restaurant Engine

OCTOBER 30, 2024

Personalize your restaurant through video marketing that goes behind the scenes. You know that today’s market is ultra-competitive, and the best way to succeed is to set yourself apart from the competition. This means fine-tuning your digital marketing and really harnessing the power of video on your website and social media platforms.

Social Media

Modern Restaurant Management

MARCH 11, 2025

These changes have become permanent shifts in how they target customers, market themselves, and design their offerings." The main part of our business is catering, which of course was all but dead during the pandemic. I’m happy to say it’s come back, with people holding big business and social events again.

Loyalty Program

Open for Business

OCTOBER 15, 2024

Have your trainees allocate a limited budget between marketing, staff training , and equipment upgrades and ask them to justify their decision-making process. Forecasting Using past data and market trends , go over how to project future needs. Local marketing Cover community partnership strategies and make use of word-of-mouth.

Training

Modern Restaurant Management

NOVEMBER 27, 2024

Among full service operators, about half reported automating everyday business operations, with online ordering (57 percent) being the most common automation, followed by invoicing (54 percent) and email marketing (53 percent). This will help operators not only reach new audiences, but also stay top of mind to drive repeat business.

2025

Modern Restaurant Management

MAY 16, 2020

Reinvent Your Catering Menu. Many offices are requiring individual packaging for catered food and even office snacks. Rethink your catering menu. People can’t order from you if they can’t find you, so be everywhere including social media, Google Maps, and third-party marketplaces. Up Your Digital Game.

Guest Recovery

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing

Modern Restaurant Management

APRIL 2, 2024

This shift in consumer behavior underscores the need for restaurants to cater to this growing customer demographic. Embracing solo diners not only opens doors to a wider customer base but also presents an opportunity for establishments to differentiate themselves in a competitive market.

Loyalty Program

7 Shifts

OCTOBER 9, 2020

According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. Catering - If applicable, include a page with information about catering, including your menu, contact information, and catering policies.

Design

Modern Restaurant Management

JULY 3, 2024

To cater to the growing demand for convenience, consider integrating online ordering and reservation systems into your website. Your restaurant is unique, and your SEO strategy should be tailored to your specific goals, target audience, and local market. Beware of SEO providers who offer generic, one-size-fits-all solutions.

SEO

Modern Restaurant Management

JANUARY 8, 2024

– Jaime Bettencourt, SVP of Revenue Growth & Brand Strategy, Mood Media Over the coming years, we can expect technology to play an increasingly pivotal role in the restaurant industry. As the trend of digital nomadism continues to rise in the future, catering to this growing demographic becomes increasingly important.

2024

Modern Restaurant Management

JULY 31, 2024

They found interest in pumpkin knows no bounds, with all types of establishments adding it to their menus, including cafes, diners, pubs, bakeries, cider works, bars, and even restaurants catering to specific dietary preferences. With the pumpkin spice market forecast to be worth $2.4

Seasonal Menu

7 Shifts

JUNE 20, 2022

Ghost kitchens emerged in the back half of the 2010s as delivery apps began to take hold of the dining market. It is typically used by restaurants, caterers, and food trucks. Testing a proven restaurant concept or idea in a new market. By utilizing some of the traditional methods: pop-ups, guest dinners, and social media. “I

Front of House

Modern Restaurant Management

MAY 24, 2024

Today, customers find restaurant brands through influencers, social media, review sites, and multiple channels. Brands like McDonald's, Pizza Hut, Domino's, Starbucks, and others invest and implement customer retention strategies to hold the market share. This stresses the need for customer retention programs.

Loyalty Program

7 Shifts

FEBRUARY 10, 2023

And we transformed it into a media company during a global pandemic in 2020. We became a global media company. Mine happened when I realized social media wasn’t about meeting new people — it was about communicating in a brand new way. It’s an essential tool for our restaurant and media company. Before my “Oh S**t!”

Social Media

7 Shifts

JULY 12, 2024

Semi-variable costs Semi-variable costs have both fixed and variable components, such as maintenance, repairs, and marketing expenses. As for marketing, focus on cost-effective strategies such as social media and email marketing. Additionally, keeping food costs low while maintaining quality can be tough.

Food Truck

Modern Restaurant Management

JANUARY 31, 2024

full service restaurants surveyed plan to introduce catering services. The website is one part of it, but it’s also about maintaining an active social media presence, offering a loyalty program, and investing in ongoing marketing campaigns. I hope they come away from reading the r eport with a sense of optimism.

Online Ordering

Modern Restaurant Management

JULY 8, 2024

Hooters has done a great job of creating a community in stores over the past 40 years, and we knew that the foundation of our loyalty program needed to be based on research about our audience, the market and what motivates them to dine at our restaurants.

Loyalty Program

Modern Restaurant Management

JUNE 1, 2023

Although the development and implementation of loyalty programs have become increasingly popular, they still have a widespread reputation as generic, focusing more on margin-eroding “spend-to-get” and not catering to the individual customer.

Loyalty Program

ChowNow

DECEMBER 7, 2020

Guests in most areas can’t flock to crowded dining rooms and order catering for large celebrations, but hope isn’t totally lost. Restaurant operators looking for a seasonal boost this year need to lean on holiday marketing ideas for takeout and delivery instead. . Spread the word via email.

2020

EATER

JANUARY 11, 2022

The FeedFeed describes itself as “the world’s largest crowdsourced publication,” and “the world’s largest epicurean social influencer network.” It began as an Instagram account, where Dan, then a radiologist, would post photos of meals made by Julie, a digital marketing executive and a professionally trained cook.

Influencer

7 Shifts

OCTOBER 23, 2020

These social networks don't have the capabilities your restaurant needs to become an online business. Thus, the platform has excellent features for restaurants, like online ordering , e-commerce, events management, contactless dining, and catering capabilities. Some customers may find Squarespace's customer support options frustrating.

Website Management

7 Shifts

FEBRUARY 7, 2024

Table of Contents Restaurant employee scheduling software Online and mobile ordering systems Point of sale (POS) terminals Restaurant task management Restaurant inventory management software Restaurant audience management Contactless payment options Social media management & metrics Kitchen display systems 1.

Technology

Modern Restaurant Management

SEPTEMBER 23, 2020

These include marketing, website development, omnichannel payments and point-of-sale (POS) solutions. "We're “We will continue to create innovative products and further our go-to-market approach to ensure merchants nationwide have access to the tools they need to run their businesses. social interactions, and 1.2M

Serving

Modern Restaurant Management

APRIL 2, 2020

Customers can also sign up on the website to receive email updates as new information is posted on the site. Customers can also continue to leverage the Company’s e-commerce portal SGProof.com in markets where available for online ordering and self-service. This includes great tips about how to use social media to advertise.

Employee Relations

EATER

MAY 17, 2021

In his telling, after seeing an internal video encouraging all Frito-Lay employees to “act like owners,” he told the CEO that spicy snacks were all the rage in Hispanic neighborhoods, and that they were missing out on a huge market. The snacks hit test markets in 1990, two years before Montañez says he pitched his products in 1992. “It

Email Marketing

Goliath Consulting

JUNE 8, 2023

Additionally, envision future growth opportunities, innovative menu additions, and effective marketing strategies to maintain a competitive edge. Ensure your menu caters to diverse palates and dietary restrictions, delighting guests with a range of mouthwatering options.

Dietary Restrictions