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The 11 Best Restaurant Event Ideas That Actually Bring In New Customers And Keep Regulars Excited

ChowNow

1) Pop-Up Collaborations Partner with other local businesses, like a bakery, brewery, coffee shop, roastery, or food truck, for exclusive menu items or drinks. Why customers love it: Customers who attend these types of events will be foodiespeople with an intense interest in food and how its made.

Events 195
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Collaborations That Make Sense for Restaurants

Goliath Consulting

How to Choose the Right Partnerships to Grow Your Brand and Fill Seats. Look for creators who already dine at similar spots Ask for a media kit or engagement rate before you offer free food Aim for UGC and in-feed posts, not just Stories. Other Restaurants When values align, collaboration beats competition.

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17 Restaurant Promotion Ideas To Boost Orders And Customer Loyalty

ChowNow

This promotion not only drives more customers, it gives guests a reason to bring a friend, increasing your average check size and exposing your food to new customers. This works especially well if you serve photogenic food or drinks (bonus points for mouth-watering images). National Pizza Day. Ice Cream Month. Burger Week.

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The Ultimate Guide To Restaurant Marketing: Strategies for Restaurant Operators In 2025

ChowNow

Everything from food to labor is getting more expensive, which means restaurant margins are tighter than ever. Even if your food is incredible, youre not operating in a vacuum. Maybe theres no great late-night option, or the local delivery scene is missing high-quality comfort food. Everything is getting more expensive.

2025 195
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QR Code Restaurant Guide: 6 Tips for Success

SpotOn

Over the last several years, QR order and pay has gone from being a fringe technology to a widely used solution for restaurants, bars, breweries, and wineries. Are you looking to reduce wait times by letting guests order before they're even seated with a feature like Seat & Send ? At all tables or just outdoor seating?

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Great Lake, Greater Efficiency at Big Lake Brewing

SpotOn

A single-location brewery that has grown from drinks-only to a full food menu that makes up 60% of sales, Big Lake credits the pandemic for instilling flexibility into its DNA. He oversaw the brewery’s switch to the SpotOn POS system during tulip season, the busiest time of the year for Big Lake Brewing.

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The Pandemic Pivots That Stuck

EATER

Five years after the onset of the COVID-19 pandemic, our relationship to food and dining has undergone some permanent changes I got COVID for the first time this past February. Most restaurant and food service workers did not have access to sick leave or any other safety net , and yet were deemed essential. Sound familiar?