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Restaurant Market Research: Ultimate Guide to Market Analysis

7 Shifts

Just like a well-crafted mission statement will help guide your business decisions, identifying and understanding your target customers and competitors through restaurant market research will give your business a competitive edge. Instead of having a vague goal like "Improve my business," make your goals more specific.

Marketing 370
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13 Ways to Promote Your Restaurant on Social Media

The Rail

By Sarah Jarosz, Contributor Social media has revolutionized how businesses market their products and services, and restaurants are no exception. Whether you're a small, local restaurant or a large, chain restaurant, social media can be a powerful tool to help you attract new customers and build brand awareness.

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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

To do so, you must have an optimized website and engaging social media profiles. You can also reach out to other local businesses or organizations to provide further context to search engines about your restaurant’s location. Remember that your Google Business profile isn't just a static listing.

Book 195
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A Matcha Shortage Hits TikTok’s Favorite Brands

EATER

That demand has been steadily growing over the last decade , but thanks to social media — particularly, the niche of #MatchaTok — it’s seen a recent, sudden spike. In the US, matcha sales have reportedly reached in excess of $10 billion over the past 25 years. Now, the matcha industry is struggling to keep up.

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Boost Your Restaurant Business with Five Local Marketing Tips

Modern Restaurant Management

The pandemic has ravaged many businesses in the country and few industries were hit as hard as the restaurant industry. So it makes good business sense to revamp your marketing strategies. The Pandemic and the Restaurant Business. Thousands upon thousands of restaurants were forced to close for safety reasons, some permanently.

Marketing 568
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How To Grow Your Restaurant’s Online Presence Using Influencer Marketing

Modern Restaurant Management

Food bloggers and influencers are modern-day critics that can wield enough persuasive power to make or break a hospitality business. Any restaurant or F&B business can leverage this form of marketing to their benefit, it just requires a little know-how in the realm of digital networking. Find Bloggers in Your Niche.

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The Best Restaurant Marketing Tips

Modern Restaurant Management

Below are a few examples of small and big F&B chains applying unique marketing techniques. What’s working right now: Hours should be updated everywhere: Facebook, google my business, yelp, your website, etc. Lastly, put up a sign that says your restaurant is open and practicing social distancing.

Marketing 585