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How to Calculate and Optimize Your Restaurant’s Customer Acquisition Cost (CAC)

7 Shifts

In this article: How to calculate your restaurant customer acquisition cost (CAC) How to optimize your restaurant’s CAC and reduce costs What is a good cost per customer acquisition? You can also offer special promotions to keep customers engaged. For the restaurant industry, the CAC can range between $27 to $180.

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How To Write A Restaurant About Us Page Description With Examples

ChowNow

A casual neighborhood spot will use different language than a fine-dining restaurant trying to earn a Michelin star. These details that make your restaurant special help customers visualize the experience before they even walk through the door. Commuters looking for the perfect slice of pizza on their lunch break?

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How to Find the Target Market for Your Restaurant

ChowNow

In this article, you will learn: How to define your restaurants target market to guide your business decisions. Lifestyle Choices: Do they prefer fast, casual meals or long, social dining experiences? Key behavioral factors include: Dining Habits: Do they eat out frequently or only for special occasions?

Marketing 195
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5 Essential Restaurant Customer Retention Strategies Every Operator Needs In 2025

ChowNow

In this article, youre going to learn five restaurant customer retention strategies that will not only keep your current regulars happy but will also help you grow your repeat customer base. For more expert tips, check out our article on social media marketing for restaurants. or Is there anything we can do better?

2025 195
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The Ultimate Guide To Restaurant Marketing: Strategies for Restaurant Operators In 2025

ChowNow

By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. The industry is evolving fast, and simply relying on word-of-mouth or foot traffic isnt going to cut it.

2025 195
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Five Reasons Why QR Code Menus Aren’t Going Away

Modern Restaurant Management

They may have discovered you from an Eater article, booked their reservation through OpenTable, or located you via Google Maps, and they will surely review their experience on Yelp — whether positive or negative — when their meal is complete. Restaurant customers do everything from their phones. So how do you set up your code?

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How to Write Online Menu Descriptions (with Examples)

ChowNow

In this article, you will learn: How to balance clarity, creativity, and brand voice in your menu writing How to use sensory language to create truly mouth-watering menu descriptions How to structure descriptions that drive orders on your restaurant website So what exactly separates an okay description from one that gets guests to order immediately?

Menu 195