ChowNow

MARCH 21, 2025

Every successful restaurant has one thing in common: they know exactly who they are serving. Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. In this article, you will learn: How to define your restaurants target market to guide your business decisions.

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ChowNow

JUNE 12, 2025

Knowing the true cost per serving means you’re not guessing where to set menu prices. List Every Ingredient in the Dish Start by writing out everything that goes into a single serving—no shortcuts. That means listing not just “salmon” but also the oil it’s seared in, the herbs it’s topped with, and the lemon wedge it’s served with.

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Operations Food Supply Seasonal Menu Pricing 195

7 Shifts

NOVEMBER 15, 2024

They play a big role in overseeing your inventory and attending to customer complaints. In this article: How do you handle inventory management to keep the bar always adequately stocked? What would you do if a customer claims they were overcharged? How would you handle a conflict between a bar staff and a customer?

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ChowNow

APRIL 15, 2025

Restaurant KPIs are numbers that go beyond basic accounting to help you see how every part of your business is performingfrom your profit margins to your guest experience. Not all restaurant KPIs measure the same thingsome help you protect your bottom line, while others can improve your operations efficiency or improve guest experience.

Operations 195

Operations Email Marketing Point of Sale Online Ordering 195

Modern Restaurant Management

JUNE 25, 2020

As the fight against COVID-19 continues, more of those same restaurants have started considering—and even implementing—new plans for welcoming employees and customers back for in-person dining. Consider limiting bathroom capacities for both employees and customers to reduce person-to-person proximity.

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Employee Relations Customer Experience Communication Training 547

Modern Restaurant Management

JULY 13, 2020

The ‘New Normal’ Before we delve into how AI can drive growth, let’s first focus on the basics: Improving customer experience. Preventing customer indecision. Telling the customer what to do next. Joseph states that "money serves as a fomite, an inanimate vehicle by which pathogens can be spread."

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Modern Restaurant Management

JUNE 23, 2022

Consumers visit a fast food or quick serve restaurant (QSR) with a goal in mind: secure a tasty meal incredibly quickly. Technology has permeated the quick serve restaurant industry and job functions – from point of sale (POS) to complying with food safety standards. Who makes the magic happen? Fast forward to 2022.

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Modern Restaurant Management

AUGUST 25, 2020

Additionally, restaurants will experience a significant shift in technology and customer service. Mechanical systems should be designed to enhance the Indoor Air Quality (IAQ) of the spaces they serve. Restaurant designs of the future will be informed by low touch and high impact experiences.

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Design Guest Recovery Consumer Goods Fine Dining 531

7 Shifts

OCTOBER 22, 2024

From improving your Google listing to leveraging customer reviews, these tips will show you how to boost your visibility and drive more traffic to your restaurant. If your website isn’t optimized for mobile, you could be losing out on potential customers. This way, you won’t need to code your site from scratch.

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ChowNow

FEBRUARY 12, 2025

By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. Customers have more choices, higher expectations, and countless ways to discover (or overlook) your restaurant.

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ChowNow

MARCH 7, 2025

Restaurants collect a ton of customer data. Think about it: What if you could automatically send a special offer to a customer who hasnt ordered in a while? When used strategically, customer data can help you personalize marketing, streamline operations, and create a better dining experience for your guests.

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Modern Restaurant Management

DECEMBER 8, 2020

Social media platforms, such as Facebook, Instagram, and Pinterest, make it easy to connect with potential customers. The article below covers some of the factors you should consider in your social media strategy – including what to look for when choosing the right social media platform for your restaurant’s marketing strategy.

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Social Media Advertising Customer Service Article 520

ChowNow

MAY 9, 2025

Well-written menu descriptions dont just tell guests whats in a dish; they entice customers, set the tone for your brand, and can increase sales. The best restaurant menu descriptions help customers understand what the dish is and why theyll love it. Fortunately, you dont need to be a professional writer to pull this off.

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Modern Restaurant Management

MARCH 9, 2020

In the Internet economy, online consumer reviews are a powerful tool used in helping businesses drive growth and integrate crucial feedback to create a better customer experience. For consumers, online reviews provide a source of expert opinion from peers that have had previous experiences with a product or service.

Customer Experience 462

Customer Experience Social Media Customer Service Technology 462

Modern Restaurant Management

MARCH 15, 2022

Further, restauranters who fully embrace crypto rewards offer a unique and easy way customers can receive loyalty points directly at the point-of-sale. Restaurants are beginning to use this tool to account for the many steps that come before serving up a steamy plate of pasta or beefy burger. Supply Chain Benefits.

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ChowNow

MAY 2, 2025

Youre not just managing food and staff, youre battling slim profit margins, high operating expenses, and constantly changing customer preferences. And while the odds improve with experience, restaurant ownership is still tough. The Alternative: Validate your idea, clarify your customer base, and align pricing with your market.

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ChowNow

MARCH 27, 2025

Menu pricing isnt just about covering costsits about finding that sweet spot where profitability, customer perception, and operational reality meet. Too high, and youll drive customers away. High-end restaurants can charge more for the experience, leaving wiggle room for a higher food cost percentage.

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ChowNow

MARCH 14, 2025

Operators who ignore this opportunity risk losing significant revenue to their competitors while missing out on the chance to build a stronger connection with their customers. Many restaurants struggle with high third-party app fees, low website traffic, and clunky ordering experiences that drive customers away.

Ordering 195

Ordering Mobile Ordering Online Ordering Email Marketing 195

Modern Restaurant Management

OCTOBER 7, 2024

In almost every conversation I have with other industry professionals, someone will say “before COVID… ” or “since COVID… ” As a matter of fact, in many of my articles I make the same comparison. I’ll make this connection for you later in this article. This is a trend I hope will go away.

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2025 Loyalty Program Waste Compost 474

7 Shifts

NOVEMBER 15, 2024

After all, it’s not just the quality of your food that can keep customers coming back — 73% of diners base their satisfaction on the quality of service they receive. Your staff, especially your restaurant manager, plays a crucial role in the overall dining experience. Hiring the right people can make or break your business.

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Modern Restaurant Management

OCTOBER 24, 2024

Read any article enumerating the current or emerging trends in restaurants and retail and you will see ideas of health and wellness, environmental sustainability, and brand authenticity coming to the fore. Customers – 5 points This is both the smallest category and potentially the least relevant for a restaurant looking to be a B Corp.

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Certification Fast Casual Front of House Sustainability 221

Modern Restaurant Management

MAY 30, 2025

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features delivery data, tariff troubles, summer dining trends, and Beer Serves America. In recent years, consumer behaviors have drastically changed to now preferring delivery services and an increased willingness to pay a premium for a seamless experience.

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Modern Restaurant Management

JULY 5, 2023

In today’s highly competitive landscape, marketing departments are focused on getting a 360-degree view of the customer in order to personalize their experiences and maximize customer lifetime value. In other words, it means providing services to individuals through digital platforms and technology.

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Hospitality Customer Experience Loyalty Program Customer Service 449

7 Shifts

OCTOBER 28, 2024

In this article: How to calculate your profit margin for your bar What is the average profit margin for bars? The average profit margin for bars typically ranges between 10-15% , but this can vary depending on the type of bar you run, the location, and the types of drinks you serve.

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Point of Sale Merchandise Seasonal Menu Bar 195

ChowNow

FEBRUARY 13, 2025

The answer to why your restaurant needs a website is simple: if you dont have a website, you are 100%, without a doubt, missing out on hundreds, if not thousands of customers. In this article, you will learn: Why a website makes your restaurant more trustworthy and professional. A website, however, is entirely yours.

Social Media 195

Social Media Online Ordering SEO Email Marketing 195

Modern Restaurant Management

JANUARY 31, 2024

This article delves into five effective strategies to seamlessly integrate UGC into your brand's journey, highlighting how these approaches can amplify customer voices, strengthen brand loyalty, and drive meaningful engagement in an increasingly competitive market.

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Social Media Email Marketing Influencer Customer Experience 508

Modern Restaurant Management

APRIL 20, 2022

The 1950s saw the birth of the first idealized vending machine , an enormous construction made of metal and glass that served thousands of city-dwellers each day and night. The machine served sandwiches, wine, and coffee, and was considered a great success. This is what we discuss in this article.

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Mobile Ordering Food Order Employee Relations Customer Service 537

ChowNow

APRIL 25, 2025

Its the sum of everything about your restaurant, from your menu design and decor to the tone you use when replying to comments on social media or greeting customers walking through the door. Its not just about looking good (though that is a part of it); its about creating an emotional connection that shapes the entire customer experience.

Mobile Ordering 195

Mobile Ordering Social Media Email Marketing Customer Experience 195

Modern Restaurant Management

SEPTEMBER 17, 2020

Successful restaurants do not sell food: they tell a story, offer experience and appeal to emotions. Here are seven ideas you can use to harness the power of YouTube and shed light on your restaurant, no matter the size of your team or the type of food you serve. Give A Sneak Peek into Your Supply Chain. Share Your Signature Recipes.

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Marketing Social Media Food Supply Back of House 508

The Rail

DECEMBER 2, 2024

By Kateryna Reshetilo, Contributor Are you a restaurant owner looking for ways to keep up with the fast-changing demands of your customers? Today, more than ever, restaurants are turning to custom-built apps to improve convenience, streamline operations, and foster customer loyalty. If so, you’re not alone. from 2023 to 2030.

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ChowNow

MAY 30, 2025

When business slows down, its easy to blame the season, the weather, or people not going out like they used to, but sometimes all customers need is a good reminder or the right reason to show up again. Encouraging repeat visits from loyal customers? Or bring in a wave of new customers who havent tried your place yet?

Ordering 195

Ordering Loyalty Program Social Media Email Marketing 195

Modern Restaurant Management

AUGUST 5, 2020

and will enable TouchBistro to fully integrate customer loyalty and guest marketing into its all-in-one point-of-sale (POS) and restaurant management platform. “Now, more than ever, restaurateurs need an effective and affordable way to promote their restaurants to new and existing customers so they can bring them back again and again.

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Food Safety Mobile Ordering Online Ordering Kitchen Safety 527

ChowNow

MAY 16, 2025

A great dining experience starts long before someone walks through your door. Nearly every customer journey begins with a search on Google, then a scroll through several restaurant websites before something catches their eye. Relying solely on third-party platforms splits your traffic and gives away control of the customer experience.

Mobile Ordering 195

Mobile Ordering Loyalty Program Online Ordering Download 195

Modern Restaurant Management

FEBRUARY 28, 2020

Shake up your quick serve restaurant (QSR) and fast casual dining marketing response with voice response via smart speakers and voice assistants. The pymnts.com article notes: “More than three-quarters of U.S. Connected devices make shopping an everyday part of the everyday consumer experience. percent year over year.

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Marketing Fast Casual Entertainment Article 420

ChowNow

MARCH 14, 2025

Every day, youre juggling staff, food quality, inventory, customer service, purchasing, and moreall while trying to cultivate a dining experience that wows your customers enough to keep them coming back. Customer Service and Experience Great food and drink is only truly enjoyed when its coupled with a great service experience.

Operations 195

Operations Management Management Front of House 195

7 Shifts

OCTOBER 22, 2024

Whether through supporting local charities or participating in food drives, local restaurants can become go-to places for customers who want to support their community. It helps allocate resources directly to those who are most likely to become loyal, repeat customers.

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Marketing 2025 Social Media Email Marketing 195

Perfect Daily Grind

FEBRUARY 25, 2020

From sparkling teas and lemonades to cold brew coffee, customers are increasingly thirsty for a more refreshing beverage than the traditional coffee shop offerings. And businesses that don’t serve these risk losing out to competitors. But which cold and sparkling drinks should you be serving? Serving nitro coffee on tap.

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