7 Shifts

OCTOBER 22, 2024

From improving your Google listing to leveraging customer reviews, these tips will show you how to boost your visibility and drive more traffic to your restaurant. If your website isn’t optimized for mobile, you could be losing out on potential customers.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

MAY 20, 2025

The Value Wars continue to shake up the dining industry, increasing competition for the same share of stomachs. For fast casual chains, competition includes usual suspects like casual dining and QSRs as well as c-stores and grocery chains who are ramping up foodservice offerings to capitalize on the trading down trend.

Fast Casual 221

Fast Casual Casual 2025 Dietary Restrictions 221

Modern Restaurant Management

DECEMBER 18, 2024

It is atop the list for restaurants looking to modernize, differentiate, and elevate experiences. So much data is generated at every point within a restaurant, whether fast casual or fine dining. The question now becomes – how to make sense of that data and use it to elevate the dining experience. Data, Data, Data.

2025 419

2025 Loyalty Program Social Media Fast Casual 419

ChowNow

MARCH 7, 2025

Restaurants collect a ton of customer data. Think about it: What if you could automatically send a special offer to a customer who hasnt ordered in a while? When used strategically, customer data can help you personalize marketing, streamline operations, and create a better dining experience for your guests.

Loyalty Program 195

Loyalty Program Email Marketing Online Ordering Point of Sale 195

ChowNow

FEBRUARY 12, 2025

By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. Customers have more choices, higher expectations, and countless ways to discover (or overlook) your restaurant.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

JULY 16, 2025

” to reflect their marketing philosophy and experience in both sectors. But with my extensive experience in restaurants, I didn’t want to limit myself. Recognizing that social media could be a powerful tool for the hospitality industry, Kim Beechner founded Embark Marketing in her senior year of college. And I love that.

Marketing 332

Marketing Social Media Email Marketing Back of House 332

The Rail

FEBRUARY 7, 2025

From sizzling dishes to a vibrant dining atmosphere, video content allows potential customers to experience the restaurants ambiance and imagine the sounds and aromas before the even set foot inside. You can encourage customers to share their dining experiences through videos to amplify your reach and credibility.

Serving 130

Serving Marketing Loyalty Program Social Media 130

Restaurant Business

JUNE 11, 2025

All photos courtesy of Ascent Hospitality Management A pair of legacy family-dining brands are out to prove that age is only a number. All photos courtesy of Ascent Hospitality Management A pair of legacy family-dining brands are out to prove that age is only a number. Perkins and Huddle House are classics of the family-dining genre.

Fast Casual 184

Fast Casual Front of House Back of House Leadership 184

7 Shifts

OCTOBER 22, 2024

89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity. Whether through supporting local charities or participating in food drives, local restaurants can become go-to places for customers who want to support their community.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

JANUARY 31, 2025

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.

Marketing 221

Marketing Loyalty Program 2024 2025 221

Modern Restaurant Management

DECEMBER 31, 2024

More than half of those surveyed, 55 percent, said increasing sales is 2025’s top priority, followed by reducing costs and enhancing guest experiences. Those priorities include increased marketing and sales efforts alongside new benefits and programs to attract and retain staff.

Franchise 221

Franchise Franchising 2024 Mobile Ordering 221

ChowNow

MAY 30, 2025

When business slows down, its easy to blame the season, the weather, or people not going out like they used to, but sometimes all customers need is a good reminder or the right reason to show up again. Encouraging repeat visits from loyal customers? Or bring in a wave of new customers who havent tried your place yet?

Ordering 195

Ordering Loyalty Program Social Media Email Marketing 195

The Restaurant Group

MAY 17, 2025

This simple and powerful approach turns satisfied customers into enthusiastic advocates for your restaurant. A restaurant referral program builds strong restaurant customer loyalty, creates excitement around your brand, and significantly increases your restaurant revenue growth.

Loyalty Program 78

Loyalty Program Social Media Customer Experience Email Marketing 78

Restaurant Business

JUNE 17, 2025

And fast-food customers Convenience-store foodservice grew 5% last year and is expected to jump another 5.7% And the tactics are quickly stealing customers from restaurants. this year, according to the 2025 Convenience Store Trends Report released Tuesday by customer experience solutions and mystery shopping firm Intouch Insight.

Food 275

Food Fast Casual Leadership Loyalty Program 275

The Rail

MAY 22, 2025

Tip #1: Creating a Signature Brand Voice that Matches Your Dining Experience The personality of your brand should reflect the experience you provide in-house. While general advertising does not draw the desired visitors, customized efforts do. A brand that resonates does not get lost in the shuffle.

Social Media 130

Social Media Front of House SEO Uniforms 130

The Rail

APRIL 10, 2025

These figures underscore that sustainability benefits the environment and helps restaurants as well by improving their efficiency, saving costs, and strengthening customer loyalty. These efforts offer a dining experience thats informed and easy to navigate. Transparency meets these demands directly.

Food Supply 130

Food Supply Social Media Sustainability Sourcing 130

The Restaurant Group

MARCH 23, 2025

They’ve not only spiced up our dining experiences but also served up a platter of benefits for restaurants. They streamline operations, increase sales, and enhance customer relationships. Enhancing Customer Convenience Easy Ordering from Anywhere Imagine craving that cheesy pizza while binge-watching your favorite show.

Online Ordering 78

Online Ordering Food Order Ordering Loyalty Program 78

The Restaurant Group

MAY 31, 2025

Restaurant email marketing is your secret ingredient to standing out, creating memorable dining experiences, and significantly boosting revenue by nurturing strong customer relationships. This ensures your message consistently reaches engaged customers who already love your restaurant, enhancing direct customer communication.

Email Marketing 78

Email Marketing Loyalty Program Online Ordering Seasonal Menu 78

Restaurant Engine

DECEMBER 11, 2024

Promote your special events and themed nights to both current customers and your target audience. Not only do these special events bring in new people, but they may also help you gain back customers who havent dined with you in a while. The restaurant space is crowded, and you want to set yourself apart from the competition.

Events 52

Events Specials Workshop Entertainment 52

Restaurant Business

JUNE 13, 2025

Private-equity firm Savory Fund made a major investment in casual-dining chain Hawkers Asian Street Food. Photo: Shutterstock Welcome to Restaurant Business’ Week in Review for the week of June 9, 2025. Upscale soup dumpling chain Din Tai Fung has the industry’s highest average unit volumes. Starbucks’ latest gambit to improve operations?

Operations 224

Operations Leadership 2025 Fast Casual 224

Indoor Media

JANUARY 16, 2025

In an industry that thrives on competition and customer expectations, success when starting a pizza shop is built on a foundation of core principles. Exceptional pizza Consistent branding and marketing, Efficient operations, Cleanliness Strong customer focus These aren’t just sides; they are the central slices in the pie of success.

Website Management 78

Website Management Customer Experience Back of House Customer Service 78

The Restaurant Group

APRIL 12, 2025

How It Works in the Restaurant Business In the restaurant biz, influencers share their dining experiences, spotlighting your culinary delights to their audience. Reaches New Customers Quickly Influencers introduce your restaurant to audiences you might not reach through traditional advertising.

Influencer 78

Influencer Marketing Social Media Food Truck 78

The Restaurant Group

MAY 25, 2025

Online Reputation for Small Restaurants is critical to attract customers and build trust. It involves making sure customers find positive, accurate information. Customers often read online reviews before deciding to eat somewhere. Positive reviews attract customers, while negative reviews can keep people away.

Social Media 78

Social Media Customer Experience Customer Service Small Business 78

SpotOn

NOVEMBER 21, 2024

Some people stay home for the holidays, while others look for special experiences. Make the reservation process easier While some people stay home for the holidays, others look for special experiences or want to go out for dinner in larger groups. Photo by Juliette F on Unsplash. Photo by Rob Laughter / Unsplash 4.

Loyalty Program 98

Loyalty Program Seasonal Menu Email Marketing Cash Management 98

Restaurant Engine

FEBRUARY 12, 2025

First, you have the best food and terrific customer service. Next, your restaurant customers are happy when they dine with you. The trick is to convince your current customers to do the marketing for you. All you need to do is leverage the enthusiasm and creativity of your customers. UGC builds a community.

Social Media 52

Social Media Marketing Customer Experience Compost 52

The Restaurant Group

FEBRUARY 25, 2025

Introduction Upselling techniques in restaurants are where servers suggest additional or premium menu items to enhance the dining experience. It helps increase revenue while improving customer satisfaction. Upselling means suggesting a better, larger, or additional item to increase the value of a customer’s order.

Loyalty Program 68

Loyalty Program Customer Experience Customer Service Email Marketing 68

SpotOn

DECEMBER 27, 2024

Guests get free food and operators gain a database of loyal customers, a tool for increasing sales, and a way to differentiate themselves in a competitive market. What are some different kinds of customer loyalty programs? Do you have an existing customer pool, but you're trying to gain more frequent customers?

Loyalty Program 52

Loyalty Program Point of Sale Online Ordering Front of House 52

Lavu

JUNE 6, 2025

With rising ingredient prices, labor shortages, and tighter margins, operators must find strategic ways to reduce restaurant costs without compromising quality or customer experience. Increasing restaurant profits allows you to invest in upgrades, like better equipment or a nicer place for customers to eat.

Loyalty Program 78

Loyalty Program Waste Recycling Inventory 78

Restaurant Business

JUNE 17, 2025

17, 2025 Facebook Twitter LinkedIn DoorDash now offers services like reservations and advertising. Then last week, DoorDash revealed that it had acquired Symbiosys, an ad tech startup that will allow restaurants to advertise themselves on places like Google, TikTok, Instagram and Snapchat. Is that a good thing for restaurants?

Leadership 184

Leadership Advertising Reservations 2025 184

Restaurant Engine

JULY 9, 2025

Today, you can expect that your customers are always looking for convenience. They may choose to dine out when they don’t want to cook, but they may also not want to dine in. If you don’t offer carry-out services to your customers, you’re leaving money on the table. If it’s not, customers will bounce off your website.

Loyalty Program 52

Loyalty Program Marketing Email Marketing Online Ordering 52

Restaurant Engine

APRIL 9, 2025

Your positive and negative reviews can greatly impact a persons decision to eat at your restaurant or find another place to dine. These reviews influence your customers choices of where to eat in your hometown more than traditional advertising. These are primary sources where diners share their experiences.

Management 52

Management Management Website Management Email Marketing 52

Chowly

DECEMBER 9, 2024

And, as always, we took the opportunity to push the envelope, challenging norms and exploring new ways to better support our customers. We made it a priority to support our own customers during these meetings, ordering lunch from some of our favorite local restaurantsrestaurants powered by Chowly.

2024 59

2024 Operations Workshop Leadership 59

Restaurant Business

JUNE 5, 2025

The experience is available with a spirit-free beverage pairing, and the restaurant’s website notes that the chef is “over five years sober.” He previously was arrested in Chicago after reportedly attacking his ex-wife. By Lisa Jennings on Jun. Photo courtesy of Konro. She later reportedly suffered a seizure.

Fast Casual 146

Fast Casual Leadership 2025 Loyalty Program 146

Restaurant Business

JUNE 13, 2025

With more than 25-years of experience, Secor previously served as senior vice president of operations and training at GoTo Foods. He will spearhead operations for the hotel’s venues, retail operations, meetings and events and in-room dining. By Restaurant Business Staff on Jun. Derek Watson | Photo courtesy of Dirty Habit.

Leadership 157

Leadership 2025 Email Marketing Magazine 157

Modern Restaurant Management

MAY 14, 2020

Ensuring a positive digital customer experience entails optimizing various channels and technological infrastructure to improve how customers navigate a restaurant’s online persona. Creating Digital Customer Experiences: Three Best Practices. This isn’t just about ensuring a website looks nice.

Customer Experience 558

Customer Experience Online Ordering Social Media Mobile Ordering 558

Modern Restaurant Management

JULY 28, 2020

As the COVID-19 pandemic continues to affect the ways we live, work and dine, the restaurant industry has been experimenting with different ways to adapt and continue serving customers who cherish dining experiences. Digital engagements with customers are going to remain the norm long after the COVID-19 pandemic.

Customer Experience 554

Customer Experience Online Ordering Mobile Ordering Customer Service 554

Modern Restaurant Management

FEBRUARY 1, 2022

Sit-down establishments often did the same by upping their digital chops, adding curbside pickup, and even erecting sidewalk dining parklets when dine-in returned in a limited capacity. Now, as we enter 2022, predictions indicate a big shift back to sit-down dining. (We’ve Clean up your online NAP data.

Fast Casual 493

Fast Casual Dine-in Casual 2022 493