EATER

OCTOBER 21, 2024

This ideally reinforces the connection in the customer’s brain between their everyday choices and the resulting impacts on the environment: “You’ve saved so many gallons of water, you’ve saved so many square meters of land and emissions and energy,” as Goldman says. Congratulations. The environmental mission can come later. So he took action.

Sustainability 326

Sustainability Sourcing Consumer Goods Seasonal Menu 326

Modern Restaurant Management

APRIL 9, 2025

Joe Gale has more than 30 years of sales, operations and account management experience, including 20 years with Coca-Cola North America Foodservice where he worked closely with numerous QSR and fast casual brands. Brands that don’t adapt will fall behind, while those that do will likely maintain their customer base and earn new guests.

Franchise 221

Franchise Franchising Loyalty Program Training 221

Modern Restaurant Management

SEPTEMBER 24, 2020

Just since the beginning of the pandemic and the restrictions on on-premise dining, 62 percent of operators have or plan to implement designated takeout areas due to the re-configuration efforts. Delight Your Customers. Deliver a Great Experience. But now there’s something coming on stronger than even delivery: takeout.

Coupons 596

Coupons Social Media Online Ordering Customer Experience 596

Modern Restaurant Management

DECEMBER 21, 2020

Restaurant marketing strategy, design, and internal systems will evolve for independents and chains alike in the coming year. Based on necessity and a will to survive, restaurants in every sector of the industry have been pivoting to meet customer expectations. Digital advertising will become high priority.

2021 478

2021 Online Ordering Email Marketing Advertising 478

Modern Restaurant Management

JANUARY 9, 2024

Each pose their own benefits and challenges in crafting an experience your customers would want to gravitate to. What stage of growth are you in and do you have the budget to fund traditional advertising? Create invite-only events and capitalize on seasonal trends, especially as it relates to food and local experiences.

Employee Relations 484

Employee Relations Small Business Customer Experience Advertising 484

Modern Restaurant Management

OCTOBER 22, 2021

This article will explore seven tips on using Facebook Ads to increase your market share of customers. Optimize the Landing Page Experience. You might also decide to create a custom landing page for visitors from social media. Once potential customers get to the landing page, they are encouraged to sign up to redeem the deal.

Social Media 493

Social Media Advertising Events Customer Experience 493

Modern Restaurant Management

APRIL 4, 2025

“Now, you will be able to come inside of any of our four locations and get your food fresh to order with great flavor, amazing taste and superior customer service.” We also pay close attention to the food left behind on the plate when a customer leaves. It’s important to pay attention to what customers want.

Social Media 221

Social Media Customer Service Customer Experience Influencer 221

EATER

FEBRUARY 27, 2025

Photoillustration by Lille Allen; see below for full credits Every major fast-food chain, it seems, now has its own app promising deals, discounts, and a better diner experience overall. All of them promise a seamless experience to the fast-food customer. But whats the cost of convenience? He wants the path of least resistance.

Mobile Ordering 206

Mobile Ordering Loyalty Program Food Food Order 206

Modern Restaurant Management

MARCH 24, 2025

In show of changing customer preferences, over half of the brands on this year’s list are new (27) compared to last year. To learn more, Modern Restaurant Management (MRM) magazine reached out to Kadecia Ber, Yelp’s advertising trends expert. For this report, we measured consumer interest in 2024 compared to 2023.

2024 221

2024 2023 Customer Experience Pricing 221

Modern Restaurant Management

FEBRUARY 2, 2023

While there is a satisfactory level of comfort for patrons to return to in-person dining experiences, businesses should consider the dining experience as a whole – people crave togetherness in their social settings now more than ever. Businesses that create interactive experiences for patrons attract and retain customers.

Fine Dining 474

Fine Dining Customer Experience Events Seasonal Menu 474

Modern Restaurant Management

AUGUST 18, 2020

Beyond just ensuring consumer health and safety , restaurants now reopening to the public need to create new marketing, entertainment and advertising strategies for incoming customers—especially now that live music could be unsafe, and just playing songs on a speaker might not be enough. Localized and Customized Advertising.

Entertainment 450

Entertainment Social Media Sports Advertising 450

ChowNow

APRIL 4, 2025

For a long time, third-party delivery apps seemed like the easiest way to get your restaurant online and in front of new customers. This means customers place orders through your own website or appnot a third-party platform. This means customers place orders through your own website or appnot a third-party platform.

Ordering 195

Ordering Online Ordering Mobile Ordering Customer Experience 195

Modern Restaurant Management

JANUARY 23, 2020

When it comes to running a restaurant, great food, superb customer service, and an incredible location can only get you so far. Building this kind of long-term relationship starts before your customer walks in the door. When customers feel positively about your location, they’re more apt to share it with their friends.

Social Media 384

Social Media Customer Experience Design Customer Service 384

Modern Restaurant Management

NOVEMBER 29, 2023

Cultivating a positive brand image, building customer affinity and differentiating from the competition are essential components of any forward-thinking business strategy. Engage and Build a Following Retaining your existing customer base is just as important as bringing in new clientele. That’s where public relations comes in.

Social Media 493

Social Media Employee Relations Food Safety Influencer 493

ChowNow

FEBRUARY 12, 2025

By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. Customers have more choices, higher expectations, and countless ways to discover (or overlook) your restaurant.

2025 195

2025 Marketing Email Marketing Operations 195

7 Shifts

OCTOBER 22, 2024

From improving your Google listing to leveraging customer reviews, these tips will show you how to boost your visibility and drive more traffic to your restaurant. If your website isn’t optimized for mobile, you could be losing out on potential customers. This way, you won’t need to code your site from scratch.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

MAY 21, 2020

The news may raise concerns for both customers and operators alike because it’s no secret just how contagious COVID-19 can be in public places. With less inventory and even fewer customers coming in, we recommend that you widen your margins and revamp your offerings. Instead, you can reach a compromise in your menu.

Social Media 539

Social Media Food Safety Cash Management Kitchen Safety 539

Modern Restaurant Management

SEPTEMBER 16, 2020

Customers are going to be hesitant to dine indoors. By providing a safe, pleasant and healthy indoor dining experience, and promoting and marketing it to your new and past customers, restaurants can help to hasten the return of customers and keep everyone safe. An app-first experience for restaurant chains.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

JANUARY 21, 2021

As the QR code continues to become more mainstream, many restaurants will begin to explore the full potential of this technology and how it can enhance the restaurant experience. Like the QR code, DRV codes are designed to scan unique codes using a smart phone’s camera or an app to guide a user to a specific action.

Advertising 348

Advertising Social Media Technology Customer Experience 348

Modern Restaurant Management

JUNE 3, 2020

The audio systems in these businesses are critical and owners can fail miserably very quickly if it isn’t designed and engineered properly, Jason Fischbeck, professional installer of commercial entertainment systems and owner of Automated Environments said. “You have to understand your customers,” he said.

Equipment 500

Equipment Sports Entertainment Customer Experience 500

Modern Restaurant Management

AUGUST 8, 2022

But one thing is a universal truth: Without customers at your tables you will fail. Customers come in many forms, so often the focus is on new customers, but the reality is that repeat, loyal customers are really the starting point. According to Cisco, 96 percent of customers prefer a business that offers free WiFi.

Social Media 468

Social Media Loyalty Program Email Marketing Point of Sale 468

Modern Restaurant Management

DECEMBER 4, 2019

For many companies in a variety of industries, the design above the door plays a major role in encouraging potential customers to step inside. Is the ‘City Café’ an upmarket location for designer lattés, or a classic greasy spoon? Almost every brick-and-mortar business needs good signage.

Consumer Goods 418

Consumer Goods Front of House Design Customer Experience 418

Modern Restaurant Management

FEBRUARY 17, 2020

launched two new products designed to help businesses with multiple locations better reach and understand consumers at every phase of the purchase cycle. “Brand advertisers appreciate Yelp’s ability to help them reach high-intent consumers with relevant and effective content. ” Yelp Adds Products. Spark Foundry?.

Sports 383

Sports Point of Sale Entertainment Customer Experience 383

Modern Restaurant Management

OCTOBER 4, 2021

But the advertising and marketing also sells a snarky sense of humor , elevating the simplistic brand design to create a funky, unique personality that appeals to the target market. Fast food chain Carl’s Jr. has a simple and readily identifiable brand, including a mascot, which gives it a family-friendly vibe.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. Which is where your restaurant marketing plan comes in.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Restaurant Business

JUNE 11, 2025

And, like the rest of family dining, they have been losing customers. When we spoke to younger customers, we found that Perkins is just not as relevant,” said Ascent CEO James O’Reilly, who joined the company in 2023. It still features the chain’s signature bakery case, where customers can buy pies, cookies and other treats.

Fast Casual 184

Fast Casual Front of House Back of House Leadership 184

Modern Restaurant Management

DECEMBER 11, 2020

The convenience, variety and hand-crafted experience RTDs offer will keep them on consumer’s shopping lists for years to come. A Hand-Crafted Experience. As the RTD category continues to expand, brands will compete for Instagram-worthiness by paying more attention to design.

Beverage 520

Beverage 2021 2013 Social Media 520

Modern Restaurant Management

MAY 6, 2021

To tackle the concerns of customers and employees while focusing on business growth, restaurant owners will need to look to innovation and reimagine how they once operated. Restaurants lucky enough to have access to outdoor dining space had to balance the needs of the business with the safety of customers and employees.

Kitchen Safety 474

Kitchen Safety Guest Recovery Employee Relations Technology 474

Modern Restaurant Management

FEBRUARY 18, 2020

We’re seeing massive disruption to front-of-house systems, too, delivering personalized guest experiences from order to payment to final delivery. So, for the first time, restaurant owners and marketers are able to see exactly what their customer’s buying journey looks like. Christopher Baron of RedBaron Consulting.

Mobile Ordering 539

Mobile Ordering Front of House Customer Service Customer Experience 539

Modern Restaurant Management

AUGUST 14, 2023

A sophisticated approach to business branding creates an identity and evokes an emotional connection with potential customers. The best restaurant branding ideas encompass the overall experience and perception people have of your restaurant — communicating your values, personality, and unique offerings.

Social Media 419

Social Media Book Customer Experience Design 419

Modern Restaurant Management

AUGUST 7, 2023

Creating a great ambiance in your sports bar or restaurant is a good way to attract new customers. Upgrading your establishment with the latest tech can help bring in customers and keep your regulars coming back. It is easy to fail with these systems if they aren’t designed and engineered the right way.

Technology 419

Technology Sports Entertainment Customer Experience 419

Modern Restaurant Management

JANUARY 9, 2020

Considering that almost 70 percent of consumers drink at least two cups of coffee a day , you need to create a marketing strategy that targets all customers from first-time buyers to repeat purchasers. Keep reading as we share marketing tips designed to help small coffee shops better compete in today’s market. Loyalty Program.

Marketing 366

Marketing Email Marketing Loyalty Program Social Media 366

7 Shifts

AUGUST 12, 2021

Is your website optimized, and does it provide a good user experience? Aside from paid advertising, ranking high in local organic search results is critical. Assume a customer discovers your website but cannot identify where you are located or how to contact you. Every stage of the client's journey should be examined.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

Modern Restaurant Management

OCTOBER 28, 2021

Improving air quality in restaurants can provide an economic benefit, as customers will feel more confident in dining out once more. With COVID-19 positive cases on the decline, restaurants can finally focus on getting customers back into dining rooms and promoting their dining experiences. Hesitancy to Return to Normality.

Front of House 437

Front of House Back of House Customer Experience Advertising 437

Modern Restaurant Management

MAY 21, 2024

Rethinking Beverages The typical drink upsell—soft drinks and coffee or tea—has decreased over the past few years as customers increasingly eat restaurant food at home. Delivery users are less price-sensitive than customers using other sales channels. What’s on the Menu?

Beverage 493

Beverage Fast Casual Seasonal Menu Fine Dining 493

Culinary Cues

OCTOBER 24, 2020

Consider this – the menu is the most important component of a successful restaurant and once designed it can, and should, impact every other aspect of the business. When a menu lacks continuity, then the experience suffers and the customer is left – confused. [] AN ATTEMPT TO PLEASE EVERYONE.

Menu 484

Menu Seasonal Menu Front of House Reference 484

Modern Restaurant Management

APRIL 14, 2020

This new site is a one-stop hub of critical information for restaurants, employees, customers and industry partners. "Local restaurants are such an important part of our communities, and we are committed to helping connect them with even more customers during this challenging time."

Online Ordering 530

Online Ordering Back of House Small Business Customer Service 530