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Why Truth in Advertising Matters

Indoor Media

Truth in advertising is of crucial importance. What you might not know is that truth in advertising is actually the law. The Federal Trade Commission (FTC) takes action to prevent fraud perpetrated against consumers, including false advertising. This applies to any advertisement , physical or digital.

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How To: Dry Cleaner Coupon Advertising

Indoor Media

If you’re a small business, you need to be advertising locally, effectively, and immediately. Depending on your business, it may feel difficult to design a new campaign from scratch. Many coupon builders today will only help companies design online ads. Where are they advertising, and why aren’t you doing the same?

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Five Casual Dining Design Trends Worth Replicating

Modern Restaurant Management

Here are five design trends you should consider using in your own location to boost sales. Of course, it’s important to advertise that you offer outdoor dining space year-round using signage. billion during 2022-2026. Looking for some ideas to help your casual dining establishment thrive? Comfort and Color Are Crucial.

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Using Location-Based Advertising with Text Message Marketing

Modern Restaurant Management

Businesses have long searched for ways to optimize communications to specifically target people in close proximity with advertisements. The majority of marketers use location-based advertising to personalize their customer experience and create hyper-engaged audiences. Location-Based Advertising (LBA) Techniques. A Few Caveats.

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Location-Based Mobile Advertising: A Guide for Restaurants

Modern Restaurant Management

Luckily that’s easier today with mobile advertising and restaurant owners should consider embracing this modern technology to market their business effectively. Location Based Advertising , which allows you to message your target consumers based on hyper local geography.

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Cartvertising: How to Advertise in Your Local Grocery Store

Indoor Media

Cartvertising, IndoorMedia’s shopping cart advertising program, places your business on the baby seat and nose portions of grocery store shopping carts. You can think of these custom-designed, full-color advertising campaigns as small-scale billboards that turn your business into a local celebrity! Repetition . Targeting .

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Best Advertising Strategy for Auto Shops

Indoor Media

The answer, as with any business, is advertising. The answer is with a multi-channel advertising strategy. However, if your friend, someone on the radio, and one of your customers all recommend that restaurant, plus you see an advertisement in the local paper, you’re going to be curious.