Indoor Media

JULY 11, 2020

An unmotivating offer, like 10% off, may not be enough to move customers to switch from their current provider or even be more appealing than your competitor down the street. Obviously, the more potential customers who receive your ad (and actually look at it) plays a huge factor in how many coupons will eventually be redeemed.

Coupons 120

Coupons Advertising Tip Distribution Customer Experience 120

Modern Restaurant Management

MAY 15, 2024

Long lines do not have to scare customers away, however: 91 percent of diners who say they would skip or leave the line if there were too many cars also say they would be more likely to stay if they previously experienced speedy drive-thru service at the same restaurant. In what ways are customer’s post-pandemic needs shifting?

Mobile Ordering 139

Mobile Ordering Customer Service Customer Experience Technology 139

7 Shifts

FEBRUARY 8, 2024

A full 55% of consumers consider takeout and delivery essential to their restaurant experience. ChowNow ChowNow is a customized online ordering app for restaurants. For newer restaurants hoping to bring in new customers, this app can be an effective way to get found by area visitors and locals alike.

Operations 367

Operations Management Management Mobile Ordering 367

Modern Restaurant Management

MAY 15, 2024

Long lines do not have to scare customers away, however: 91 percent of diners who say they would skip or leave the line if there were too many cars also say they would be more likely to stay if they previously experienced speedy drive-thru service at the same restaurant. In what ways are customer’s post-pandemic needs shifting?

Mobile Ordering 125

Mobile Ordering Customer Service Customer Experience Technology 125

Indoor Media

JUNE 28, 2021

As long as you, as someone who works at or runs an auto body shop, can attract customers, business should be good. If you’re talented, thorough, and efficient in your work (and your customer service is solid), people will keep coming back. The challenge is attracting those customers in the first place.

Advertising 78

Advertising Loyalty Program 2007 Customer Service 78

7 Shifts

FEBRUARY 8, 2024

A full 55% of consumers consider takeout and delivery essential to their restaurant experience. ChowNow ChowNow is a customized online ordering app for restaurants. For newer restaurants hoping to bring in new customers, this app can be an effective way to get found by area visitors and locals alike.

Operations 353

Operations Management Management Mobile Ordering 353

Modern Restaurant Management

JANUARY 9, 2024

Each pose their own benefits and challenges in crafting an experience your customers would want to gravitate to. What stage of growth are you in and do you have the budget to fund traditional advertising? Create invite-only events and capitalize on seasonal trends, especially as it relates to food and local experiences.

Employee Relations 186

Employee Relations Small Business Advertising Customer Experience 186

Next Restaurants

SEPTEMBER 1, 2020

Restaurants can gain insights from examining their advertising options to improve their visibility on and offline. Be innovative to solve your problems and that of your customers. Advertising and marketing costs should be built into your restaurant business as a matter, of course. Brand Reputation & Personalized Engagement.

Advertising 125

Advertising Marketing Social Media Email Marketing 125

Indoor Media

APRIL 26, 2021

These same ads can also link users directly to your website, menu, or appointment book, so they are something to experiment with, but only if you’re ready to cash in on one big promotion. The strength of Facebook Ads is they use all the information people have put into their personal Facebook profiles to target potential customers online.

Advertising 78

Advertising Social Media Coupons Customer Service 78

7 Shifts

AUGUST 12, 2021

Is your website optimized, and does it provide a good user experience? Aside from paid advertising, ranking high in local organic search results is critical. Assume a customer discovers your website but cannot identify where you are located or how to contact you. Every stage of the client's journey should be examined.

Marketing 398

Marketing Loyalty Program Email Marketing Social Media 398

Embrace the Suck

MAY 24, 2023

We're curators of memorable experiences for others. Step 3: Scout for Personality, Not Just Skills During the hiring process, we sometimes over-emphasize experience while undervaluing the importance of personality. While you may already be promoting to your customers, it's equally significant to advertise to your prospective staff.

Recruiting 327

Recruiting Coaching Hiring Customer Experience 327

Modern Restaurant Management

MAY 21, 2024

Rethinking Beverages The typical drink upsell—soft drinks and coffee or tea—has decreased over the past few years as customers increasingly eat restaurant food at home. Delivery users are less price-sensitive than customers using other sales channels. What’s on the Menu?

Beverage 193

Beverage Fast Casual Seasonal Menu Fine Dining 193

Modern Restaurant Management

APRIL 25, 2022

Being a business owner you must be aware that a repeat customer is better than a new customer. This is due to the reason that repeat customers tend to spend more money as compared to new customers. Therefore, if a business can retain its customers, it can easily boost the profits by 95%.

Loyalty Program 216

Loyalty Program Advertising Point of Sale Customer Service 216

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. Which is where your restaurant marketing plan comes in.

Marketing 420

Marketing 2020 SEO Loyalty Program 420

The Restaurant Times

SEPTEMBER 30, 2021

There are many methods to advertise a restaurant, each with varying targeting, expense, and performance levels. Still, we’re here to give you our top seven restaurant advertising ideas to help you figure out which one is right for you. . With paid advertising, you can get ads that are affordable and target a specific audience.

Advertising 52

Advertising 2021 Loyalty Program Food Truck 52

Modern Restaurant Management

NOVEMBER 29, 2023

Cultivating a positive brand image, building customer affinity and differentiating from the competition are essential components of any forward-thinking business strategy. Engage and Build a Following Retaining your existing customer base is just as important as bringing in new clientele. That’s where public relations comes in.

Social Media 193

Social Media Employee Relations Food Safety Influencer 193

Open for Business

MAY 16, 2024

Diners are doing more research than ever and a restaurant website is a critical touchpoint of the guest experience. Accessibility and convenience for guests Make it easy for potential customers to find baseline information about your restaurant, like location, menu, hours of operation, and contact details.

Website Management 78

Website Management Email Marketing SEO Seasonal Menu 78

Modern Restaurant Management

MARCH 17, 2021

Attracting customers into your restaurant starts with their ability to easily identify and find your business. The biggest factors to consider when developing one are: location, size, and design. Consider this to be your first impression on any new customers — what do we want them to see? Sign Location and Design.

Outdoor 193

Outdoor Point of Sale Design Customer Experience 193

Modern Restaurant Management

FEBRUARY 2, 2023

While there is a satisfactory level of comfort for patrons to return to in-person dining experiences, businesses should consider the dining experience as a whole – people crave togetherness in their social settings now more than ever. Businesses that create interactive experiences for patrons attract and retain customers.

Fine Dining 186

Fine Dining Events Customer Experience Seasonal Menu 186

Modern Restaurant Management

AUGUST 14, 2023

A sophisticated approach to business branding creates an identity and evokes an emotional connection with potential customers. The best restaurant branding ideas encompass the overall experience and perception people have of your restaurant — communicating your values, personality, and unique offerings.

Social Media 167

Social Media Book Customer Experience Design 167

Indoor Media

AUGUST 10, 2017

In fact, supermarkets are actually designed to draw customers in and encourage them to purchase products they may or may not need. The more decisions your brain makes, the more fatigued your willpower becomes—and that’s why consumers sometimes reach for a Snickers bar at the end of their grocery shopping experience.

Advertising 78

Advertising Coupons Consumer Goods Loyalty Program 78

Modern Restaurant Management

AUGUST 7, 2023

Creating a great ambiance in your sports bar or restaurant is a good way to attract new customers. Upgrading your establishment with the latest tech can help bring in customers and keep your regulars coming back. It is easy to fail with these systems if they aren’t designed and engineered the right way.

Technology 167

Technology Sports Entertainment Customer Experience 167

Modern Restaurant Management

APRIL 26, 2024

Customers now want to see what’s in their food and have the option to adjust meals to fit their dietary needs. Contactless ordering lets customers pick their meals without speaking directly to staff, which is great for those with food allergies. When customers pay and note their dietary needs, the kitchen gets an alert.

Dietary Restrictions 98

Dietary Restrictions Allergens Point of Sale Customer Experience 98

Indoor Media

JANUARY 2, 2018

Advertising clichés. But just because advertising clichés are unavoidable doesn’t mean you should incorporate them into your marketing and promotional strategies. Here are several clichés you should immediately stop using in your advertising … and never go back: “Check Out Our Ad”. We Deliver Great Customer Service”.

Advertising 78

Advertising Coupons Customer Service Consumer Goods 78

7 Shifts

OCTOBER 31, 2022

Include a headshot, quick bio, and list of relevant experience. It also shows that you've done your research given the market, suppliers, and have an idea on menu design. This covers the customer base you're hoping to appeal to, your position in said market, and what you'll do to catch people's eyes. Who is your target customer?

Point of Sale 398

Point of Sale Back of House Document Download 398

Modern Restaurant Management

FEBRUARY 10, 2020

But, a restaurant’s brand identity – and visual brand design – is equally important and not to be forgotten. Your logo design is the visual symbol that will represent your restaurant to the world. Your customers will recognize your business (or not) by your logo. Your Website. That’s staggering.

2020 218

2020 Uniforms Online Ordering Design 218

Gourmet Marketing

SEPTEMBER 10, 2021

But web design is a complex discipline that takes time to learn. What’s more, the technology related to web design advances almost constantly. That’s why it’s critical to understand at least the basics of restaurant website design so that you can keep your restaurant website up-to-date and stay competitive.

Design 84

Design 2021 SEO Mobile Ordering 84

Culinary Cues

OCTOBER 24, 2020

Consider this – the menu is the most important component of a successful restaurant and once designed it can, and should, impact every other aspect of the business. When a menu lacks continuity, then the experience suffers and the customer is left – confused. [] AN ATTEMPT TO PLEASE EVERYONE.

Menu 388

Menu Seasonal Menu Front of House Café 388

Modern Restaurant Management

OCTOBER 22, 2021

This article will explore seven tips on using Facebook Ads to increase your market share of customers. Optimize the Landing Page Experience. You might also decide to create a custom landing page for visitors from social media. Once potential customers get to the landing page, they are encouraged to sign up to redeem the deal.

Social Media 193

Social Media Advertising Events Customer Experience 193

Modern Restaurant Management

DECEMBER 21, 2020

Restaurant marketing strategy, design, and internal systems will evolve for independents and chains alike in the coming year. Based on necessity and a will to survive, restaurants in every sector of the industry have been pivoting to meet customer expectations. Digital advertising will become high priority.

2021 170

2021 Email Marketing Online Ordering Advertising 170

The Restaurant Group

NOVEMBER 24, 2022

Experiential Dining Despite over two years of pandemic-induced slowdowns in dine-in traffic, unique dining experiences will continue to attract huge audiences. The trend centers on providing customers the opportunity to enjoy a unique experience with delicious food. Their businesses are sure to stand out from the crowd.

2023 88

2023 Consumer Goods Advertising Customer Experience 88

Culinary Cues

JANUARY 23, 2021

How you approach the design of your restaurant in this regard will determine nearly everything else. The “soft issues” that go beyond measurement of dollars and cents point to a more robust overall “dining experience” when a guest is able to enjoy a broader spectrum of dishes and complementary beverages. Absolutely! Whether it is a $5.00

Point of Sale 450

Point of Sale Front of House Back of House Fine Dining 450

Indoor Media

NOVEMBER 21, 2017

Perhaps you recall the time of day or even the location of the advertisement. But chances are, you aren’t able to recite the message, content, or brand that was being advertised. That’s where grocery cart advertising steps in. Billboard vs. Grocery Cart Advertising: The Differences. Customized, Targeted, and Affordable.

Advertising 78

Advertising Small Business Customer Service Customer Experience 78

Web Diner

JUNE 14, 2021

Apart from making delicious meals and providing a great ambiance where people can enjoy their food, implementing marketing ideas for your restaurant can help you stay ahead of your competition, win over more customers and grow your restaurant’s audience and revenue. Earning your customer’s trust.

Design 36

Design Social Media Mobile Ordering Uniforms 36

7 Shifts

JANUARY 7, 2021

To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. So, where do you start?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Modern Restaurant Management

SEPTEMBER 24, 2020

Just since the beginning of the pandemic and the restrictions on on-premise dining, 62 percent of operators have or plan to implement designated takeout areas due to the re-configuration efforts. Delight Your Customers. Deliver a Great Experience. But now there’s something coming on stronger than even delivery: takeout.

Coupons 238

Coupons Social Media 2025 Online Ordering 238

Modern Restaurant Management

JANUARY 21, 2021

As the QR code continues to become more mainstream, many restaurants will begin to explore the full potential of this technology and how it can enhance the restaurant experience. Like the QR code, DRV codes are designed to scan unique codes using a smart phone’s camera or an app to guide a user to a specific action.

Advertising 117

Advertising Social Media Technology Customer Experience 117