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‘Cookie-Cutter Marketing Doesn’t Work in this Industry.’

Modern Restaurant Management

Recognizing that social media could be a powerful tool for the hospitality industry, Kim Beechner founded Embark Marketing in her senior year of college. I founded Embark Marketing during my senior year of undergrad, right as social media marketing was becoming a powerful tool for businesses. And I love that.

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The Ultimate Guide to Local Restaurant Marketing 2025

7 Shifts

Traditional marketing strategies, like national TV ads, billboards, or widespread social media campaigns, can generate awareness, but they aren’t that effective when it comes to connecting with local customers. Use local keywords in your social media posts, too. Keep the entry process simple.

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2025 Outlook: Experts Weigh In on Restaurant Trends and Challenges, Part Three

Modern Restaurant Management

The quicker businesses can feed that information back into operations, the better, whether for personalized dining, staffing optimization, or advertising and marketing. This will be an interesting space to watch as the evolution of online and social commerce directly impacts what consumers demand from restaurant content at every touchpoint.

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The Ultimate Guide To Restaurant Marketing: Strategies for Restaurant Operators In 2025

ChowNow

Today, customers rely on Google searches, online reviews, and social media to decide where to eat. By defining your ideal customer, you can tailor your branding, social media content, and promotions to resonate with the right peoplerather than wasting marketing dollars on an audience that isnt a good fit.

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8 Super Bowl Restaurant Promotion Ideas to Boost Sales

Squirrel Systems

At the end of the day, share the results both in-house and on social media to let everyone know which team’s dish was the most popular, just like the real game. Provide family-sized or catering platters that combine classic favorites like pizza, wings, and nachos.

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How Online Food Ordering Transforms Restaurants: Key Benefits Explained

The Restaurant Group

This round-the-clock access means restaurants can cater to night owls and early birds alike, boosting customer retention and increased order frequency. Targeted advertising and special deals enhance personalized customer experience , increasing customer convenience and satisfaction. Catering to Large Orders Planning a big event?

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DoorDash completes acquisition of reservations platform SevenRooms

Restaurant Business

That deal will allow restaurants to place ads outside of DoorDash, on Google, social media and other websites. The announcement comes just two days after DoorDash announced the purchase of ad tech startup Symbiosys for $175 million. Consumers still want great in-store experiences, even if they don’t always use them.