This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
I’m more vision, creative, fly-by-the-seat-of-pants. News Emerging Brands franchising Lisa Jennings is a veteran restaurant industry reporter and editor who covers the fast-casual sector, independent restaurants and emerging chain concepts. Jeff said the two found they worked well together as business partners. She’s on time.
Salad is rising as the next drive-thru concept The fast-casual Greenlane is plotting growth across Florida with investor and NFL star Rob Gronkowski working the drive-thru window. 17, 2025 Facebook Twitter LinkedIn Greenlanes have no dine-in seating. By Lisa Jennings on Jun. Just drive-thru and pickup windows.
A rendering of Perkins Griddle & Go fast-casual concept. Simultaneously, the company also created a fast-casual version of Perkins called Griddle & Go, another nod to younger, on-the-go customers. The spinoff is just 1,500 square feet and will focus on takeout, though it also seats 65. Sign up here.
A casual brunch spot in a college town will attract a different crowd than a high-end steakhouse in a business district. Your color scheme should complement your concept for example, bold reds and yellows for a lively fast-casual spot, soft pastels for a relaxed caf, or sleek black and gold for an upscale dining experience.
Konro is a Japanese-inspired concept known for a 10- to 14-course tasting menu, served at a chef’s counter with only 10 seats. News independents chefs Lisa Jennings is a veteran restaurant industry reporter and editor who covers the fast-casual sector, independent restaurants and emerging chain concepts. Sign up here.
shops Value pressure comes to the fast-casual sector Financing These full-service restaurant chains opened the most locations last year In an overall down year for full-service unit growth, these five brands bucked the trend. Most of its sales are digital, though customers can order in person at the counter, and there is limited seating.
In the short term, it’s QSR that will experience labor improvement, then fast-casual. Restaurant design footprint will fundamentally change with more BOH kitchen size needed and less FOH seats as more people gravitate toward digital and delivery. Restaurants will become increasingly casual. Suzannah Gerber of Haven Foods.
Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. Make all touchpoints of your restaurant feel like the cool, casual, fusion, or fine dining establishment it is. What is a restaurant marketing plan, and why do you need one? Getting New Customers (Acquisition).
Sure, friends and family were supportive when you started, and colleagues in the industry gave you advice, but it wasn’t until you were in the weeds that you fully understood the requirements of running (and advertising) your counter-service restaurant. Ready to try Facebook advertising for your restaurant? The slightly younger crowd.
Yelp’s diners seated data shows significantly more people are dining-in at restaurants. During the peak of the pandemic, the number of diners seated across Yelp Reservations and Waitlist dropped essentially to zero. Sit down restaurants need to take a seat and pay attention. Foot Traffic Analysis. Instagram Impact.
Customer acquisition cost (CAC) CAC is used by restaurants to measure the effectiveness of their marketing efforts, whether they're advertising on social media or utilizing coupons, deals, and local print ads. This means that the higher the RevPASH is, the better the restaurant's standing.
Fast-casual: 28.9%. Casual: 33.2%. Upscale casual: 30.4%. Knowing how many seatings you're getting out of the tables you have gives you insights into everything from your operating hours, staff, and efficiency in the kitchen. What Percentage Should Labor Cost Be In A Restaurant? Pizza: 31.3%. Food Cost Percentage.
Speak to what sets you apart from the pack, what food you'll serve, the service style (fast-food, fast casual, fine dining, etc.) Talk about what marketing channels you plan to use to get butts in seats. Detail your plans for using social media, local advertising, promotions, and how you're going to reach your target audience.
Quick service and fast casual segments continue outperforming full-service restaurants by a very wide margin. By June, the median company in quick service and in fast casual had increased their number of hourly employees per location compared to their pre-pandemic staffing levels. How Is Casual Dining Doing?
Guests may enjoy a variety of seating arrangements, two bars, as well as private cabanas and daybeds offering bottle service and other five-star experiences. Spurrier’s will provide guests with a mid-century modern atmosphere and an array of seating options from bar-top tables to oversized couches and booths.
We've explored new modes of advertising, consistent social media posting, we're signing up for Rotary fundraisers and participating more in the life of the community, which is a win-win. There are only so many seats a given area can support. When you give back to the community, the community takes care of you.
To shine the spotlight on the immediate opportunities that exist for all Americans to find employment at franchised restaurants of an iconic brand that holds a unique place in people’s daily lives, Dunkin’ is launching its first-ever national advertising campaign aimed at recruitment. and Del Taco. John Fuller.
Will it be a casual neighborhood bar or a more upscale establishment? How much seating will you have? Make sure there is enough seating for everyone who's coming, including staff. Recommended Reading: 22 Advertising Ideas Driving Guests To Tables 14. The first step is to decide what type of bar you want to open.
Make sure you highlight the type of cuisine you’ll be offering and the style of your service (casual dining, fine dining, etc.) Additional details: Share information on your operating hours, and the capacity of your restaurant, sharing information about how many tables you’ll have and how many people you’ll be able to seat.
If they’re casual or on hourly pay, they may feel they can’t afford to miss work, even if unwell – watch closely. Review cleaning practices: do staff wipe down a seat then use the same cloth to wipe the the table? You can stand out from the crowd by being spotlessly CLEAN and HYGIENIC.
” Creating Multi-Brand Platform of Premium Casual Restaurant Concepts. News of the agreement comes one month after The Saxton Group announced plans to diversify its brand portfolio with Jaggers, a fast-casual concept created by the Texas Roadhouse Corporation. BurgerFi International Inc. Sankranti Likes Atlanta.
the number of customers who leave without being seated or greeted). Degel opened his first Atlanta-area location in 2016 in suburban Duluth with total indoor/outdoor seating for 150, including an 80-seat outdoor patio. Ability for managers to flag and address problems immediately, if required. AdTheorent, Inc.,
The blind waitstaff helps the diners find their seats, and then serves them a series of mystery dishes, which the guests taste and guess at in total darkness. For us in Memphis, going to chain restaurants like Applebee’s or an O’Charley’s helped, since they advertised dishes on television.
But, in the midst of wearing all these hats, you may forget about your restaurant’s marketing and advertising. Advertising is an essential part of keeping your business afloat because it’s what will bring customers through your doors. Advertising shouldn’t become your part-time job. Advertise Without Breaking the Bank.
A casual-dining restaurant? Also a professional can help you find that perfect balance to accommodate optimal seating capacity while maintaining your design style. Advertise Your New Restaurant. It’s highly recommended you work an ongoing advertising budget in your business plan. Complete your Restaurant Menu.
Dining is fast, easy, and affordable It’s a great spot for a quick lunch or casual dinner. It’s a comfortable, casual experience perfect for family and friends. On a sunny day, their outdoor seating is perfect for couples and small groups, and the airy, bright interior is welcoming all year long. n (@empellon).
This could include billboard advertising, it could include taking out advertisement space in a local newspaper, it could mean paying to promote your eatery on Yelp. Is there outdoor seating? Of course, there’s more to running a restaurant in the 21st century than just cooking and serving food. What’s on the menu?
While italian cuisine is their specialty, they also offer seafood and grilled sandwiches, ensuring those who want a more fancy or casual dining experience can feel at home. Even if you choose a slice over a full meal, Panico’s aesthetic aims to please with arm tones and cozy (yet fancy) seating arrangements. Make a Reservation.
Will your restaurant be fast casual or sit down? How much seating do you need? Advertising: Share information about the advertising channels you will leverage and the average cost associated with each platform. Will you offer delivery or only take out? Will you have servers or will customers order at a counter?
And our service model is very low-touch and it's very casual, and it's something that a high school student could do, which we have, we do hire high school students, and it's a good job for them. We advertise broadly that we're an equitable tipping restaurant. And obviously by traditional standards, they would get all these tips. "So
Conversely, if your restaurant is more casual, diners may be more willing to go completely red, white, and blue for the day. Use marketing strategies such as social media (Facebook and Instagram), restaurant email marketing , your website, direct mail, and paid advertising. If you’re fast-casual, consider doing a pulled pork version.
Your tables are always packed, and it’s not uncommon for you to have a seating wait list. If you’re a casual restaurant, where pasta dishes fly out your kitchen’s door, you’re food cost percentage should be around 28%. Let’s go back to our previous example between a casual restaurant and a fine dining establishment.
Don’t forget to detail marketing strategies, which could range from social media advertising to partnerships with local businesses. Whether it’s chic and modern or rustic and cozy, fine dining or casual, the atmosphere needs to enhance the dining experience and make it memorable for all the right reasons.
Casual or formal dining? This way, you know how much space you have for kitchen equipment, and you can get an idea of your restaurant’s capacity in terms of seating. . There are various methods to advertise your restaurant’s opening, both on and offline. . Consider the following: . What type of service do you want to offer?
Casual cafe businesses are seen as a negligible risk due to their increased mass appeal among millennials and the growing remote workforce. Add More Seating . Adding more seats does not affect the eating experience for the rest of the guests; rather, each additional seat represents a new source of revenue. .
Some estimates say it costs about $3000 per seat in your restaurant, taking all things into account. Casual sit down? Make sure that when your restaurant is busy, a steady flow of customers are being seated. As mentioned previously, word-of-mouth is the best form of advertising you can get, as it’s free and highly effective.
Your tables are always packed, and it’s not uncommon for you to have a seating wait list. If you’re a casual restaurant, where pasta dishes fly out your kitchen’s door, you’re food cost percentage should be around 28%. Let’s go back to our previous example between a casual restaurant and a fine dining establishment.
Answer: restaurant advertising and marketing. Dining habits and options have changed in the past two years, and restaurant advertising needs to change in turn. On-Site Restaurant Advertising Ideas. Online Restaurants Advertising Ideas. Offline Restaurant Advertising Ideas. On-Site Restaurant Advertising Ideas.
A CNN Money report from mid 2008 noted that casual dining chains were taking a major hit as people turned to cheaper food alternatives. Fast-casual chains like sweetgreen and Dig Inn pride themselves on mindful farm-sourced menu items that include rotating seasonal selections. Social Media Impacts Where and What We Eat. in 2017.
If you’re on the fence about whether or not to advertise your delivery options to a college campus near you, these five stats and tips might change your mind. No matter how perfectly priced and designed your menu is, you’ll have trouble filling the seats of your restaurant with college students because of their low mobility.
A CNN Money report from mid 2008 noted that casual dining chains were taking a major hit as people turned to cheaper food alternatives. Fast-casual chains like sweetgreen and Dig Inn pride themselves on mindful farm-sourced menu items that include rotating seasonal selections. Social Media Impacts Where and What We Eat. in 2017.
Tech has taken its seat at the table – literally. However, since many restaurant operators didn’t understand QR codes, they failed to implement them correctly or didn’t properly advertise them, so the trend quickly died. The Quintessential QR Comeback. Now, the QR code is known as the comeback kid.
Innovative and inviting outdoor seating is going to be crucial in order for restaurants to survive. Also, innovative and inviting outdoor seating is going to be crucial in order for restaurants to survive. I predict we'll see foot-traffic studies rise in importance as a method to measure advertising success for QSR brands.
If you happen to own a casual dining establishment, it’s even better: The global fast casual restaurants market is expected to grow by $186.27 Looking for some ideas to help your casual dining establishment thrive? Of course, it’s important to advertise that you offer outdoor dining space year-round using signage.
We organize all of the trending information in your field so you don't have to. Join 49,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content