Modern Restaurant Management

FEBRUARY 24, 2021

As a restaurant owner, you might not be able to connect with your customers in person right now, so social media is the next best place where you can establish and maintain relationships with your patrons. Handheld Video and Live Streams. Prioritize content value and real-time engagement over production spend.

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Social Media 2021 Small Business Design 482

Modern Restaurant Management

FEBRUARY 18, 2025

Build Social Media Presence : As soon as you start to advertise your business is up for sale, the first thing a potential buyer will do is Google your restaurant. You need to have a long-standing social media presence. I don’t care how many followers you have; the goal is to start gaining social media presence.

Social Media 432

Social Media Book Back of House Take-out 432

The Rail

APRIL 18, 2025

Youve just begun your mission to turn old restaurant footage into digital content for your social media pages. Regular scrolling through social media stops when they (your soon-to-be customers) see a black-and-white photo of your original spot circa 1989. You can find a converter online for a modest price.

Social Media 130

Social Media Uniforms Online Ordering Customer Experience 130

ChowNow

FEBRUARY 7, 2025

Heres how it works: Instead of pricing items individually, menus show a combined price that offers a slight discount compared to ordering each item separately. Prix Fixe Menu: A multi-course meal at a set price encourages guests to order more while offering an elevated dining experience. Why do bundles work?

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Ordering Online Ordering Loyalty Program Customer Experience 349

Modern Restaurant Management

DECEMBER 18, 2024

.” Value-Driven Dining for the Modern Consumer – In a time when consumers seek out both quality and quantity, L&L continues to provide substantial portions at an accessible price point. Value is about more than price—it’s about the quality of the food, the atmosphere, and the service.

2025 419

2025 Loyalty Program Social Media Fast Casual 419

ChowNow

FEBRUARY 11, 2020

While customers might initially be delighted by the array of choices they have, the prices will leave them shocked and disappointed. In fact, for nine out of every ten of these newly added restaurants, customers are paying higher prices and having lower quality experiences.

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Pricing Online Ordering Customer Experience Social Media 397

Modern Restaurant Management

MARCH 18, 2025

With social media shaping trends, culture and commerce around the clock, younger generations are increasingly using these platforms to discover new dining experiences. This shift highlights the growing reliance on social media for information, making it crucial for restaurants to engage with this audience where they are.

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2025 Sustainability Social Media Customer Experience 323

ChowNow

JUNE 12, 2025

LTOs also help you spotlight high-margin items or move excess inventory without slashing prices across the board. Train your restaurant staff to mention LTOs to in-house guests, promote them across your social media channels, and feature them in your online ordering system so guests see the promo with enough time to plan and react.

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Loyalty Program Social Media Online Ordering Email Marketing 195

ChowNow

MARCH 21, 2025

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Meanwhile, a fine-dining steakhouse targeting business professionals will prioritize a refined menu, premium pricing, and marketing efforts that focus on corporate events and high-end experiences.

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

Modern Restaurant Management

MARCH 3, 2025

Social media, online reviews, and delivery platforms make digital branding just as important as physical branding. We wanted it to feel high-end but also lively and social. For instance, your menu needs to have the same voice as your social media. Don’t just rely on organic social media.

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Social Media Customer Experience Email Marketing Loyalty Program 252

EATER

MARCH 27, 2025

The Vox Media Insights and Research team surveyed over 2,000 U.S. Here are some key takeaways: Each generation discovers and researches restaurants differently, with younger generations relying more on online review platforms and social media. adults in February 2025 representing the U.S.

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Social Media Fine Dining Online Ordering Dine-in 237

Modern Restaurant Management

MAY 30, 2025

The primary focus of the websites is having what you need, at a good price. So, whether you're chatting with them on social media, helping them out through a live chat, or responding to an email, you should make it feel like a genuine conversation. It's a digital platform from start to finish.

Customer Experience 252

Customer Experience Customer Service Social Media Email Marketing 252

Modern Restaurant Management

MAY 21, 2021

Major social media networks like Google+ Communities, Facebook, and LinkedIn all give you the ability to create communities for your business. An in-depth market analysis will allow you to learn how to connect with your target audience in order to boost consumer loyalty and develop an effective pricing strategy.

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Social Media Customer Experience Email Marketing Online Ordering 508

Restaurant Business

MAY 7, 2024

That was too fast to be explained by consumer reaction over the prices of its beverages. The Bottom Line: The coffee shop chain lost momentum quickly in November.

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Social Media Pricing Beverage 306

ChowNow

FEBRUARY 28, 2025

Reviews are social currency, and they do more than just build trust with potential customersthey also signal to Google that people are visiting and engaging with your restaurant. Social media is a lot more exciting, but you have no control over who actually sees your content, and posts can get buried in a crowded feed.

2025 195

2025 Email Marketing Social Media Loyalty Program 195

ChowNow

FEBRUARY 28, 2025

Small changes in menu layout, descriptions, and pricing can encourage diners to spend more and order more often. Outside of your website, add your ordering link to your social media bios and posts (also, Stories if youre using Instagram). Start by making your best-selling and most profitable menu items front and center.

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Ordering Email Marketing Social Media Online Ordering 195

ChowNow

MAY 2, 2025

They open without fully understanding their target market, pricing structure, or what makes their restaurants concept stand out in the local market. The Alternative: Validate your idea, clarify your customer base, and align pricing with your market. Who are your customers ? What kind of experience are they looking for?

Email Marketing 195

Email Marketing Social Media Cash Management Customer Service 195

Modern Restaurant Management

JULY 14, 2020

As a restaurant owner, social media is one of the cheapest and most-accessible ways to connect and engage with your diners—and drive more business through your virtual or real-life doors. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

Marketing 539

Marketing Social Media Influencer Online Ordering 539

Modern Restaurant Management

AUGUST 28, 2024

Recent reports of possible portion-size discrepancies at Chipotle are a cautionary tale for brands, highlighting a few critical issues in the restaurant industry: consistently meeting customer expectations and the swift power of social media. What does the Chipotle situation say about the power of social media to keep brands in check?

Social Media 442

Social Media Loyalty Program Customer Service Customer Experience 442

Modern Restaurant Management

MAY 22, 2025

Whether they’re commuting to work, grabbing coffee before a shift, or posting on social media, staff wearing your logo helps increase brand visibility in the community. Your Team as Brand Advocates Beyond the restaurant setting, branded apparel transforms employees into walking brand advocates.

Uniforms 221

Uniforms Loyalty Program Front of House Customer Experience 221

Modern Restaurant Management

JANUARY 27, 2021

The messaging can be informative (“Direct orders are the best way to support our business”) or incentivizing (“Lowest prices guaranteed when you order from our website or app”). Reminders on Social Media. Guarantee the Lowest Prices. Popup Modal. This will help offset the commission fees.

Ordering 539

Ordering Online Ordering Social Media Delivery 539

Modern Restaurant Management

FEBRUARY 24, 2025

Revenue growth in 2024 was largely driven by menu price adjustments. Although concerns about customer sensitivity influenced pricing decisions, only 9 percent of restaurants did not change prices in 2024, down 19 percent from 2023, indicating a stronger shift towards strategic price increases.

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2024 2025 2023 Loyalty Program 251

ChowNow

FEBRUARY 13, 2025

You find one that looks promising, but theres no websitejust a few scattered social media posts. A common mistake among restaurant operators is thinking that a social media account alone will be enough to satisfy customersbut there are problems. Here are the seven biggest benefits of having a website for your restaurant.

Social Media 195

Social Media Online Ordering SEO Email Marketing 195

Modern Restaurant Management

MARCH 24, 2025

Many of the restaurant brands on the list, like Dave’s Hot Chicken and Cava, are thriving by offering high-quality, and on-trend food at accessible prices. Why is breakfast booming, and will you anticipate that being affected by egg prices? While value has always mattered, it’s now a dominant factor in brand growth.

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2024 2023 Customer Experience Pricing 221

Modern Restaurant Management

MAY 30, 2025

In 2024, restaurants across the country saw an average five percent increase in transactions and an average eight percent increase in profits with only four percent caused by price hikes. Most restaurants have increased menu prices to cover expenses, which can affect customer spending behavior.

Fast Casual 251

Fast Casual Food Point of Sale Mobile Ordering 251

Modern Restaurant Management

OCTOBER 23, 2023

Offer a Behind-the-Scenes Look on Social Media Social media platforms have become a powerful tool for marketing, and when used effectively, they can generate buzz around your fine dining establishment before it even opens its doors. in earned media value for every $1 spent on influencer marketing.

Fine Dining 520

Fine Dining Marketing Social Media Influencer 520

Modern Restaurant Management

SEPTEMBER 16, 2020

If they have outdoor dining and require all of their staff to wear masks and gloves, practicing social distancing in the restaurant, they should prominently display those things everywhere. Lastly, put up a sign that says your restaurant is open and practicing social distancing. Doing these things accomplishes that and then some.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

ChowNow

FEBRUARY 12, 2025

Today, customers rely on Google searches, online reviews, and social media to decide where to eat. What price points are they comfortable with? Look at their pricing, menu offerings, branding, and customer reviews. Consistency Across All Platforms : Your social media, signage, and menus should all have a cohesive look.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

NOVEMBER 24, 2020

Does your dining room layout need a social distance inspired layout? Explore areas where you can purchase supplies in bulk to cut long-term costs, consider raising prices where it makes sense, and work to improve discounts and payment terms with your suppliers. Should you consider entering the food truck business?

Cash Management 576

Cash Management Social Media Seasonal Menu Food Truck 576

Modern Restaurant Management

FEBRUARY 14, 2022

Menu and Price Points. This includes places that may be a price point above or below yours. Closely related to the menu and price point is the quality of food your competitors are serving. If they are charging high prices for mediocre food, your restaurant could charge higher prices for better. Food Quality.

Transportation 575

Transportation Social Media Menu Pricing 575

Modern Restaurant Management

FEBRUARY 25, 2022

Social media platforms will play just as significant a marketing role for restaurants in 2022. Facebook continues to dominate but is losing younger consumers rapidly, while Instagram continues to be the most important social platform for restaurants. The Importance of Instagram. Marketing with Your Customers. Email Newsletters.

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2022 Marketing Email Marketing Social Media 531

Modern Restaurant Management

FEBRUARY 17, 2022

Keep Customers Informed on Social Media. It is key for restaurant and bars to use social media to communicate with their customers. Social media is a great place to share any winter or holiday specials you’re offering, creating more buzz around your business. Offer Specials and Competitive Pricing.

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Social Media Seasonal Menu Customer Service Delivery 474

Modern Restaurant Management

DECEMBER 31, 2024

Check out some of the insights driven by the social response below: Gen Z says ranch is overrated, but there’s a catch. TikTok-To-Table : As soon as August arrived, so did a wave of consumer obsession for social media’s viral “Cucumber Salad” trend.

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2025 Beverage Fine Dining Guest Recovery 450

Modern Restaurant Management

MARCH 19, 2020

Any person with a social media account can be considered an influencer, so where should you begin? For example, let’s imagine an online reviewer who exclusively reviews low-priced fast food restaurants. Find Bloggers in Your Niche. This way you also limit the cost for their travel, which they’ll typically charge for.

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Influencer Marketing Social Media Online Ordering 532

Modern Restaurant Management

MAY 30, 2023

About half of respondents rely on apps for loyalty or rewards promotions, an effective and profitable way to grow your brand’s reach in these price-sensitive times. RMS dug deep into many influences on dining choices – including social media. Knowing your audience is essential for social media promotions.

Loyalty Program 492

Loyalty Program Social Media Download 2023 492

Modern Restaurant Management

MARCH 8, 2023

From the rise of Instagram food bloggers and selfie walls to paying outrageous prices for the #SaltBae experience , consumers are now expecting restaurants to deliver an experience beyond flavor. On the other hand, the spoils are evident: Customers will pay up to a 16 percent price premium if they know they’ll get excellent service.

Social Media 450

Social Media Customer Experience Website Management Customer Service 450

EATER

MARCH 12, 2025

The concept was all but guaranteed to become a social media sensation: Like a bottle of pricey booze, Sir Wieners tower is brought to the table by servers wielding sparklers. We wanted something that would capture on social media very well and that would potentially go trending which it did, says Sir Wieners owner TJ Dinch.

Social Media 302

Social Media Sports Bar Employee Relations 302