Modern Restaurant Management

JANUARY 7, 2021

Also, there is no other marketing medium that can reach your customers as best and as affordable as email marketing. Video email marketing makes a lot of sense. Video Email Marketing: What is it and Why Should You do it? This is not some special type of email marketing. So why not capitalize on it? Provide Proof.

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Modern Restaurant Management

JULY 14, 2020

COVID-19 has transformed the restaurant and hospitality industry, which means that restaurants need a new approach to promoting and marketing their business to health and safety-conscious diners. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

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ChowNow

FEBRUARY 12, 2025

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

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Modern Restaurant Management

FEBRUARY 24, 2025

With limited seating capacity, even a couple of absent parties can transform a potentially profitable evening into a financial loss, pushing these already vulnerable businesses closer to the margins of financial health. For smaller establishments, the stakes are even higher.

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Book Reservations Communication Customer Experience 385

Social Hospitality: Restaurants

JUNE 22, 2020

The restaurant and food industry is one of the many to take advantage of the marketing opportunities Instagram offers. But, how do you use Instagram to market your restaurant? Ever since Chris Messina’s #barcamp hashtag turned up on social media in 2007, hashtags have been big business for marketing. Plan Ahead.

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Modern Restaurant Management

FEBRUARY 25, 2025

This shift demands a new approach to local marketing – one that prioritizes and enables nuanced queries, hyper-local engagement, and AI-powered discovery. Here, restaurants must ensure they provide accurate information, such as hours, contact details, and attributes like outdoor seating or delivery options.

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Modern Restaurant Management

NOVEMBER 19, 2024

Catering to solo diners is more just than seating them as restaurants would any other customer. Good operators understand that the party of four that spends $250 over three hours on a four top isn’t more “valuable” than the solo diner that spends $70 in sixty minutes on a two top, or a solo seating experience.

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Modern Restaurant Management

APRIL 16, 2025

The multi-course experience is served at a 10-seat counter with two seatings per evening. "In the Chicago market there are so many amazing restaurants," explained Bumba of Nisos Prime. "You Members can entertain guests in an intimate setting and have preferred access to special tastings and other events.

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Modern Restaurant Management

NOVEMBER 4, 2021

This puts the customer in the driver’s seat and removes the reliance and uncertainties on timeliness of delivery offered by third parties. By bringing together CRM data as well as location data, marketers can begin to piece together a more well-rounded picture of their customers and their preferences.

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Culinary Cues

SEPTEMBER 30, 2024

Yes, we are happy to sponsor your little league baseball team, now how, in turn, can you help to fill the seats in our restaurant?” So, are we pricing ourselves out of the market? Restaurants could choose to look at these as less of a cost and more of an investment if they were approached as such.

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Modern Restaurant Management

JUNE 10, 2020

” No one knows for sure, but we are seeing glimpses of a trend that may be the answer for restaurant owners and operators: expanded outdoor seating. ” An (ROI) Argument for Expanding Outdoor Seating. Creating or expanding outdoor seating is nowhere near as expensive as a building expansion. Inside Out.

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Culinary Cues

MAY 12, 2025

Guests spending hundreds of dollars for a memorable meal and making reservations months in advance just to garner a seat. Find your own voice in a market that is filled with 74 thousand pizzerias in the U.S. Fifteen-hour workdays, no time for anything but the pursuit of excellence.

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Modern Restaurant Management

DECEMBER 3, 2024

The demand for earlier reservations provides restaurants the opportunity to get creative when it comes to driving traffic for second and third seating’s with memorable experiences, dynamic pricing, or late-night specials. What are some ways restaurant operators can market for the holidays? early bird timeslot.

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Goliath Consulting

APRIL 5, 2025

Efficient Seating and Ordering Process Minimize wait times and ensure smooth transitions from arrival to seating. Positive online interactions can turn a great experience into valuable word-of-mouth marketing. Make sure the entrance area is clean and organized, setting a positive tone before guests even sit down.

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Customer Experience Email Marketing Customer Service Mobile Ordering 195

Modern Restaurant Management

AUGUST 5, 2021

Ghost restaurants that capitalize on online delivery are a $45 billion market, much higher than the $41 billion previously estimated. A future forward restaurant model will be characterized by contactless delivery, curbside pick-up, and outdoor seating and will be more able to respond to heightened anxieties about business hygienic practices.

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Modern Restaurant Management

JUNE 10, 2021

The choices restaurants make today on how to invest in marketing and leverage various food sales channels will have profound impacts for years to come. If restaurant brands can see the signs and incentivize guests to maintain a direct relationship with them today billions of dollars of promotional marketing dollars can be saved.

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Modern Restaurant Management

NOVEMBER 24, 2020

With some outdoor dining pilot programs coming to an end as we head into the winter months, tens of thousands of restaurants across the country will be forced to operate at a fraction of typical capacity without added outdoor seating to supplement the loss. Leverage Marketing Strategy to Remind People You Exist.

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Cash Management Social Media Seasonal Menu Food Truck 576

Modern Restaurant Management

MAY 9, 2025

To learn more about how restaurant operators can best set themselves up for the upcoming summer season, Modern Restaurant Management IMRM) magazine reached out Kevin Bryla, Chief Marketing Officer, SpotOn. What details should operators pay attention to when setting up a patio for dining?

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Modern Restaurant Management

DECEMBER 31, 2024

.” The food and beverage industry is faced with this demand, yet there are very few pickle-flavored sauces actually available in today’s market. Luscious Lychee – Lychee is gaining popularity across markets, bringing a soft, subtle sweetness and floral aroma to cocktails that complements the renewed martini craze.

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Beverage 2025 Fine Dining Guest Recovery 450

Modern Restaurant Management

AUGUST 9, 2024

The team at Hospitality HQ, lead by Chef Akhtar Nawab has been switching up the food hall model by launching projects designed to emphacize culinary exploration and community connection in markets including Silver Spring, Maryland, Charlotte, North Carolina and Orlando. Are there current “hot” markets/regions for food halls?

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Lavu

MAY 30, 2025

The last thing any restaurant should do is make the customer feel like they are being pushed out of their seat for the next guest. Maximizing table turnover is crucial for restaurants to optimize their seating capacity and increase their profitability. However, turning tables must be done tactfully.

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Seating Mobile Ordering Customer Service Customer Experience 140

Modern Restaurant Management

DECEMBER 23, 2020

Some trending concepts over the past several years have included more open seating, high ceilings, and exposed structure concepts. As restaurant owners in Florida, patio seating can be seen as a less than desired component to our space specifically in the spring and summer months. With the current climate of the U.S.,

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Design 2021 Outdoor Brewery 539

Modern Restaurant Management

MARCH 26, 2021

Use detail reporting to market to the right customers at the right time based on their preferences. If customers only order via text, this will simplify the text marketing process for you. Fast-Track Your Online Time-to-Market. Plus, with centralized data, you can turn first-time guests into loyal, repeat customers.

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ChowNow

FEBRUARY 13, 2025

If customer retention is a priority consider a digital loyalty program or automated marketing tools. Multi-Channel Integration : Sync with online ordering platforms, third-party delivery apps, and marketing tools for a connected restaurant ecosystem. Consider your budget.

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Culinary Cues

OCTOBER 24, 2020

These aspects include: décor, skill level of staff, style of service, pricing, profit, type of vendors selected, kitchen layout, equipment selection, marketing and advertising, pay scales, dining room seating, type of china, glassware and flatware, even the location and color scheme for the exterior of the restaurant.

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Menu Seasonal Menu Front of House Reference 482

7 Shifts

JULY 16, 2021

In this guide, we'll go through everything you need to open a new coffee shop, from market research to buying coffee to hiring the best team. Research the Market. Market and Promote the Opening. Below is a list of the potential coffee shop concepts to think about when conducting your market research. Research the Market.

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Modern Restaurant Management

APRIL 2, 2024

Embracing solo diners not only opens doors to a wider customer base but also presents an opportunity for establishments to differentiate themselves in a competitive market. At our Shannon Rose pubs, in addition to numerous bars available for dining, we have several different dining rooms where we have solo seating tables set up.

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Loyalty Program Catering Seating Customer Experience 411

Modern Restaurant Management

APRIL 15, 2021

As part of their service, they offer Pickup and Delivery solutions; Reservation, Waiting, and Seating Management; Data and Guest Profiles; Guest Engagement, and Marketing. SevenRooms helps restaurant operators leverage customer data to improve the experience.

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Customer Service Customer Experience Seating Reservations 450

Modern Restaurant Management

MAY 7, 2020

It’s an example of what Prague’s Manifesto Market is doing as part of its reopening operation. Manifesto uses the unit of a horse length to help people visualize social distancing and the market layout will increase gaps between the tables to meet the mandatory distance requirement. Employees wearing masks and gloves.

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Modern Restaurant Management

AUGUST 19, 2020

” The program highlights include: Accessing US Foods’ proprietary technology to identify the right concept based on their unique, local market conditions. Leveraging US Foods’ knowledge and support in building and creating strong brands and digital marketing. Seated Acquires VenueBook.

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Kitchen Safety Loyalty Program Delivery Customer Service 515

ChowNow

APRIL 15, 2025

This does not include things like rent, labor, or marketing, just the costs directly tied to the food and beverages youre serving. A higher table turnover rate means youre serving more guests with the same seating capacity, which can increase revenue without raising costs.

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Operations Email Marketing Point of Sale Online Ordering 195

ChowNow

FEBRUARY 21, 2025

They help with reservations and table management, staff scheduling and time management, inventory tracking, rewards programs, automated marketing, and more. A packed dining room is great, but without the right system, long wait times and disorganized seating can lead to frustrated customers and lost business.

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Modern Restaurant Management

JUNE 11, 2020

While having to reduce the number of seats is never ideal for a restaurant, many states are requiring it. The best option is to remove some tables and chairs from your dining room altogether in order not to have a bunch of empty seats as reminders of restrictions. Give your outdoor seating the same importance you give indoor.

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Customer Experience Dine-in Food Safety Kitchen Safety 516

Goliath Consulting

MAY 13, 2025

How to Choose the Right Partnerships to Grow Your Brand and Fill Seats. The right partnership can help you boost sales, grow brand awareness, introduce new products, or even break into a new market, as discussed in TouchBistro. Collaborations can be powerful, but only when theyre aligned with your brand, values, and audience.

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Seasonal Menu Email Marketing Brewery Retail 195

ChowNow

MAY 30, 2025

A restaurant marketing strategy that works for a sports bar might fall flat at a vegan cafe. Restaurant Promotion Ideas Your Customers Will Love You dont need a full-fledged marketing team to pull off these promotions. Promote Mobile App Downloads If you have a mobile app , you need to market it, not just let it sit in the background.

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Ordering Loyalty Program Social Media Email Marketing 195

Modern Restaurant Management

AUGUST 25, 2020

With outdoor dining occupying the foreground, and bars and indoor dining taking a back seat to consumer preferences, it begs the question: what happens when it gets cold? One key to making this a success is marketing. Everywhere we turn right now it seems restaurant brands are continuing to face operational challenges and hurdles.

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Seasonal Menu Outdoor Customer Service Catering 493

Modern Restaurant Management

MARCH 19, 2020

Listen to experts from legal, business, and marketing to join us to discuss the lasting implications of the coronavirus outbreak. I closed my own restaurant, Mezze Bistro + Bar, and it was heartbreaking,” said Bo Peabody, Co-Founder and Executive Chairman at Seated, and a restaurateur with more than 20 years of experience.

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Seating Loyalty Program Small Business Restaurant Law 431