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MRM EXCLUSIVE: Personalized Promotions Must Line the Loyalty Path

Modern Restaurant Management

While overall interest in AI-driven restaurant features remains low, loyalty is increasingly influenced by personalized promotions, according to the Summer 2025 Consumer Trends Report from Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine.

2025 417
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Merch with a Mission: Creating Brand Ambassadors

Modern Restaurant Management

." That's what Jason Cortellesso, Partner & Creative Director at Sport & Leisure , told Modern Restaurant Management (MRM) magazine when discussing the merch program at his latest estabilshment in East Greenwich, Rhode Island that is seeing people to line up before they open on drop days to get their hands on the items.

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‘A Core Tenet of the Hospitality Space Is that You Focus on People Over Profits’

Modern Restaurant Management

“Egg demand was relatively stable in the early 2000s and seasonality played a much bigger role in peak demand periods than it does today,” said Brian Earnest, lead animal protein economist with CoBank. “While seasonality remains an influencing factor, egg use has grown dramatically over the last 20 years.

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‘A Core Tenant of the Hospitality Space Is that You Focus on People Over Profits’

Modern Restaurant Management

“Egg demand was relatively stable in the early 2000s and seasonality played a much bigger role in peak demand periods than it does today,” said Brian Earnest, lead animal protein economist with CoBank. “While seasonality remains an influencing factor, egg use has grown dramatically over the last 20 years.

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2025 Outlook: Experts Weigh In on Restaurant Trends and Challenges, Part Three

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2025. Foot traffic or heat mapping, menu item engagement, or consumer demographics by time of day. For the first part, click here and for the second part, click here.

2025 419
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MRM Research Roundup: Super Bowl LIX Edition

Modern Restaurant Management

This "Super" special edition of Modern Restaurant Management (MRM) magazine's Research Roundup has a Super Bowl theme. MVP Menu Performances More than 200 million people tuned in to the Super Bowl last year—many with a plate of wings in front of them.

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The Rise of Global Fusion on QSR Menus

Modern Restaurant Management

To better understand this trend, Modern Restaurant Management (MRM) magazine reached out to Luis Martinez, senior vice president of R&D and Commercialization at Rubix Foods. Limited-time offers (LTOs) are the best way to capitalize on trends and reach new audiences, without alienating your core menu or loyal customers.