7 Shifts

AUGUST 12, 2021

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. As technology evolves and client tastes change, successful marketing techniques must be examined and updated accordingly. For example, how do new consumers find your restaurant on the internet?

Marketing 397

Marketing Loyalty Program Email Marketing Social Media 397

Culinary Cues

MAY 27, 2023

TECHNOLOGY AND RESTAURANT CULTURE Learning to live with technology and stay in control is essential. This is not easy since the access to and use of technology and its influential sidekicks: social media and 24/7 news is so universal that nearly everyone sees them as essential to our way of life, but we need to try.

Technology 353

Technology Front of House Social Media Back of House 353

Culinary Cues

AUGUST 7, 2021

Identifying problems has never been a challenge in the restaurant industry – there are many. We have a problem right now that seems to be universal and there is no shortage of complaints and posts on social media that proclaim the effects, but little is done to point to active solutions.

Social Media 474

Social Media Cash Management Blog Equipment 474

7 Shifts

JULY 30, 2021

With plenty of restaurants to choose from, you want to make sure yours stands out from the rest. You may have the finest ingredients, the friendliest staff, and a picture-perfect venue, but if your restaurant isn't getting noticed, all that hard work will go to waste. Social Media. Share how it's made!

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Modern Restaurant Management

NOVEMBER 7, 2023

Restaurant brands around the world are finding that their audience is craving something more than pretty pictures of delectable dishes, but rather a need for community and discussion. The landscape of digital marketing is constantly evolving, presenting both challenges and opportunities for restaurant operators. The future is digital.

Marketing 203

Marketing Social Media SEO Front of House 203

Modern Restaurant Management

JANUARY 3, 2024

I want to highlight trends in restaurant promotion for 2024. We will discuss how to build customer communication and what aspects to prioritize to make your establishment stand out and thrive. Trend One: Offering Ready-Made Solutions for Customers In today’s world, restaurant operators face guest attention deficit.

2024 208

2024 Social Media Customer Experience Events 208

Modern Restaurant Management

DECEMBER 20, 2023

In the dynamic and ever-evolving restaurant industry, culinary experiences are shaping customer preferences. In order to achieve long-term success and build essential brand credibility, restaurants must cultivate meaningful experiences and relationships to help drive growth and expansion. The industry is projected to reach $1.2

Customer Experience 197

Customer Experience Innovation Social Media Seasonal Menu 197

Modern Restaurant Management

APRIL 22, 2024

Fast food fraud has seen a 45-percent increase in the last year or so, largely driven by a digital transformation sea change that has made these restaurants more vulnerable, according to data from fraud prevention company Forter. There are a few common forms of fraud that restaurants are experiencing. more likely to be targeted.

Food 203

Food Loyalty Program Consumer Goods Customer Experience 203

7 Shifts

JANUARY 26, 2021

2020 was a year that the restaurant industry won’t soon forget. Through it all, we emerge from the year as an industry in evolution—and our restaurants need to evolve with it. He also operates Cali BBQ Media and hosts the Digital Hospitality Podcast, and is an advocate for digital hospitality as a means to grow your business.

2021 370

2021 Front of House Social Media Back of House 370

Modern Restaurant Management

JANUARY 24, 2024

During the COVID-19 pandemic, QR codes took center stage in the restaurant industry. For example, Pizza Hut used QR codes to turn pizza boxes into an augmented reality game of Pac-Man, while Chili’s promoted the technology at its restaurants to help raise millions of dollars for cancer research.

Loyalty Program 197

Loyalty Program Social Media Coupons Customer Experience 197

Modern Restaurant Management

NOVEMBER 15, 2023

The restaurant industry is changing quickly, and technology plays a big role. This means that restaurants and franchises must focus on efficiency and lean operations. One way to do this is to open a virtual restaurant. A virtual restaurant is a restaurant that doesn't have a physical location.

Marketing 197

Marketing SEO Social Media Mobile Ordering 197

7 Shifts

JANUARY 20, 2023

Super Bowl Sunday is one of the most important days for restaurants across the United States. On this day, millions of people gather to watch the biggest game of the year, and many of them do so at restaurants and bars. This means big business for restaurants, and a surge in customers and sales. In 2019, diners spent $81.30

Specials 195

Specials 2023 Social Media Email Marketing 195

Culinary Cues

NOVEMBER 10, 2023

What changes might occur in your operation if everyone was required to sign their work and take public responsibility for it? Maybe restaurants can start by posting who is responsible on prep sheets, organizational charts, in newsletters, or even on menus. When we sign our work, we take full responsibility for it. “I

Seminar 360

Seminar Front of House Workshop Back of House 360

Modern Restaurant Management

APRIL 16, 2024

A friend tells you a restaurant has bad service and gave her food poisoning. Also, a negative review is more fluid than you might think: Yelp users are 33 percent more likely to change a negative review to a neutral or positive one if they receive a prompt response.; It’s not just social media. Would you still go?

Social Media 110

Social Media Loyalty Program Online Ordering Customer Service 110

7 Shifts

FEBRUARY 5, 2021

If the past few years have taught us anything, it’s that restaurant technology is no longer a nice-to-have. It’s a necessity for building a modern and future-proof restaurant. The first technologies that restaurants often invest in are the cloud-based point of sale (POS) systems and payroll processing. Partender 3.

Social Media 370

Social Media Front of House Back of House Point of Sale 370

Culinary Cues

AUGUST 21, 2023

PART TWO: The Era of the Chef: Ah, now things really changed. The once restaurateur-centric restaurant was about to become chef-centric. It was interesting, somewhat absurd, but life changing for those in the profession and for the way people viewed the restaurant experience.

Back of House 394

Back of House Food Supply Government Dine-in 394

Culinary Cues

NOVEMBER 20, 2020

It seems that every time I check my email or flip through postings in social media – there is another restaurant, food business, or culinary school preparing to close their doors. I tend to try and separate cause and effect – knowing that nothing will truly change unless we identify cause and focus on that.

Social Media 499

Social Media Education Email Marketing Healthcare 499

7 Shifts

SEPTEMBER 20, 2021

If the past few years have taught us anything, it's that restaurant technology is no longer a nice-to-have. It's a necessity for building a modern and future-proof restaurant. The first technologies that restaurants often invest in are the cloud-based point of sale (POS) systems and payroll processing. Seamless/Grubhub.

Technology 370

Technology Front of House Social Media Back of House 370

7 Shifts

DECEMBER 17, 2020

Or the restaurant that always delivers on-time and throws in some extras. But how do you get people back in the door? How to measure customer retention. Simple restaurant customer retention strategies. Simple restaurant customer retention strategies. How do you measure customer retention?

Loyalty Program 370

Loyalty Program Social Media Email Marketing Customer Service 370

Modern Restaurant Management

MARCH 8, 2023

From the rise of Instagram food bloggers and selfie walls to paying outrageous prices for the #SaltBae experience , consumers are now expecting restaurants to deliver an experience beyond flavor. Where Have All the Restaurant-Goers Gone? That’s why social media can be a game-changer for the hospitality industry.

Social Media 180

Social Media Customer Experience Website Management Customer Service 180

7 Shifts

OCTOBER 9, 2020

This rise in digital interactions has made it critical for restaurants to have well-designed websites. In this ultimate restaurant website design guide for beginners, you’ll learn: How to prepare for a website makeover. How to build your restaurant’s website. How to optimize your website with feedback.

Design 397

Design Social Media Mobile Ordering Online Ordering 397

7 Shifts

FEBRUARY 15, 2022

We started the Restaurant Growth Podcast in 2021 to provide a platform for the best and brightest minds in the restaurant and hospitality industry. From big, important ideas to use-today tactics, here are the best takeaways we heard on Season One of the Restaurant Growth Podcast. It's a full-on media company.

Social Media 448

Social Media Hiring Website Management Hospitality 448

Open for Business

JANUARY 24, 2023

A busy owner’s guide to restaurant social media strategy Restaurant social media strategy refers to having a plan to connect with your guests where they spend their time: online. According to OpenTable research, 87% of people have visited a new restaurant based on finding it on social media.

Social Media 148

Social Media Front of House Download Consumer Goods 148

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. Whatever plans and forecasts you had for your restaurant are yesterday’s bread now. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

7 Shifts

NOVEMBER 1, 2022

Restaurant owners and operators wear a lot of hats. And the big restaurant brands are only getting bigger , making it even harder to stand out. You need to put yourself in front of diners, get them in your door, and turn them into ambassadors of your restaurant that come back and tell their friends about you. Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

AUGUST 8, 2022

Building and maintaining a successful restaurant business isn’t easy. So how can a restaurant drive revenue without time-intensive and costly marketing initiatives? One way to access the WiFi is by logging into social media for the free access.

Loyalty Program 187

Loyalty Program Social Media Email Marketing Point of Sale 187

SpotOn

MARCH 12, 2024

Gigi Cohen is the Director of Marketing for MDP Restaurant Group. MDP Restaurant Group operates concepts nationwide, including their newest concept: Bambuu Asian Eatery. In her role, Cohen sets the restaurant marketing strategy, develops social media ads, and tracks the success of their online advertising and email marketing.

Email Marketing 98

Email Marketing Social Media Advertising Online Ordering 98

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. 'Safety' is what I believe to be most important now to help assure patrons to revisit their favorite restaurants. . 'Safety' An app-first experience for restaurant chains.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Modern Restaurant Management

JANUARY 8, 2024

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2024. Read the first part, here. For the second part, click here. An issue that may arise from this in 2024 is data privacy.

2024 215

2024 Loyalty Program Cash Management Customer Experience 215

EATER

DECEMBER 19, 2023

Lille Allen | Eater Known to 15 million TikTok followers for his candid restaurant reviews and multi-thousand-dollar tips, here’s how the MMA-fighter-turned-social-media-phenomenon became the voice of a generation of diners There is no shortage of food opinions online. (Hi, Hi, you’re on Eater.) Who is Keith Lee?

Social Media 128

Social Media Customer Service Influencer Food Order 128

Modern Restaurant Management

AUGUST 31, 2023

It's important to have a restaurant public relations (PR) strategy in place. PR for restaurants won’t just help give your brand name a more positive ring. It will also boost your restaurant's presence. Here are five PR tips you can follow to ensure your restaurant’s success. The ultimate result?

Social Media 154

Social Media Email Marketing Influencer Events 154

Modern Restaurant Management

OCTOBER 3, 2023

Local store marketing (LSM) is one of the most impactful ways for restaurant brands to provide those touch points. We also worked with local media outlets to conduct onsite interviews and radio remotes and ensured that our campaign was seen all over social media. ” This business is all about people.

Social Media 177

Social Media Customer Experience 2009 Customer Service 177

Restaurant Engine

NOVEMBER 8, 2022

If not, a social media manager can help. As a restaurant owner or manager, it can be hard to know when to hire help, especially when it comes to digital marketing. When considering the question, “Should your restaurant have a social media manager,” many people in the restaurant business might automatically answer no.

Social Media 119

Social Media Management Management Website Management 119

The Rail

MARCH 1, 2023

By Indiana Lee, Contributor Having a strong social media presence is essential for businesses, no matter your industry. In the restaurant world, however, social media becomes even more important. Beyond that, though, social media allows a sort of two-way communication between you and your patrons.

Social Media 122

Social Media Influencer Catering Small Business 122

Modern Restaurant Management

FEBRUARY 22, 2024

Calling it a critical subject, the James Beard Foundation® launched a campaign focused on tackling the significant impact of climate change on independent restaurants, chefs, and the local economies they support. This will include testimonial videos, social media campaigns, press engagements, and events.

Food Supply 110

Food Supply Leadership Social Media Education 110

Chowly

APRIL 11, 2024

6 Tips to Make it Well-Worth Your Time- Conference season is upon us in the restaurant industry. Here are a few tips for ensuring your time at restaurant conferences go smoothly and that you’ll get the most out of the conference. Make a game plan around how many booths per day you’d like to visit while at the conference.

Social Media 105

Social Media Small Business Events Customer Experience 105

Modern Restaurant Management

JULY 14, 2020

With dining rooms having been shut down for the majority of 2020, the only option for people to visit their favorite restaurants has been through takeout or delivery. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19. ” Update your Online Presence.

Marketing 215

Marketing Social Media Influencer Online Ordering 215