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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

Word of mouth is fantastic, but when scaling a restaurant or reopening after months of closure, you need to rely on more than just the possibility of a customer loving your food and telling their friends about it. Why you create the food you do, why your service is different, and why customers should come and be a part of your story.

Seating 221
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How to Plan Your Restaurant's Grand Re-Opening Event

7 Shifts

Set a goal for your restaurant’s grand opening—whether it’s seating capacity, an order volume, or revenue for your first day back in business. Consider food costs, labor costs, and cost of marketing your reopening. Here are some goal types to consider (and you don’t have to have just one!): Set a budget ??

Events 351
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Restaurant Forecasting: How To, Formulas, Methods, and More

7 Shifts

Staff scheduling, inventory management, menu analysis , guest satisfaction, profitability, and so much more rest on the shoulders of accurate restaurant forecasting. On a micro level, forecasting helps a restaurant plan for inventory orders and how many employees need to work each shift to make and sell food. Get granular.

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How NYC Restaurants Can Thrive Through the Winter

7 Shifts

This guide includes ideas and checklists for everything from keeping your staff healthy to optimizing your ordering platforms. Order Cleaning Supplies such as disinfectant, paper products, mop heads, and floor cleaner The staff at Ruby's Cafe in New York City, a 7shifts' customer Optimize Your Labor ?? Winterize Your Patio Seating ??

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Patio Season is Here. Make it Your Best Summer Ever with 7shifts Tools Built for Restaurants

7 Shifts

Warm weather is here, and patio season is upon us. It’s also important to note that using outdoor space and adding more seating to your restaurant can increase your revenue by 30%. Make sure you have enough staff to cover the busy summer season with 7shifts’s Hiring Tool. Staffing for summer. Reduce that cost with 7shifts.

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Is There a Right Way to Raise Prices?

Modern Restaurant Management

Due to many factors including inflation and supply chain challenges, restaurant owners and operators have been faced with tough choice about raising menu prices. As food prices rise, restaurants should try to stay within their target ratio for food cost to gross food revenue in order to maintain target profits.

Pricing 197
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12 Restaurant Lunch Specials: Make Lunch the Most Important Meal of the Day ???

7 Shifts

It’s December, and the air is seasoned with the scent of cinnamon, spice, and everything nice. Create a fixed-price ‘Mix and Match’ menu with soups, salads, and sandwiches for customers to choose from. (If Pop a promotional banner at the top of your lunch menu to catch diners’ eyes when they’re hungry but in a rush.

Specials 362