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How to Plan Your Restaurant's Grand Re-Opening Event

7 Shifts

1 Set goals for the event ?? Having a specific goal will help you plan out your budget, labor needs, marketing strategy, messaging, and organization before the event. Consider food costs, labor costs, and cost of marketing your reopening. Here are some goal types to consider (and you don’t have to have just one!)

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Spring Event Ideas to Boost Sales at Your Restaurant

Buzztime Business

With winter thawing and turning into spring sunshine, it’s the perfect time to ramp up your restaurant’s private events program. Below, we’ve listed just a few seasonally minded ideas that’ll boost your bottom line and attract a new crop of guests to your space.

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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

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Level Up Your Bar Entertainment (7 Trending Event Ideas)

Buzztime Business

Ever feel like you’re stuck in a rut when it comes to entertainment and events at your bar? Many bar owners get so caught up in day-to-day operations, events become an afterthought. Here’s how it works: At the first event, ask a local musician to be the judge. Pick one night a week to host a rotating “summer camp” event.

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Why Limited Time Offerings are More Than a Passing Phase

Modern Restaurant Management

For consumers, LTOs often bring to mind seasonal offerings that have become synonymous with specific times of the year. Any quick-service restaurant endeavoring to increase consumer engagement and create a dynamic brand needs to consider making LTOs a significant part of their menu development. All the tasting doesn’t hurt either.

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The Power of Storytelling: Secrets to Content Marketing for Franchise Restaurants

Modern Restaurant Management

Franchise brands have many goals in common: enter a new market; attract new franchisees, employees and loyal customers; increase average unit volume (AUV); and accelerate franchise expansion strategies. Perhaps you sponsor the little league team, partner with a community organization, or host special events.

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Unlocking More Reservations with Budget-Friendly Email Marketing

The Rail

By Eric Tress, Contributor If you are looking for an excellent tool to increase your restaurant’s reservations, email marketing is an effective advertising tool you should consider. Many restaurants invest in marketing when they notice low bookings or in the run-up to a low season.