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‘Cookie-Cutter Marketing Doesn’t Work in this Industry.’

Modern Restaurant Management

Recognizing that social media could be a powerful tool for the hospitality industry, Kim Beechner founded Embark Marketing in her senior year of college. So when we develop a brand’s marketing strategy, we take into consideration operational factors.” “That’s the difference. We’ve been there.

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Merch with a Mission: Creating Brand Ambassadors

Modern Restaurant Management

"Merchandise is more than just a revenue stream — it’s a way to deepen the connection with your customers and expand your brand’s reach." Merchandise became a natural extension of this vision, offering customers a way to carry the brand with them and become ambassadors for the experience.

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How to Calculate and Improve Your Bar’s Profit Margin

7 Shifts

Promote these drinks during peak hours or events, and train your staff to highlight these unique drinks when interacting with customers. Look for catering and event opportunities Offering catering for private events like weddings, corporate gatherings, or holiday parties can bring in additional revenue and help you reach new customers.

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Coffee News Recap, 13 Jun: Gesha scores 98 points at 2025 BoP, potential IPO for Pret A Manger & other stories

Perfect Daily Grind

The chain will fund coffee planting and processing upgrades, trade initiatives, and marketing support to grow China’s African coffee imports, currently valued at US $165 million. The limited-edition drop includes an Ethiopian coffee, an ACME porcelain cup and saucer, and exclusive merchandise. in the year-ago period.

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Untapped Areas of Profitability in a Full-Service Restaurant

Squirrel Systems

Introduce wine pairings or tasting events with online booking options. Leveraging Private Dining & Events with Online Booking Many restaurants have underutilized space that could generate additional revenue through private events. Consider: Using event management software to streamline inquiries, bookings, and deposits.

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Inside the World of Hospitality and Leisure Accounting

Paper Chase Accountancy

We’ll explore the specialized functions, the day-to-day realities of managing finances, and critically, how modern solutions like outsourced bookkeeping and cloud-based tools empower these businesses to not just survive, but thrive and stay profitable in a highly competitive market. Develop marketing strategies.

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Why More Breweries Are Switching to Modern POS Systems in 2025

Lavu

With craft beer culture expanding, breweries are stepping up their game, offering tours, merchandise, and in many cases, food. Now, pubs can process transactions on the spot while delivering kegs to restaurants, events, and festivals. This information will help plan marketing programs, develop sales, and reordering.