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How to Turn Your Menu into a Marketing Tool

Modern Restaurant Management

Your menu plays a vital role in your business marketing. So, let's dive deeper into the steps on how to turn your menu into a marketing tool. If your brand is modern and innovative, your dishes should reflect this same spirit. A good design and descriptive language will significantly impact your restaurant's success.

Menu 221
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From Fumbling to Flourishing: Fixing Common Restaurant Marketing Errors

Modern Restaurant Management

For restaurant operators striving to cut through the noise and connect with today's diners, understanding the nuances of modern marketing and PR is crucial. What are common mistakes you see restaurant operators making in their marketing efforts and how can they rebound? It's essential for survival and growth.

Marketing 380
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‘Cookie-Cutter Marketing Doesn’t Work in this Industry.’

Modern Restaurant Management

Recognizing that social media could be a powerful tool for the hospitality industry, Kim Beechner founded Embark Marketing in her senior year of college. So when we develop a brand’s marketing strategy, we take into consideration operational factors.” “That’s the difference. And I love that.

Marketing 332
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Tech Innovations that Simplify Restaurant Relocation

The Rail

Luckily, modern technology has introduced several innovations that streamline the restaurant relocation process, making it more efficient, cost-effective, and manageable. In this article, we’ll explore the key tech innovations that are simplifying restaurant relocation and helping owners make a seamless transition to their new space.

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Emerging Trends in Healthy Foods and Restaurant Concepts

Goliath Consulting

Social media buzz, particularly on platforms like TikTok , has amplified turmerics reputation as a natural remedy for clearer skin and overall wellness. They provide a platform for chefs to experiment with hyperlocal ingredients, innovative plant-based dishes, or niche cuisines like Scandinavian-inspired seafood.

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Bringing AI to the Table in Restaurants

Goliath Consulting

On the marketing front, restaurant owners are expected to promote their business while managing day-to-day operations. Now, with generative AI tools like Canva’s image generator or Adobe Firefly, creating flyers, social media graphics, and branded visuals is faster and more affordable.

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Condado Tacos overhauls its margarita lineup and drink sales spike by 20%

Restaurant Business

Joe Kahn, founder and chief innovation officer of the Columbus, Ohio-based chain, felt that guests were ready for more flavor excitement and better-quality ingredients. “I A few years ago, nobody knew what yuzu or dragon fruit was, but now it’s all over social media. His bucket list included about 20 puree flavors to start. “Joe