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Boost Your Restaurant Business with Five Local Marketing Tips

Modern Restaurant Management

Consumers and customers have changed their behavior due to the events of the previous year. Focus on changing the processes of your restaurant to accommodate the new realities and to reach out to customers living in your local areas. The pandemic has shifted the priorities of customers when it comes to the businesses they patronize.

Marketing 568
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Is Your Ice Cream Too Cold? Lessons in Fighting Friendly Fraud

Modern Restaurant Management

In mid-December, a story went viral on Twitter across the pond about a customer being refunded by a food delivery service after complaining that the “four milkshakes, a cheesecake and an ice cream” they had ordered from a Manchester restaurant were “too cold”, as reported by Manchester Evening News.

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How to Calculate and Improve Your Bar’s Profit Margin

7 Shifts

Start by tracking all the income your bar generates, including sales from drinks, food, and any additional services. For example, if you serve craft cocktails or premium wine, customers may be willing to pay more because of the perceived value. These promotions can drive more foot traffic and encourage customers to stay longer.

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From Ghost Kitchens to Living Kitchens: A New Vision for Food Service’s Next Great Space

Modern Restaurant Management

Dark kitchens or virtual kitchens––real places staffed with non-ectoplasmic people—bring efficiencies to running a restaurant by providing off-site commissary services for delivery orders. Growth for most, after all, isn’t walking through the front door, it’s coming in online. It might not be.

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Five Ways for Restaurants to Thrive When Offices Reopen

Modern Restaurant Management

The return of high-value customers with large business orders is a big opportunity for restaurants. The majority of ezCater orders now contain individually packaged items. People can’t order from you if they can’t find you, so be everywhere including social media, Google Maps, and third-party marketplaces.

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MRM Research Roundup: Mid-April 2020 Edition

Modern Restaurant Management

Limited-service restaurants (those in quick service and fast casual) had a sharp acceleration in their guest check growth, as consumers likely shifted to larger off-premise orders to feed multiple people at home. Full-Service Restaurants Hit Hardest by the Crisis. Engaging Customers During COVID-19.

2020 491
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Face Pay Network, Restaurant of the Future and The Main Course

Modern Restaurant Management

Alonso Castañeda , VP of Brand Development & Strategy for Savory Restaurant Fund, will discuss how the brands he works with have been able to take advantage of the current landscape to creatively serve customers. The user has full control over their account and can opt out of the secure service at any time.