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How to Turn Your Menu into a Marketing Tool

Modern Restaurant Management

Your menu plays a vital role in your business marketing. So, let's dive deeper into the steps on how to turn your menu into a marketing tool. Optimize Menu Design for Customer Behavior A menu is often one of the first things a guest interacts with when entering a restaurant, right after taking in the atmosphere and interior.

Menu 221
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CHEFS – SIMPLE AT A DIFFERENT LEVEL

Culinary Cues

Now, make sure that the vegetables on the sandwich are at their peak and reflective of the season: dont serve raw tomatoes outside of July and August. Out of season do something interesting with tomatoes (oven roasted, marinated, sun-dried tomato paste, etc.) Make the tomato an experience. Make the sandwich your lifes work.

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2025 F&B Trends: Newstalgia, Stealth Health, and Botanical Beverages

Modern Restaurant Management

From salted egg yolks and chili crunch fusions to mushroom-infused teas and freeze-dried fruit powder garnishes, Kimpton’s in-house experts share the standout ingredients, menu items and techniques that will come to the table in 2025.

Beverage 450
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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

From improving your Google listing to leveraging customer reviews, these tips will show you how to boost your visibility and drive more traffic to your restaurant. If your website isn’t optimized for mobile, you could be losing out on potential customers. This way, you won’t need to code your site from scratch.

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How to Increase Restaurant Sales: 15 Strategies That Drive Revenue

ChowNow

The real wins come from small, smart shifts; things like improving your online ordering system, highlighting your most profitable dishes, and giving existing customers more reasons to come back. Create Limited-Time Offers That Drive Action Limited-time offers (LTOs) give potential customers a reason to order now, not later.

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Olive Garden sales surge on delivery and free take-home meals

Restaurant Business

Photo: Shutterstock Delivery and a take-home meal deal drove a lot more customers to Olive Garden this spring. The offer allowed customers to buy an in-store meal starting at $14.99 It plans to keep prices down while also adding more lower-priced items to the menu. “If By Joe Guszkowski on Jun.

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Niche Menus: Less Is More When it Comes to Luxury

Modern Restaurant Management

These are indeed the table stakes when it comes to delivering premium experiences. But what if your menu was telling your guests something about luxury? ” Perhaps the menu speaks for itself in ways in which we never quite imagined. Fewer choices communicates exclusivity, which drives up customer value.