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15 creative restaurant promotion ideas and strategies for 2023

Open for Business

Start a loyalty program Online ordering Piggyback on special events Buy X, get Y free Guest chef or pop up Personalize offers Influencer event Social promotion Jump on seasonal trends Industry night happy hour Invite guests back What are restaurant promotions? What is the goal? What does the data show? Every promotion must have a goal.

2023 122
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14 Restaurant Management Tools to Make your Business More Efficient

7 Shifts

This information can then influence your marketing initiatives. Reservation-tracking tools use your dining room’s capacity and floor plan, which helps prevent overbooking. Employee communication Juggling emails, texts, and social media messages from your employees quickly gets confusing.

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Picture This: Use Mural Art to Up-Level Your Marketing Strategy

Modern Restaurant Management

A Zagat dining trends survey says 75 percent of respondents have selected a restaurant based on food photos. “Instagram-worthy” is a thing in the restaurant business and it’s not going away: who hasn’t snapped a photo of a drool-worthy meal to share on social media? Medium, Message and Measurement.

Marketing 173
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Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. Make all touchpoints of your restaurant feel like the cool, casual, fusion, or fine dining establishment it is. Your mission statement is the ‘why’ of your restaurant.

Marketing 420
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2024 Outlook: Restaurant Trends and Challenges, Part Three

Modern Restaurant Management

QSRs Shift Focus from Slow-Paced Dining to Swift, Transactional Experiences Quick Service Restaurants (QSRs) are reimagining their dining spaces to prioritize speed, convenience, and personalization over traditional, slow-paced dining experiences.

2024 214
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The Pandemic Made Delivery a Necessity for Restaurants. What’s Next? 

Modern Restaurant Management

We bought gift cards for future use, donated to employee relief funds, and shared our favorite spots on social media. In envisioning how we evolve capabilities and solutions for the current dining landscape, we’ve identified three delivery trends that restaurants must know to thrive in the post-COVID era.

Delivery 164
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MRM Research Roundup: End-of-September 2021 Edition

Modern Restaurant Management

The findings have offered insight into consumer expectations to support restaurant brands as they work to navigate ongoing operating, social, and economic shifts over the past year and a half. Consumers are most interested in joining fast food loyalty programs compared to fast casual, local chains, etc. Fast Casual.

2021 169