7 Shifts

OCTOBER 22, 2024

Let’s explore 26 proven online marketing strategies to help your restaurant thrive. Target location-specific searches for more visibility The ultimate goal of your online marketing campaigns should be to bring in local customers to your restaurant. To do so, you must have an optimized website and engaging social media profiles.

Book 195

Book Marketing Email Marketing Social Media 195

ChowNow

FEBRUARY 28, 2025

In 2025, the US online food delivery market is expected to reach $424.9 Since 2014, online ordering has grown 300% faster than dine-in and now accounts for roughly 40% of restaurant sales. Online ordering has transformed the restaurant industry, turning what was once a convenience into an absolute necessity. billion in revenue.

Online Ordering 195

Online Ordering Ordering Email Marketing Loyalty Program 195

ChowNow

MARCH 27, 2025

Without KPIs, spotting inefficiencies in your workflow is nearly impossibleleaving you without the data needed to make informed decisions and grow your online sales. If youre one of the thousands of restaurants that added online food delivery in recent years, you might be wondering: is it actually helping my business grow?

Delivery 195

Delivery Online Ordering Loyalty Program Food 195

ChowNow

FEBRUARY 12, 2025

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

2025 195

2025 Marketing Email Marketing Operations 195

ChowNow

FEBRUARY 21, 2025

If your restaurant isnt showing up in local searchesor if customers cant easily place an order once they find youyoure missing out on sales. To learn how to get started with Google ordering, check out our article on How to Setup Google Ordering for Restaurants. Email marketing is another great way to stay top of mind.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

ChowNow

FEBRUARY 13, 2025

Identify your biggest pain points. Are you aiming to speed up service, cut labor costs, or increase online sales? If customer retention is a priority consider a digital loyalty program or automated marketing tools. Can it increase sales or customer retention? Start by pinpointing where your restaurant struggles the most.

2025 195

2025 Technology Loyalty Program Mobile Ordering 195

ChowNow

MARCH 14, 2025

In this article, youll learn: How to optimize your restaurant website for more orders The best marketing strategies to increase online visibility How to use incentives and customer data to grow sales Lets dive into the top six ways you can increase order volume for your restaurants website.

Ordering 195

Ordering Mobile Ordering Online Ordering Email Marketing 195

7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. Local restaurant marketing can help you reach your target audience more effectively. Local restaurant marketing can help you reach your target audience more effectively.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

The Rail

DECEMBER 2, 2024

In this article, we’ll show you exactly how to create a food delivery app tailored to your restaurant’s needs, while staying competitive in a booming industry. In this article, we’ll show you exactly how to create a food delivery app tailored to your restaurant’s needs, while staying competitive in a booming industry.

Delivery 147

Delivery Loyalty Program Food Food Order 147

The Rail

NOVEMBER 1, 2024

In this article, we’ll explore the key tech innovations that are simplifying restaurant relocation and helping owners make a seamless transition to their new space. Luckily, modern technology has introduced several innovations that streamline the restaurant relocation process, making it more efficient, cost-effective, and manageable.

Innovation 130

Innovation Transportation Loyalty Program Social Media 130

Social Hospitality: Restaurants

MARCH 27, 2020

As worldwide markets continue to feel the pain of COVID-19, companies of every size are suffering from the effects. This pandemic has forced most companies to reevaluate their financial plans and marketing strategies. This pandemic has forced most companies to reevaluate their financial plans and marketing strategies.

Hospitality 454

Hospitality Marketing Travel Hotels 454

Modern Restaurant Management

OCTOBER 31, 2019

If you are reading this article you are one of the brave. They range the gamut from loyalty points ( Fivestarts ) to local events ( Restaurant Week ). More content at a person’s fingertips can definitely drive sales and drive interest. Email isn’t going away. Strong enough to take the risk and I commend you!,

SEO 318

SEO Social Media Email Marketing Point of Sale 318

7 Shifts

AUGUST 18, 2024

You'll have late nights and have to work on weekends and public holidays The market is saturated with loads of competition. An alternative is to buy an existing bar that is up for sale. This document will outline your bar's concept, menu, marketing strategy, and financial projections. How Do I Run a Profitable Bar?

Bar 370

Bar License Email Marketing Customer Service 370

Modern Restaurant Management

JULY 30, 2021

Participants in MyChange with SaverLife receive access to the national SaverLife platform and the opportunity to participate in national savings challenges, access financial education articles, engage in forums and accumulate redeemable points for a chance to win prizes. “We are very excited about our partnership with SaverLife.

Franchise 508

Franchise Franchising Fast Casual Point of Sale 508

Modern Restaurant Management

DECEMBER 23, 2019

A portion of this article is included as a chapter in a new, 90+ page eBook – How to Start a Business from Scratch: Build a Successful Business and Turn Your Ideas Into Money. There are more than one million restaurants in the United States and the industry projects $863 billion in sales in 2019. Grab your free copy here.

Social Media 334

Social Media Customer Experience Customer Service Small Business 334

Restaurant Business

JUNE 11, 2025

11, 2025 Facebook Twitter LinkedIn Huddle House will add drive-thrus as it moves into more urban and suburban markets. | Systemwide sales fell 5.3% By Joe Guszkowski on Jun. All photos courtesy of Ascent Hospitality Management A pair of legacy family-dining brands are out to prove that age is only a number.

Fast Casual 130

Fast Casual Front of House Back of House Leadership 130

7 Shifts

FEBRUARY 10, 2023

When we started our restaurant, marketing meant the Yellow Pages and billboards. Now marketing is Yelp and TikTok. I remember reading an article on RestaurantOwner.com that said just because a restaurant is busy doesn’t mean it’s profitable. We became a global media company. Embracing technology We all have an “Oh S**t!”

Social Media 370

Social Media Email Marketing Technology 2007 370

SpotOn

JULY 9, 2024

G2 Grid® for Restaurant POS Systems | Summer 2024 SpotOn’s hands-on service and support , including custom menu builds, and on-site implementation, make it the preferred choice for time-strapped restaurants looking to upgrade their point-of-sale technology quickly and painlessly.

Point of Sale 115

Point of Sale 2024 Email Marketing POS 115

7 Shifts

SEPTEMBER 16, 2021

Whichever way you go, remember that for every new restaurant you open, you'll need to conduct any necessary market research and document your planning process with a business plan and a feasibility study. You may also benefit from diversification in your market, particularly if you'd like to open your next location close to an existing one.

Management 370

Management Management Document Hiring 370

The Rail

JANUARY 24, 2025

By Heather Langley, Contributor A restaurant point of sale (POS) system is home to a vast amount of personal information, including customer data and payment information. In this article, we discuss seven strategies which can be implemented to protect POS data from threats and reduce the risk of data breaches.

POS 130

POS Point of Sale Email Marketing Information 130

Modern Restaurant Management

APRIL 2, 2020

Restaurant employees can apply online to receive a one-time, $500 check to use toward bills, including housing, transportation, utilities, childcare, groceries, medical bills and/or student loans. The Foundation will administer the grants, offered on a first-come, first-served basis. Live in the U.S., an overseas U.S. military base, or any U.S.

Healthcare 516

Healthcare Employee Relations Online Ordering Customer Service 516

7 Shifts

JUNE 16, 2024

This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Social Hospitality: Restaurants

AUGUST 25, 2019

When it comes to digital marketing for restaurants , there are various avenues to explore. C ustomer interaction points can range from mobile apps, third-party food aggregator apps, social media, and chat apps. Besides answering customer inquiries, Chatbots help funnel sales in an efficient manner. Showcase Your Menu.

Social Media 253

Social Media Mobile Ordering Email Marketing Website Management 253

7 Shifts

MARCH 27, 2020

Read through our article on how to pivot your restaurant to takeout & delivery to see if leveraging these revenue channels is an option for your business. Consider things like merchandise sales, inventory sales, or private cooking lessons. In some areas, they are even being legally required to do so.

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

EATER

AUGUST 15, 2022

As soon as Ruth filled in her PayPal and contact information, an email popped up from an unknown address. Her $238 worth of lobster tails never arrived and, within a week, all of the associated emails had disappeared from her Gmail account, only to be replaced by streams of bizarre ads and phishing messages. Call me back.

Email Marketing 246

Email Marketing Online Ordering Food Order Point of Sale 246

EATER

FEBRUARY 3, 2022

That single inquiry landed her a sales and marketing internship at Ten Speed Press that turned into a full-time editorial assistant position after graduation, which led to a three-year tenure at Food52 that prepared her for the freelance life she leads now. Eater: Did you go to culinary school or college?

Email Marketing 263

Email Marketing Point of Sale Travel Book 263

7 Shifts

MARCH 10, 2022

TouchBistro - a point of sale (POS) app for iPads - allows servers to take payments tableside, managers to monitor sales activities, and accountants and administrators quick access to valuable performance trends. Top Restaurant Management Apps. Try 7shifts for Free. Apple | Android. TouchBistro. Team Communication. QuickBooks.

Management 195

Management Management Operations Point of Sale 195

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? In today’s world, that means their mobile devices.

Marketing 195

Marketing Mobile Ordering Email Marketing Online Ordering 195

7 Shifts

SEPTEMBER 20, 2022

Here you'll find links to our favorite blog and support articles, information about 7shifts Academy, our social media profiles, and more. How to Serve in a Fine Dining Restaurant : Fine dining restaurants tend to offer elaborate food at higher price points, with attentive, often formal service. Restaurant Marketing Course.

FOH 195

FOH BOH Social Media Fine Dining 195

Restaurant Engine

NOVEMBER 13, 2024

.” So, if you want to light your marketing on fire and grow your business, data analytics is a must. What is the Point of Website Analytics? Knowing and understanding this data can help you make good marketing decisions. While this data is important, there are several other data points to measure that we look at next.

Point of Sale 59

Point of Sale Email Marketing Online Ordering Information 59

Perfect Daily Grind

APRIL 4, 2023

It’s fair to say that many specialty coffee brands base their marketing strategies around the idea that coffee consumers want to be more connected to farmers. You may also like our article on why more producers don’t market their own coffee. Kosta Kallivrousis is the Sales Manager at Algrano in the US.

Consumer Goods 183

Consumer Goods Sustainability Email Marketing Café 183

Restaurant Engine

MARCH 12, 2025

Take your restaurant marketing to the next level with AI tools. In this article, we look at how you can leverage AI tools to optimize your restaurants marketing in 2025. In this article, we look at how you can leverage AI tools to optimize your restaurants marketing in 2025. Are you one of these?

2025 52

2025 Marketing Loyalty Program Email Marketing 52

Perfect Daily Grind

MARCH 30, 2022

Veronika Galova is the Head of Marketing at ROEST , a professional sample roaster manufacturer. It also records a range of key data points throughout the roast. In recent years, there’s no doubt that we’ve seen the rise of artificial intelligence in a number of industries. How is AI becoming more prominent in coffee roasting?

Food Supply 210

Food Supply Point of Sale Technology Supplies 210

BNG Point of Sale

OCTOBER 7, 2021

How the Best Point of Sale (POS) Systems for Restaurants Boost Sales and Profit. Quality restaurant and bar point of sale (POS) systems help boost restaurant business efficiency for any restaurant business type. This article explains what a POS system is and why you need it, regardless of your type of restaurant.

Point of Sale 52

Point of Sale 2021 POS Loyalty Program 52

MBB Hospitality

DECEMBER 22, 2024

This article explores how online ordering is advancing and highlights the key concerns for businesses aiming to stay competitive. According to a report by Statista , the online food delivery market in the U.S. The Growth of Online Ordering Online ordering has grown exponentially, becoming a primary revenue stream for many restaurants.

Online Ordering 52

Online Ordering Ordering Front of House Customer Service 52

A Wine Story

SEPTEMBER 8, 2020

This post covers the most salient points of the panel discussion titled: “Experience and Ease in E-Commerce.” Featured many times in Wine Business Monthly articles about virtual tastings, Shannon Muracchioli said that COVID-19 motivated people to “do things they knew they should have done” before the crisis. Click to Tweet.

Webinar 157

Webinar Consumer Goods Social Media Online Ordering 157

Indoor Media

OCTOBER 7, 2020

Here’s how: 5 Keys to Automotive Radio Ads Before you invest, make sure your strategy for automotive radio ads will: Focus on Branding Hit your Target Market (and not much more) Frequently Hit Your Target Market Be Memorable and Repeatable Generate an ROI Focus on Branding Radio is a branding tool—no ifs, ands, or buts about it.

Advertising 148

Advertising Social Media Email Marketing Point of Sale 148