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Second Wave of Restaurant Chain Bankruptcy Filings Could Offer New Opportunities  

Modern Restaurant Management

Articles written in early March, just a week before most restaurant COVID-19 closures suggested that restaurant bankruptcies were increasing with more on the way. Interestingly enough, these articles didn’t even reference the unfathomable closures that would soon follow caused by COVID-19.

Retail 443
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How to Calculate and Optimize Your Restaurant’s Customer Acquisition Cost (CAC)

7 Shifts

In this article: How to calculate your restaurant customer acquisition cost (CAC) How to optimize your restaurant’s CAC and reduce costs What is a good cost per customer acquisition? Total New Customers refers to how many new customers your restaurant gains during a specific period because of your marketing efforts.

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Restaurant Menu Pricing: How to Set Prices That Boost Profits And Keep Customers

ChowNow

In this article, youll learn: How to factor in costs, competition, and customer expectations Which pricing strategies work in a real-world restaurant setting How to test and tweak prices without losing loyal guests Lets get started so you can make smarter pricing decisions that support both your bottom line and your guest experience.

Pricing 195
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How to Write Online Menu Descriptions (with Examples)

ChowNow

In this article, you will learn: How to balance clarity, creativity, and brand voice in your menu writing How to use sensory language to create truly mouth-watering menu descriptions How to structure descriptions that drive orders on your restaurant website So what exactly separates an okay description from one that gets guests to order immediately?

Menu 195
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How to Find the Target Market for Your Restaurant

ChowNow

In this article, you will learn: How to define your restaurants target market to guide your business decisions. Lifestyle Choices: Do they prefer fast, casual meals or long, social dining experiences? Key customer factors that influence dining preferences, from demographics to behavior. Behavioral Factors: How Do Your Customers Dine?

Marketing 195
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Navigating the Supply Chain in the Restaurant Industry

Goliath Consulting

Meanwhile, sales at cafes, fast-food restaurants, coffee shops, and casual-dining establishments fell by 27 percent. This is a summary of our earlier article, “Responding to COVID-19’s Impact on the Restaurant Supply Chain.” You can read our original article here (10). References: [link] [link] [link] [link] [link] [link].

Supplies 414
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Why Now and into 2021 is a Great Time to Buy a Franchise

Goliath Consulting

The fast-casual brand Dave’s Hot Chicken has now more than 200 units committed despite its franchise initiative being just launched in October 2019 (3). References: [link] [link] [link] [link] [link] Lobdell, Jackie. But is mid-pandemic even a good time to buy a franchise? The same benefit would apply to new franchise buyers.

Franchise 393