Remove Advertising Remove Fast Casual Remove Pricing
article thumbnail

The Marketing Value Combo: The Most Important Deal for Fast Casual Restaurants to Perfect in 2025

Modern Restaurant Management

For fast casual chains, competition includes usual suspects like casual dining and QSRs as well as c-stores and grocery chains who are ramping up foodservice offerings to capitalize on the trading down trend. Sitting in a pricing sweet spot, FCRs have an opportunity to win share from both QSRs and casual restaurants.

article thumbnail

2025 Outlook: Experts Weigh In on Restaurant Trends and Challenges, Part Three

Modern Restaurant Management

So much data is generated at every point within a restaurant, whether fast casual or fine dining. The quicker businesses can feed that information back into operations, the better, whether for personalized dining, staffing optimization, or advertising and marketing. Data, Data, Data.

2025 419
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Week in Review: Fast casual’s good year, Dave's gets sold, El Pollo Loco’s potential buyer and more

Restaurant Business

But it wasn’t quite so bad for fast-casual concepts , which outpaced other categories with 9% growth in 2024, according to Technomic. Fast-casual chicken chains, including Dave’s Hot Chicken, saw double-digit sales growth, while fast-casual pizza continued to falter. By Heather Lalley on Jun.

article thumbnail

How to Calculate and Optimize Your Restaurant’s Customer Acquisition Cost (CAC)

7 Shifts

As a restaurant owner, it's easy to pour money into advertising and promotions without knowing how much it’s really costing your business. Knowing how to calculate and optimize your customer acquisition cost (CAC) can help you make smarter decisions about your marketing and advertising strategies.

article thumbnail

MRM EXCLUSIVE: Consumer Data Analytics Reveal Dining Patterns to Attract Customers 

Modern Restaurant Management

When we asked about fast food: 29 percent said they eat fast food frequently. 46 percent said they occasionally dine at a fast-food restaurant. Only five percent said they never eat fast food. 29 percent said they rarely ate at casual restaurants. 29 percent said they rarely ate at casual restaurants.

article thumbnail

Perkins and Huddle House aim for revivals with boba, smash burgers and drive-thrus

Restaurant Business

A rendering of Perkins Griddle & Go fast-casual concept. Simultaneously, the company also created a fast-casual version of Perkins called Griddle & Go, another nod to younger, on-the-go customers. News food drink Joe Guszkowski is a senior editor with Restaurant Business covering technology and casual-dining chains.

article thumbnail

7-Eleven jumps into the summer value wars

Restaurant Business

The convenience-retailing giant on Wednesday announced a Craveables Value Menu, pitting it in head-to-head competition with fast-food chains also looking to win consumers over with low prices. The move comes as consumers continue to limit their visits to restaurants and rein in their basket sizes amid elevated prices.