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Boost Engagement Through Visual Communication

Modern Restaurant Management

Yet, there remains one area ripe for innovative change: engaging communication for all stakeholders (and no, I’m not talking about customer-facing menu boards, point-of-purchase advertisements, drive-through displays, or slick commercials). However, most companies’ communication efforts stop there.

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Why Truth in Advertising Matters

Indoor Media

Truth in advertising is of crucial importance. What you might not know is that truth in advertising is actually the law. The Federal Trade Commission (FTC) takes action to prevent fraud perpetrated against consumers, including false advertising. This applies to any advertisement , physical or digital.

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Using Location-Based Advertising with Text Message Marketing

Modern Restaurant Management

Businesses have long searched for ways to optimize communications to specifically target people in close proximity with advertisements. The majority of marketers use location-based advertising to personalize their customer experience and create hyper-engaged audiences. Location-Based Advertising (LBA) Techniques.

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The Importance of Communicating Cleanliness After COVID-19

Next Restaurants

Find a good way to communicate the steps you’re taking. So you know you need to keep your cleaning processes thorough and communicate those steps to customers. Examples of restaurants using this messaging include Burger King’s focus on promoting contactless delivery, as well as Denny’s and IHOP advertising $0 delivery fees.

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3 Things to Look For in a Grocery Store Advertising Partner

Indoor Media

At the same time, businesses are looking for new ways to reach the people in their community. Grocery store advertising has and continues to be, a proven way for small businesses to drive profits. A reliable advertising vendor will display transparency, communication, and flexibility. More Chains, More Options.

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Automotive Advertising

Indoor Media

More importantly, you need to communicate this unique value to your prospective customers. To increase your profits, you need advertising that conveys your value and builds familiarity with the shoppers in your community. more…) The post Automotive Advertising appeared first on IndoorMedia.

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Restaurant Advertising Tactics That Actually Work

Indoor Media

billion on advertising according to research from 2013. With so much being spent on advertising we have to wonder, “How much of that $6.4 billion is spent on advertising tactics that actually work?” Let’s review three types of restaurant advertising that have a great track record and are easy on the wallet.