Modern Restaurant Management

FEBRUARY 12, 2024

The challenge then becomes finding and purchasing a new domain name appropriate for the restaurant, updating all of the collateral branding pieces, online listings, social media, (possibly email accounts) and starting from scratch with SEO. Social Media Platforms Make sure you are granted access to any existing social media accounts.

Social Media 181

Social Media SEO Online Ordering Website Management 181

Bingage

DECEMBER 5, 2019

Well, social media is a quite familiar term for everyone! When it comes to building a marketing strategy to increase restaurant business sales , social media and online marketing is an unavoidable element. and how to take photos that are customer-friendly and proper social media monitoring. Image Source.

Social Media 98

Social Media Marketing Consumer Goods Influencer 98

Modern Restaurant Management

NOVEMBER 29, 2023

This can be achieved through a variety of tactics, such as media coverage, influencer partnerships and social media campaigns. Responding to customer feedback on social media, offering personalized experiences and creating original events are all PR strategies for building an engaged customer base.

Social Media 197

Social Media Employee Relations Food Safety Influencer 197

SpotOn

MARCH 12, 2024

In her role, Cohen sets the restaurant marketing strategy, develops social media ads, and tracks the success of their online advertising and email marketing. Bambuu Asian Eatery has even seen over $2,500 in deal redemptions from their advertising efforts. Our best-performing social media platform is Facebook.

Email Marketing 98

Email Marketing Social Media Advertising Online Ordering 98

7 Shifts

JANUARY 20, 2023

Next, promote your contest or giveaway through social media and other channels. Advertise on social media Social media is one of the most powerful tools at a restaurant's disposal. And what better time to use social media to advertise your restaurant than during the Super Bowl?

Specials 195

Specials 2023 Social Media Email Marketing 195

Modern Restaurant Management

JANUARY 3, 2024

We will discuss how to build customer communication and what aspects to prioritize to make your establishment stand out and thrive. A social media presentation is crucial. Trend Two: Increasing the Importance of User-Generated Content (UGC) UGC serves as social proof and is more effective than direct advertising.

2024 208

2024 Social Media Customer Experience Events 208

Embrace the Suck

MAY 24, 2023

Take the initiative, communicate, and show genuine interest in their capabilities. If a candidate seems promising in terms of personality, complement it with a behavioral assessment to gain a better understanding of their leadership style, communication skills, and response to feedback. These queries reveal their values and attitudes.

Recruiting 327

Recruiting Coaching Hiring Customer Experience 327

Modern Restaurant Management

JUNE 24, 2021

Creating and deliver engaging content, maintaining customer communications, establishing an online presence, reviewing data-driven analytics, setting up paid advertising initiatives…all of these important steps take time. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 203

Marketing Social Media Mobile Ordering Website Management 203

Next Restaurants

MAY 12, 2020

Find a good way to communicate the steps you’re taking. A simple sign on your door that says “What We’re Doing” and explaining the social distancing and cleaning steps you take will go a long way toward reassuring consumers. So you know you need to keep your cleaning processes thorough and communicate those steps to customers.

Communication 117

Communication Social Media Equipment Website Management 117

MBB Hospitality

DECEMBER 22, 2020

Social media advertising is something that has become absolutely necessary in this new age of technology. Making sure you are noticed on social media networks is one of those things that is the difference between a successful and unsuccessful restaurant. 2 Order Through Social Media.

Social Media 52

Social Media Ordering Advertising Reservations 52

Modern Restaurant Management

AUGUST 8, 2022

However, as a restaurant operator provides free WiFi service to customers they can go beyond “marketing” and leverages technology to not only capture valuable customer information but as the critical first step for powerful messaging, communication and relationship-building. Drive Organic Social Media.

Loyalty Program 187

Loyalty Program Social Media Email Marketing Point of Sale 187

Modern Restaurant Management

MARCH 30, 2022

83 percent of marketing departments automate social media posting, 75 percent automate email marketing, 58 percent automate social media advertising, and 36 percent automate social media engagement. Improved communication. Benefits of Workflow Automation. Improving customer service.

Front of House 180

Front of House Social Media Email Marketing Point of Sale 180

Modern Restaurant Management

JUNE 29, 2021

Now that the pandemic is finally under control, summer travel is underway, and people are able to get out and be social. Restaurant owners can use a digital marketing campaign to communicate Independence Day deals and specials to their customers. Get Social. Consider a Small Advertising Campaign. Implement SEO Strategies.

Social Media 212

Social Media SEO Email Marketing Seasonal Menu 212

Modern Restaurant Management

JANUARY 22, 2024

Engage consumers using social media, storytelling, and events to create a deep emotional tie that extends beyond the plate. Use technology, reservation platforms, and customer reviews to ensure that everyone is in constant communication and that problems are resolved quickly.

Loyalty Program 181

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 181

Indoor Media

SEPTEMBER 19, 2017

billion on advertising according to research from 2013. With so much being spent on advertising we have to wonder, “How much of that $6.4 billion is spent on advertising tactics that actually work?” Let’s review three types of restaurant advertising that have a great track record and are easy on the wallet.

Advertising 78

Advertising Coupons Social Media Loyalty Program 78

Modern Restaurant Management

JANUARY 28, 2022

You can’t communicate your brand to your customers if you don’t know what your brand represents. You can display images and descriptions of your food and advertise special offers. You can also use your mouth-watering images for advertising your food on your website. Use Social Media to Promote Your Business.

Social Media 211

Social Media Advertising Small Business Food Order 211

Modern Restaurant Management

NOVEMBER 24, 2020

Does your dining room layout need a social distance inspired layout? If competitors are easier to find and communicate with, your business could lose customers quickly. During COVID-19, restaurants need to be equipped to market delivery services and able to easily communicate fluctuating hours to their guests.

Cash Management 230

Cash Management Social Media Seasonal Menu SEO 230

Modern Restaurant Management

MAY 16, 2023

By displaying menu items, offers, and specials on screens, QSR operators can effectively communicate with their customers and influence their purchasing decisions. Perhaps you want to advertise a new garlic dipping sauce for your pizza shop or a new milkshake that goes great with the classic chicken and fries meal.

Loyalty Program 156

Loyalty Program Seasonal Menu Advertising Customer Experience 156

7 Shifts

OCTOBER 9, 2019

Capture Your Community with Local Ads Local advertisement is a powerful tool to increase both foot traffic and your online presence. Giving the customer a direct line of communication is crucial as users prefer simpler and more convenient ways of communication. The graph trend speaks for itself.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. With social media, we're able to reach people around the globe—it's so important. It's also important that what you put on social media is the same product you get [in person].

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Modern Restaurant Management

SEPTEMBER 16, 2020

Restaurants should advertise what precautions they're taking to keep people safe. If they have outdoor dining and require all of their staff to wear masks and gloves, practicing social distancing in the restaurant, they should prominently display those things everywhere. Blaze Bullock, SEO Strategist, Blaze Digital Marketing.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Modern Restaurant Management

AUGUST 14, 2023

The best restaurant branding ideas encompass the overall experience and perception people have of your restaurant — communicating your values, personality, and unique offerings. Keep these variables in mind for every branding point, such as font, color scheme, and even word choice for copy on menus, social media, or press releases.

Social Media 167

Social Media Book Customer Experience Design 167

Next Restaurants

JUNE 30, 2020

Advertise & Promote Your Restaurant on Social Media. Social media channels like Instagram are more important now than ever. Social media brings people together over distance across the world or even just a few blocks away. Use this time to modify your social media plan.

Social Media 163

Social Media Email Marketing Online Ordering Food Safety 163

7 Shifts

NOVEMBER 1, 2022

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. What social media platforms do they use? See how they're branding themselves online and across social media and what kind of promotions they're running throughout the week.

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

OCTOBER 22, 2021

That's where proper holiday work scheduling comes into play — and with the right combination of tools, organization, and communication, restaurants and their teams will soar through the holiday season with more ease than Santa on his sleigh. Advertise Holiday Work. Table of Contents. Need a Holiday Work Schedule?

Seasonal Menu 370

Seasonal Menu Hiring Reference Mobile Ordering 370

Open for Business

MARCH 21, 2023

Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising. Social media: Word-of-mouth marketing includes organic social media mentions.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Open for Business

MARCH 23, 2023

Here are some of the restaurant marketing roles you might consider adding to your team: Social media manager A social media manager is responsible for a restaurant’s social media strategy. It’s smart to invest in experienced candidates for social media marketing jobs if you have the budget.

2023 78

2023 Marketing Social Media Email Marketing 78

Modern Restaurant Management

MAY 26, 2023

Egregious and extreme cases of brands being emotionally “tone dead” can cause a brand to be publicly “flamed” on social media and elsewhere. One-Size-Fits-All Communication Emotionally intelligent brands tailor their messaging to different customer segments.

Hospitality 100

Hospitality Social Media Customer Service Email Marketing 100

Indoor Media

SEPTEMBER 16, 2020

5 Things You Need to Create Your Auto Shop’s Brand Develop Your Core Message Offer a Value Proposition Establish a Voice for Your Brand Create a Logo Tie Your Brand Elements Together with Shopping Cart Advertising Develop Your Core Message What is the purpose of your auto shop? Your logo is the most recognizable part of your brand.

Email Marketing 131

Email Marketing Advertising Customer Service Social Media 131

7 Shifts

NOVEMBER 9, 2022

An email newsletter allows your business to communicate regularly with customers outside of your restaurant's four walls. Restaurants often use social media to target users. Footer : share the links to your social profiles and website along with any legal disclaimers. Cost-effective and scalable. Limited menu dishes.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Perfect Daily Grind

MAY 18, 2022

The high-social class would sponsor events such as the Olympics, gladiator fights, and chariot races,” the report states. These sponsorships are usually promoted in marketing and advertising campaigns in print, TV, and social media, among other forms. A brief history of coffee and sports partnerships.

Sports 196

Sports Social Media Beverage Advertising 196

Squirrel Systems

OCTOBER 2, 2023

They use email, SMS marketing tools, online advertising, and other tactics, typically known as multichannel marketing. This is because one of the downfalls of a multichannel approach is that the various communication tools are isolated. Begin by outlining a simple strategy, communication plan, and workflow.

Marketing 52

Marketing Loyalty Program Social Media Email Marketing 52

Sling

NOVEMBER 24, 2021

1) Build Buzz With Social Media. Social media is one of the best ways to reach a large audience for your grand opening. Spread the word via mainstays like Twitter, Facebook, Pinterest, and Snapchat, but don’t forget local social media apps as well. 5) Don’t Neglect Traditional Media Channels.

Small Business 148

Small Business Social Media Advertising Events 148

7 Shifts

DECEMBER 18, 2019

Hootsuite’s top three benefits of implementing a UGC strategy include: Promoting authenticity; Building trust; and Driving purchasing decisions Put UGC to work for your restaurant by inviting diners to post a photo of their lunch on social media (tagging your business, of course) for a chance to win a meal on the house.

Specials 362

Specials Food Truck Seasonal Menu Social Media 362

Bingage

JULY 21, 2022

Announce on Social Media – Let people know what you are offering. Make sure there are signs everywhere advertising that fact—and even better: let people know what they can expect from your restaurant by posting pictures on social media! SMS Marketing: Send Rakhi Special Wishes to Customers.

Marketing 98

Marketing Loyalty Program Social Media Seasonal Menu 98

Modern Restaurant Management

JANUARY 9, 2020

Here are three top places to advertise: Online. Or, you can invest in social advertising, which places your ads on target users’ Facebook or Instagram newsfeed. Besides digital marketing, it’s smart to invest in some forms of traditional advertising. Social Media. Out-Of-Home.

Marketing 190

Marketing Email Marketing Loyalty Program Social Media 190

Modern Restaurant Management

NOVEMBER 20, 2019

You can guess what they are searching for too; social media platforms, communication accounts, leisure and entertainment options (and that includes restaurants!). Leverage Social Media. With social media, you can actually develop a more intimate relationship with your customers.

Social Media 134

Social Media Mobile Ordering Influencer Online Ordering 134