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Social Marketing: Insights from Meta’s Restaurant Summit

Modern Restaurant Management

On October 1st in Chicago, Meta’s Restaurant Summit brought together more than 100 marketers from some of the most recognizable franchises in the industry for a buffet of diverse programming, discussion, and exploration into the world of restaurants. in returns for businesses. Meta Study, June 2024. billion impressions.

Marketing 447
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Revolutionizing Restaurants: Embracing Tech Solutions in a Challenging Labor Market

Modern Restaurant Management

According to the National Restaurant Association (NRA), as of October 2023 eating and drinking places were 14,000 jobs below their February 2020 level. The restaurant industry is a case in point, where employment has yet to climb back from pandemic-induced losses.

Marketing 449
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Balancing Dining Experiences with Cost-Conscious Strategies

Modern Restaurant Management

Maximizing Diner Discovery : Most restaurant operators know that their digital presence is an essential marketing tool. What do the results tell you about the dining habits of different generations, and how can restaurant operators market to them? The key is to keep these promotions short to avoid menu bloat.

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2023 Reflections: The Year That Was in Restaurants, Part Two

Modern Restaurant Management

In 2023, the restaurant industry faced several challenges and made some missteps along the way. – Corin Camenisch, Product Marketing Lead at SumUp AI is revolutionizing the industry, but we’ve only scratched the surface. By 2023, what began as a convenience has evolved into a necessity, shaping the way businesses operate.

2023 492
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2023 Outlook: Trends and Challenges Restaurants Will See, Part Two

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked experts for their thoughts on trends and challenges that will affect the restaurant industry in 2023. In 2023, we can anticipate businesses really focusing in on value and doing what they can to attract and retain both employees and guests. For part one, click here.

2023 493
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MRM Research Roundup: Experimentation, Valentine’s Vibe Shift, and Wine Cork Market

Modern Restaurant Management

Two-thirds of restaurant leaders believe AI or automation will improve their business in each of the 15 areas we asked about, the most popular of which are marketing and promotions (77 percent), inventory management (77 percent), payments (76 percent), menu optimization (76 percent), and staff management (75 percent).

Marketing 221
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Tik Tok Marketing Proves Profitable

Modern Restaurant Management

according to Capterra’s TikTok Marketing Survey. TikTok marketing yields undeniable power, especially with Gen Z as it helps mitigate choice paralysis by giving users immersive, vertical videos that take them inside a business instantly, rather than sifting through text-heavy sites. Molly Burke. Make video quality a priority.

Marketing 531