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MRM Research Roundup: End-of-February 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the National Restaurant Association's State of the Indusrty Report, food industry pressures, foodservice opportunities, influencer marketing, foot traffic analysis and the dining-out dollar. 2020 State of the Restaurant Industry.

2020 192
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How to Market Your Restaurant During and After COVID-19

Modern Restaurant Management

With dining rooms having been shut down for the majority of 2020, the only option for people to visit their favorite restaurants has been through takeout or delivery. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19. Get in Touch with Influencers.

Marketing 215
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Four Effective Restaurant Marketing Ideas for 2020

Focus POS

But if you haven’t developed a strong restaurant marketing strategy to build your customer base, all that work could be for nothing. Your strengths lie in restaurant management, not necessarily restaurant marketing, so we’ve pulled together four tips to up your marketing skills for 2020. Prioritize Local SEO.

2020 74
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‘Influencer Network’ the FeedFeed Hit With Lawsuit Alleging Workplace Racism and Sexism

EATER

Your favorite food influencer has probably collaborated with the FeedFeed account, been featured on it, or promoted the hashtags in pursuit of a boost in followers and visibility. The FeedFeed describes itself as “the world’s largest crowdsourced publication,” and “the world’s largest epicurean social influencer network.”

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How to Plan Your Restaurant's Grand Re-Opening Event

7 Shifts

Restaurants took a major hit from COVID-19 in 2020, with sales dropping by 79% in mid-March. Having a specific goal will help you plan out your budget, labor needs, marketing strategy, messaging, and organization before the event. Consider food costs, labor costs, and cost of marketing your reopening. Plan your staffing ?????

Events 351
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Digital Marketing Trends 2020

RGU

Neil Wood-Mitchell When it comes to digital marketing, it’s important to be ahead of the game, but with ever-changing trends and new technologies, this can be easier said than done. Digital Marketing Trends 2020 Voice Search – Marketers can no longer ignore voice search.

2020 52
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Restaurant marketing jobs: 4 roles to understand in 2023

Open for Business

Restaurant marketing jobs are some of the most important roles in the hospitality industry. A solid marketing strategy will help you attract new guests and keep them coming back, but marketing duties often fall to the bottom of a busy restaurant owner or manager’s to-do list.

2023 78