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Restaurant Market Research: Ultimate Guide to Market Analysis

7 Shifts

Gathering and analyzing data lets you tailor your menus, services, and overall atmosphere to better meet diners' needs. Aside from improving restaurant customer experience , market research also helps you make informed decisions about location, pricing, and marketing strategies. Start by deciding what you need to know.

Marketing 370
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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

To do so, you must have an optimized website and engaging social media profiles. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. If your website isn’t optimized for mobile, you could be losing out on potential customers.

Book 195
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Seven Top Restaurant Marketing Ideas And Trends

Modern Restaurant Management

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. Others tend to emphasize their cheaper menu options. A quick look at your POS data will identify the top three selling items on your menu.

Marketing 567
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Restaurant Menu Engineering Techniques to Maximize Profit

ChowNow

You can have a crowd-pleasing menu, loyal regulars, and a packed dining roomand still watch your margins disappear. Too many restaurant menus are built on intuition and aesthetics, not real numbers. What Is Menu Engineering and Why Should You Care? Because not every dish thats popular is profitable.

Menu 195
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The Complete Guide to Online Ordering Systems for Restaurants

ChowNow

When customers order through a third-party app, you dont get access to their contact information, making it harder to bring them back. So, if instant exposure and hands-off management are what youre looking for, third-party platforms can help bring in orders without requiring much on your end. However, theres a trade-off.

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Why Every Restaurant Needs Menu Management Software

ChowNow

Instead of constantly playing defence with menu updates, imagine a centralized system that allows you to make menu changes instantly across every delivery app and direct ordering platform. What is Menu Management Software? Think of menu management software as the control center for all your restaurants menus.

Menu 195
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Five Ways to Enhance and Improve the Takeout and Delivery Customer Experience

Modern Restaurant Management

Create or enhance your website and make sure you offer an “order online” option that is easy to find. With the right partner, mobile ordering: Integrates seamlessly with your point of sale, enabling employees to focus on the guest experience, not managing delivery orders by phone or a separate app.