Modern Restaurant Management

JANUARY 23, 2025

Designate experienced staff to mentor new hires, handle onboarding, or run training sessions. Ask a team member to post social media updates or answer customer inquiries online. Assign a staff member to oversee tasks like opening or closing duties on daily checklists.

Operations 395

Operations Workshop Sustainability Inventory 395

7 Shifts

JULY 20, 2024

With over 5 billion people using social media globally, platforms like Facebook, Instagram, and TikTok have become necessary tools for businesses to reach customers. From introducing your restaurant to fulfilling orders, you can use social media to drive more traffic to your establishment, in-person and digitally.

Social Media 221

Social Media Customer Experience Seasonal Menu Customer Service 221

7 Shifts

APRIL 23, 2021

As we start to welcome back workers, doing things as they were before isn't going to work—especially in hiring. That all begins at the hiring level. Before you can even put out a job posting make sure know exactly what you'll be hiring for. Do some planning and get a clear picture of exactly what you need to hire for.

Hiring 370

Hiring Front of House Back of House Food Safety 370

Modern Restaurant Management

NOVEMBER 24, 2020

With slow seasons also comes the need to navigate seasonal layoffs and the task of hiring all the best people back the next season. Does your dining room layout need a social distance inspired layout? Hire the Right People. Should you consider entering the food truck business?

Cash Management 576

Cash Management Social Media Seasonal Menu Food Truck 576

Modern Restaurant Management

JUNE 16, 2025

Income tax withholding on those tips would change, but both employers and employees would still require FICA (Social Security and Medicare) contributions. In a competitive labor market, that could give operators a much-needed advantage in retention and hiring. This isn’t a hands-off change. But it’s not a universal win.

Front of House 340

Front of House Back of House Operations Restaurant Law 340

Modern Restaurant Management

APRIL 4, 2025

Modern Restaurant Management (MRM) magazine asked Murray for her insights on how and why to change a restaurant’s concept, social media marketing, and more. I’ve also taken surveys on social media and asked people what they wanted to see and eat. They are the ones leaving reviews and making social media posts.

Social Media 221

Social Media Customer Service Customer Experience Influencer 221

Restaurant Engine

NOVEMBER 27, 2024

According to one survey , 62% of respondents check a restaurant’s social media before deciding to dine there. In addition, 42% of respondents prefer social media to search engines when they are looking for new restaurants. They plainly show the importance of social media for your restaurant.

Social Media 59

Social Media Website Management Customer Experience Take-out 59

Modern Restaurant Management

MAY 28, 2021

Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media. Optimizing your website and social media pages. Spearheading promotional events. Managing SEO.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Modern Restaurant Management

FEBRUARY 9, 2021

Wage changes notwithstanding, the industry is seeing a continued evolution toward more tech-enabled management and optimization tools for worker staffing, scheduling, backfilling, and hiring all powered by the gig-economy (and "gig-trade" to an extent) and become less reliant on going the traditional hiring route.

2021 600

2021 Hiring Technology Social Media 600

Modern Restaurant Management

NOVEMBER 29, 2023

This can be achieved through a variety of tactics, such as media coverage, influencer partnerships and social media campaigns. Responding to customer feedback on social media, offering personalized experiences and creating original events are all PR strategies for building an engaged customer base.

Social Media 493

Social Media Employee Relations Food Safety Customer Service 493

Modern Restaurant Management

AUGUST 28, 2024

Recent reports of possible portion-size discrepancies at Chipotle are a cautionary tale for brands, highlighting a few critical issues in the restaurant industry: consistently meeting customer expectations and the swift power of social media. What does the Chipotle situation say about the power of social media to keep brands in check?

Social Media 442

Social Media Loyalty Program Customer Service Customer Experience 442

Modern Restaurant Management

JANUARY 24, 2023

Many depend on social media reviews and posts about a particular restaurant before deciding whether they will dine there or not. Nearly half of your market depends on social media comments for their restaurant reviews. If you’re using social media listening tools, what does a search for your brand name generate?

Social Media 493

Social Media Website Management SEO Customer Experience 493

Goliath Consulting

APRIL 18, 2025

Hiring for personality, providing empathy-based training, and empowering staff to go the extra mile all contribute to a strong hospitality culture. A warm welcome at the door, personalized follow-ups via email , and even thoughtful social media interactions can bridge the gap between technology and connection.

Hospitality 221

Hospitality Email Marketing Mobile Ordering Customer Service 221

Modern Restaurant Management

SEPTEMBER 16, 2020

If they have outdoor dining and require all of their staff to wear masks and gloves, practicing social distancing in the restaurant, they should prominently display those things everywhere. Lastly, put up a sign that says your restaurant is open and practicing social distancing. Doing these things accomplishes that and then some.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Make sure to add a clear sign-up form to your website and promote it on your social media channels. These social media personalities have loyal followers who trust the restaurants they suggest.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. Hire Specialists. Broadcast your efforts on social media. Have a Marketing Plan for Reopening.

Social Media 539

Social Media Food Safety Cash Management Kitchen Safety 539

Modern Restaurant Management

JANUARY 28, 2022

It’s best to hire a professional photographer for this. Use Social Media to Promote Your Business. Ghost kitchens are a modern concept, so using modern promotional techniques like social media makes sense. Using social media to engage with your customers is also crucial to your brand’s success.

Social Media 528

Social Media Small Business Advertising Food Order 528

Modern Restaurant Management

AUGUST 24, 2021

Is our social media presence a cost center or an action driver? You know, the usual in 2021. The stately, longstanding finance executive who has never heard of TikTok will inevitably look at this plan and say, “Wow, no way. We can’t afford all that! Does the cost of a SaaS-based recommendation engine outweigh its benefits?

Marketing 520

Marketing Social Media Download Back of House 520

Modern Restaurant Management

JUNE 24, 2021

Here are five additional benefits to outsourcing your restaurant’s digital marketing activities: Cost Savings : Instead of hiring an in-house digital and/or social media manager, outsourcing marketing efforts to an agency will ultimately be the better investment.

Marketing 508

Marketing Social Media Mobile Ordering Website Management 508

7 Shifts

NOVEMBER 25, 2024

Staff productivity plays the largest role in restaurant revenue, which is why it’s so important to invest in your recruiting and hiring strategies, finding like-minded individuals to move your restaurant forward while minimizing time waste.

Mobile Ordering 221

Mobile Ordering Back of House Customer Service Online Ordering 221

Modern Restaurant Management

FEBRUARY 18, 2020

They learn, live, and socialize in this digital world, and they have strong feelings about brands and what they expect from them. They’ll equally rapidly shift and change their preferences based on what they hear, see, and share in social media on established and emerging mobile-based platforms.

Marketing 523

Marketing Social Media Fast Casual Influencer 523

Modern Restaurant Management

FEBRUARY 16, 2022

Restaurant owners need to work their hardest to prioritize staff retention, actively hire for open roles, and seek new technologies that help reduce costs and more effectively manage cash flow. Hiring is difficult, people expect to be paid more, and supply-chain disruptions are all contributing to food price inflation.

Cash Management 518

Cash Management Food Supply Seasonal Menu Social Media 518

ChowNow

MAY 2, 2025

Before you do anything like sign a lease or hire your wait staff, take the time to do real market research. Other restaurants dump all their energy into social media, but forget that they dont actually own that customer relationshipif the algorithm shifts, their social media presence disappears.

Email Marketing 195

Email Marketing Social Media Cash Management Customer Service 195

Modern Restaurant Management

APRIL 29, 2021

Two-thirds of new hires signing up for DailyPay. Now more people are back to work and everyone is hiring. That’s why being creative and flexible has been a key mindset for hiring.” ” Being creative and flexible has been a key mindset for hiring. People were in between jobs or suddenly out of work.

Fast Casual 553

Fast Casual Hiring Online Ordering Front of House 553

Modern Restaurant Management

MARCH 11, 2025

The Double-Edged Sword of Social Media Social media has reshaped how restaurants connect with guests, offering instant access to specials, menu highlights, and community events. One of the easiest ways to reduce hiring friction is by streamlining the application and interview process.

Front of House 221

Front of House Loyalty Program Recruiting Customer Experience 221

Modern Restaurant Management

APRIL 30, 2021

Prominently advertise your commitment to these safety and health guidelines in your social media page and website. For example, most restaurants are partnering or subscribing with food delivery apps, like Food Panda, so you may not need to hire your own delivery personnel. Reach Out to Local Foodies.

Marketing 568

Marketing Food Safety Social Media Small Business 568

Modern Restaurant Management

JANUARY 27, 2022

Promote your safe practices on social media. Therefore, post your health inspection reports on your website and social media platforms. All workers must be trained in food safety, not just upon hiring, but throughout their tenure. Now, thanks to COVID, everyone’s watching and demanding safer practices.

Kitchen Safety 530

Kitchen Safety Food Safety Audits Food 530

Modern Restaurant Management

NOVEMBER 7, 2023

Invest in an Online Presence Social media platforms provide an unparalleled opportunity to get in front of the right audience at the right time. Having a social media page is important, and claiming your property across all social platforms is recommended. In many cases, trends are a good thing.

Marketing 508

Marketing Social Media SEO Front of House 508

Social Hospitality: Restaurants

JUNE 22, 2020

The image-based social network now has a revenue of approximately $6.84 To start out with any kind of social media for business, planning is key. Ever since Chris Messina’s #barcamp hashtag turned up on social media in 2007, hashtags have been big business for marketing. Plan Ahead. Conclusion .

Marketing 440

Marketing Social Media Advertising 2007 440

Modern Restaurant Management

SEPTEMBER 20, 2023

And in the age of online reviews and social media, a poor review can have ripple effects, tarnishing a brand's reputation and affecting business. Restaurants can start by integrating AI tools for feedback analysis or using platforms to hire skilled gig workers for specific roles.

Customer Service 493

Customer Service Loyalty Program Customer Experience Social Media 493

Modern Restaurant Management

MARCH 22, 2022

For example, the rise of ordering and delivery apps was due to consumers staying indoors to abide by social distancing rules. As they struggle to find new hires, they've been forced to cut hours of operations, remove menu items, and even pay " $50K per annum to wash dishes." Staff Shortages Due to the Pandemic.

Mobile Ordering 507

Mobile Ordering Social Media Online Ordering Food Order 507

Restaurant Engine

FEBRUARY 5, 2025

In one study , more than 50% of people say that social media, like Instagram, influences their dining choices. You know that presentation inside your restaurant is key, but did you know its also key in the social stratosphere? Social media, and especially Instagram, has transformed the way your diners choose where to eat.

Social Media 52

Social Media Presentation Website Management Customer Experience 52

Modern Restaurant Management

AUGUST 24, 2022

Need more customers but don’t have the time to manage your social media, website, or marketing campaigns? Hire an outsourced employee to help. These skills can be applied to support businesses in all industries and functions to drive revenue with marketing and social media.

Sourcing 450

Sourcing Social Media Front of House Customer Experience 450

Modern Restaurant Management

MAY 27, 2022

So make sure you either hire a professional photographer or use a high-quality in-house photographer to take pictures of your dishes. Bad photography can make good food look awful, so make sure you hire the right photographer to get the best results. Select the Right Size and Format.

Email Marketing 508

Email Marketing Marketing SEO Social Media 508

Goliath Consulting

MAY 19, 2020

From venue information, menus, pack lists, hiring, timelines, etc., INVEST IN SOCIAL MEDIA. According to Nation’s Restaurant News, strategic social media marketing ideas for restaurants can drive sales and increase foot traffic (11). More ideas can be found in our earlier blog, “5 Steps To Do Social Media Right.”)

Catering 378

Catering Social Media Online Ordering Loyalty Program 378

Modern Restaurant Management

DECEMBER 27, 2022

Then, you may also have more intangible costs of an unhappy customer spreading poor word-of-mouth about your restaurant, negative reviews on social media, and decreased traffic, lower sales, and customer loyalty. These “small costs” will add up over time. Boost Workplace Accountability. Enhance Brand Protection.

Food Safety 566

Food Safety Audits Food Supply Food 566

Modern Restaurant Management

FEBRUARY 24, 2025

Social media has emerged as a primary engagement tool, with nearly 75 percent of restaurants leveraging it for marketing purposes and the majority anticipating it to be the second most influential trend in 2025 after increased food costs.

2024 251

2024 2023 2025 Loyalty Program 251