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MRM EXCLUSIVE: Personalized Promotions Must Line the Loyalty Path

Modern Restaurant Management

While overall interest in AI-driven restaurant features remains low, loyalty is increasingly influenced by personalized promotions, according to the Summer 2025 Consumer Trends Report from Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine.

2025 418
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Struggling with Restaurant Visibility? Here’s How Video Marketing Can Help

Modern Restaurant Management

Naturally engaging for the senses, videos attract attention in a sea of content, get diners interested in your menu, and encourage visitors. Showcasing New Menu Items and Specials Several aspects of the restaurant experience affect the guest’s perception, but the menu is arguably the most important.

Marketing 221
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The 11 Best Restaurant Event Ideas That Actually Bring In New Customers And Keep Regulars Excited

ChowNow

Maybe hosting an event could pump some new life into your restaurant. We searched high and low for every restaurant event idea out there, then boiled them down to what we believe are the most exciting and effective restaurant events to keep regulars ecstatic and new customers talking.

Events 195
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2025 F&B Trends: Newstalgia, Stealth Health, and Botanical Beverages

Modern Restaurant Management

From salted egg yolks and chili crunch fusions to mushroom-infused teas and freeze-dried fruit powder garnishes, Kimpton’s in-house experts share the standout ingredients, menu items and techniques that will come to the table in 2025.

Beverage 451
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Merch with a Mission: Creating Brand Ambassadors

Modern Restaurant Management

It's not just the merch on the menu that is driving traffic to the brand with a misison to create spaces that blend sports and leisure and offer innovative cocktails, next-level architecture and high-end designer decor with elevated bar bites, retro games, and exclusive event nights. What lessons have you learned along the way?

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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

Collaborate with nearby businesses for events or promotions, and ask them to include a link to your website on their site. Photos of your menu items, ambiance, and even happy customers will give potential guests a glimpse of the dining experience you offer. Use it to share updates, special events, or new menu items.

Book 195
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How to Plan Your Restaurant's Grand Re-Opening Event

7 Shifts

1 Set goals for the event ?? Having a specific goal will help you plan out your budget, labor needs, marketing strategy, messaging, and organization before the event. Also consider sending an Announcement to your team about the grand reopening, the menu, and what they can do to prepare. Invite influencers ??

Events 351