Modern Restaurant Management

OCTOBER 23, 2023

With the fierce competition in the food industry, a well-thought-out pre-launch marketing strategy is crucial to ensure your restaurant gets the attention it deserves. Ultimately, your restaurant's website is often the first point of contact between you and potential customers, and it’s more than likely it will be viewed on a phone.

Fine Dining 208

Fine Dining Marketing Social Media Influencer 208

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Modern Restaurant Management

NOVEMBER 30, 2023

By investing in a data-driven POS platform, restaurant operators can address labor challenges, fine-tune their stock management, design promotions based on current trends, reduce human error and more. And better customer service also translates to tangible savings.

POS 129

POS Operations Loyalty Program Seasonal Menu 129

Modern Restaurant Management

JANUARY 22, 2020

Now that consumers have become more particular with dining, service standards have skyrocketed, and expectations are higher than ever before. Statistics show that 96 percent of consumers from across the globe say that customer service plays a critical factor in choosing a brand they’ll be loyal to. Self-Service Tech.

Customer Service 228

Customer Service 2020 Social Media Mobile Ordering 228

Modern Restaurant Management

MAY 8, 2024

Operators must weigh guest acceptance while making strategic decisions about integrating automation at many restaurant touch points, according to Software Advice’s 2024 Automated Customer Experience Survey. What can restaurant operators learn from these results? Prices for real estate, inventory, and labor are rising.

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Front of House Mobile Ordering Customer Service FOH 193

Modern Restaurant Management

JULY 26, 2022

Inflation, supply chain disruptions, and an unforgiving labor market have created a perfect storm for restaurant owners and operators. As costs rise and pressures pile up, the time is now to perform a complete audit of the true costs of human resources operations. The mounting headwinds are unrelenting.

Audits 203

Audits Operations 2006 Hiring 203

Modern Restaurant Management

APRIL 18, 2024

Over the next ten years, there will likely be a sharp increase in demand for automated restaurant fryers due to the introduction of cutting-edge technologies in food service equipment. The global restaurant fryers market is projected to grow at a CAGR of 5.6 The market sales are on course to increase from US$ 495.6

Marketing 117

Marketing Food Supply 2023 Equipment 117

Modern Restaurant Management

SEPTEMBER 28, 2020

Whether that be via restaurant operations, menu improvements, or services, there are quite a few criteria that restaurant owners constantly juggle to create the perfect balance. There are many challenges to running a restaurant, and during day-to-day operations, it can be easy to lose sight of the overall vision.

Operations 221

Operations Website Management Social Media Customer Service 221

Modern Restaurant Management

JULY 13, 2022

Differences in manpower, brand recognition, technology and marketing budgets have all presented significant challenges for single location restaurants to compete for market share. Text and online ordering and self-service kiosks enabled with contactless payments became mainstays in franchises. Marketing.

Franchise 214

Franchise Franchising Operations Loyalty Program 214

Modern Restaurant Management

JUNE 3, 2022

Put your marketing skills to work to recruit new talent and fill open job positions at your quick-service restaurant. While government assistance programs and widening the talent pool are one way to conquer the issue, restaurant operators can implement new strategies to help ease the labor shortage by using marketing tactics.

Marketing 197

Marketing Recruiting Hiring 2017 197

Modern Restaurant Management

OCTOBER 20, 2023

To attract customers while accommodating tightened budgets, restaurants should consider employing marketing strategies that leverage data-driven insights to tailor messaging according to consumer needs. However, to best promote potential discounts, they’ll need high-quality insights into what customers want.

Marketing 197

Marketing Loyalty Program Email Marketing Coupons 197

Modern Restaurant Management

APRIL 9, 2024

Despite this optimism, less than one-third of operators currently utilize AI indicating untapped potential for technological integration within the industry. percent of restaurant operators plan to adopt AI soon, with nearly 94 percent acknowledging its necessity to remain competitive. A promising 71.6

Customer Experience 192

Customer Experience Customer Service Technology Inventory 192

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. Keegan Brown, Marketing Manager Easy On Hold & Brand Music.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Modern Restaurant Management

MAY 31, 2023

Although restaurant operators are no strangers to this shift in behavior, what they may be overlooking is the chance to leverage one of summer’s biggest revenue driving celebrations – Father’s Day. This starts by implementing innovative marketing tools to drive potential revenue.

Marketing 177

Marketing Email Marketing Online Ordering Specials 177

Modern Restaurant Management

NOVEMBER 19, 2021

However, restaurant operators are now encountering a new set of challenges. At least 95 percent of operators said their restaurant experienced supply delays or shortages of key food or beverage items in recent months, according to a September survey of 4,000 restaurant operators. Create a Customer Loyalty Program.

Marketing 189

Marketing Loyalty Program Social Media Food Supply 189

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. The fact is that running a successful restaurant is more than just offering good food and good service. Emphasize Best-Selling Items.

Marketing 226

Marketing SEO Front of House Website Management 226

Modern Restaurant Management

MARCH 2, 2023

It can also be the enemy of payment processing cost efficiencies and the ability to deliver a satisfying customer experience (CX). Whether you own or operate a bar, restaurant, hotel, resort, casino, or sports venue, your ability to control costs and deliver a satisfying CX depends on many factors. The list goes on.

Operations 164

Operations Loyalty Program Mobile Ordering Consumer Goods 164

7 Shifts

NOVEMBER 1, 2022

Restaurant owners and operators wear a lot of hats. They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. What is a restaurant marketing plan?

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

MAY 31, 2023

Although restaurant operators are no strangers to this shift in behavior, what they may be overlooking is the chance to leverage one of summer’s biggest revenue driving celebrations – Father’s Day. This starts by implementing innovative marketing tools to drive potential revenue.

Marketing 167

Marketing Email Marketing Online Ordering Specials 167

Modern Restaurant Management

APRIL 10, 2024

Restaurant operators have faced stiff headwinds since 2020, with a near-constant swirl of inflation, supply chain and labor challenges. But if last year was any indicator, restaurant operators are on the road to relief in 2024. Here’s how restaurant operators can evolve with them. Full-service menu prices climbed 4.5

2024 196

2024 2023 Loyalty Program Point of Sale 196

Modern Restaurant Management

OCTOBER 7, 2021

However, in the process of resuming and continuing restaurant operations, operators need to take steps to lower the risk of infection among employees and customers and prevent the spread of COVID-19. Kitchen operations. Employees can better understand their tasks and responsibilities with structured restaurant operations.

Technology 196

Technology Operations Food Safety Kitchen Safety 196

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

Modern Restaurant Management

JUNE 16, 2023

After a whirlwind of economic impacts in the past three years, restaurant operators are feeling more optimistic about the future — and current forecasts support this newfound perspective. Similar AI technologies can be helpful for operators who are in need of free or low-cost creative solutions to help them stay competitive.

Operations 110

Operations Online Ordering Social Media Technology 110

Modern Restaurant Management

FEBRUARY 18, 2022

It’s essential to adopt sound marketing strategies for your in-house food delivery business. Here are some tips to best advertise that you offer delivery services. Offer Quality Services. Excellent Customer Services : Your customer service rep and delivery employees reflect the image of the business.

Delivery 188

Delivery Marketing Email Marketing Social Media 188

Apicbase

AUGUST 5, 2022

If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Of course, marketing isn’t the only thing that makes or breaks a business, but it does give you an edge when you expand and open in new locations. You don’t need a fancy consultant to do your marketing. It doesn’t.

Marketing 97

Marketing Operations Social Media Email Marketing 97

Modern Restaurant Management

MARCH 23, 2023

Our graphs of early 2022 quick-service restaurant traffic trends looked like a mountain range — a significant dip in performance followed by a steep climb, thanks to the appearance and ultimate retreat of the omicron variant. According to our Senior Vice President of Consulting Services, Richard Delvallée, the short answer is no.

Marketing 173

Marketing 2023 Consumer Goods 2022 173

Future Food

OCTOBER 19, 2023

Image credit Greenbank Services Club Food and beverage provides Clubs with substantial competitive advantages: Positive Business Case. Hospitality and food & beverage service can be the differentiator that advances a good Club experience to an exceptional one. Point of Difference.

Beverage 78

Beverage Operations Food Tourism 78

Perfect Daily Grind

JUNE 22, 2022

Over the past few years, demand has been growing for coffee that is easy to prepare and high in quality – and we’ve subsequently seen a rapidly-growing market for self-serve coffee machines emerge. So where is this market heading as the demand for both convenience and quality continues to increase?

Serving 135

Serving Marketing Customer Service Beverage 135

The Rail

SEPTEMBER 16, 2022

Researchers sought to find out the effects of offering mints to restaurant customers on customer satisfaction. Offering mints led to a 20% increase in customer tips and customer satisfaction. In other words, good and personalized customer service yielded a positive impact for the restaurant business.

Customer Service 52

Customer Service Social Media Email Marketing Reservations 52

Modern Restaurant Management

APRIL 23, 2021

Restaurants can take advantage of this moving trend by implementing marketing strategies that help build lasting relationships with customers. The moving surge provides an avenue for restaurants to increase their customer base. New Mover Marketing Captures Customers Online.

Marketing 215

Marketing Social Media 2005 Franchise 215

Modern Restaurant Management

MARCH 13, 2024

To revitalize the workforce and enhance operational efficiency, it is imperative that we boldly explore innovative solutions across reskilling, retention, and robotics. Understanding the Drought The labor shortage has hit hard, with many restaurants operating below capacity despite a rebound in customer demand.

Loyalty Program 196

Loyalty Program Customer Service Customer Experience 2024 196

Modern Restaurant Management

MAY 24, 2022

With increasing restrictions on public movement and offline retail operations, the growing demand for online shopping amid the COVID-19 pandemic is propelling global mobile wallet industry growth. As per a recent report by Global Market Insights, mobile wallet market size is projected to exceed USD 700 billion by 2027.

Marketing 203

Marketing Loyalty Program Fast Casual Coupons 203

Modern Restaurant Management

APRIL 17, 2024

“This is an alarming statistic for restaurant owners and operators, potentially leading to an increase in lost revenue or creating new peak hours,” Bill Mitchell, Executive Chairman of HungerRush, and former President of Global Operations of Papa John’s International, told Modern Restaurant Management (MRM) magazine.

Pricing 197

Pricing Loyalty Program Customer Experience Consumer Goods 197

Modern Restaurant Management

JANUARY 31, 2024

Ninety-four percent of operators are planning some form of expansion and more than half of the 600 U.S full service restaurants surveyed plan to introduce catering services. I think I was most surprised by the fact that 72 percent of FSR operators said they had a dedicated website – I thought this would be higher.

2024 203

2024 Online Ordering Website Management 2023 203

Modern Restaurant Management

FEBRUARY 1, 2022

Though there are plenty of customers who will continue to enjoy restaurant delivery—as it’s become ingrained in our weekly way of life—the off-premises’ percentage of sales is likely to slide. So, what can marketers of fast casuals do to bring people back to their brick-and-mortar locations?

Fast Casual 197

Fast Casual Dine-in Casual 2022 197

Perfect Daily Grind

OCTOBER 17, 2022

Around the world, there are many examples of coffee shops and roasters that have expanded into international markets. Ultimately, however, when executed properly, it can help brands to diversify and understand how successful their value proposition might be in a different market. Entering new markets as a specialty coffee brand.

Marketing 141

Marketing Franchise Franchising 2009 141

Modern Restaurant Management

MAY 24, 2022

With increasing restrictions on public movement and offline retail operations, the growing demand for online shopping amid the COVID-19 pandemic is propelling global mobile wallet industry growth. As per a recent report by Global Market Insights, mobile wallet market size is projected to exceed USD 700 billion by 2027.

Marketing 179

Marketing Loyalty Program Fast Casual Coupons 179