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What Consumers Want? A B2C Checklist

Modern Restaurant Management

This industry seeks to develop a value proposition that speaks to its consumers and convinces them to dine in their restaurants. We have compiled a list of factors based on extensive research on consumer psychology and behavior trends. Leverage consumer data to learn about preferences, dietary restrictions, and favorite foods.

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Restaurants with Strong Brand Identities Captivate Gen Z

Modern Restaurant Management

As one of the largest generations of consumers, they continually influence the ways restaurants innovate, and there are identifiable characteristics that differentiate Gen Z consumers from their older counterparts. Gen Z in particular, as a tech-savvy group, are experts when it comes to navigating mobile ordering experiences.

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Setting Up A Sustainable Food Truck In 2021

The Restaurant Times

Sustainability is a concept that has gained popularity everywhere, including in the restaurant industry. When it comes to food trucks, a lack of sustainability can give rise to multiple problems. For a mobile business like food trucks catering to multiple locations, it is relatively harder to keep everything clean and be eco-friendly.

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How To Attract Gen Z Customers to Your Restaurant

Modern Restaurant Management

The National Restaurant Association’s 2021 State of the Industry report showed only 83% of Gen Z consumers wanted to return to restaurants. They can be drawn in with the aspect of learning new flavor profiles and experimenting with sustainable farm-to-table recipes. Make Yourself Mobile-Friendly.

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How Restaurants Can Avoid Friendly Fraud

Modern Restaurant Management

Many small business owners added online storefronts and delivery services to help sustain their business admidst vanishing in-store customers, but they now face a new economic threat – friendly fraud. In many ways, restaurants offering online ordering and delivery services face the same challenges as other online businesses.

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2023 Outlook: Trends and Challenges Restaurants Will See, Part Two

Modern Restaurant Management

Restaurants will continue to embrace digital on-premise, including mobile ordering and payment at the table, to streamline operations and improve the guest experience. Restaurants will continue to embrace digital on-premise, including mobile ordering and payment at the table, to streamline operations and improve the guest experience.

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Do specialty coffee consumers actually want to be more connected to farmers?

Perfect Daily Grind

It’s fair to say that many specialty coffee brands base their marketing strategies around the idea that coffee consumers want to be more connected to farmers. And while many coffee businesses believe that consumers also want to know the same information, is this really an accurate assumption?