article thumbnail

MRM Research Roundup: AI Investment Heating Up and Summer Dining Dos and Don’ts

Modern Restaurant Management

Restaurants must now navigate a razor-thin margin between maintaining customer loyalty and managing escalating costs. Accuracy of food order leads the way at 88, while beverage quality and waitstaff performance both score 86. At the same time, U.S. chain sales grew just 3.1 percent in 2024 — falling short of the 4.1

article thumbnail

Social Marketing: Insights from Meta’s Restaurant Summit

Modern Restaurant Management

On October 1st in Chicago, Meta’s Restaurant Summit brought together more than 100 marketers from some of the most recognizable franchises in the industry for a buffet of diverse programming, discussion, and exploration into the world of restaurants.

Marketing 447
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

2025 Outlook: Experts Weigh In on Restaurant Trends and Challenges, Part One

Modern Restaurant Management

It’s similar to the rise in non-alcoholic beverages—people still want the taste of a great beer but may prefer one with low or no alcohol. A great example of this is McAlister’s Club MCA – designed to elevate the guest experience for loyalty members.

2025 419
article thumbnail

From Kitchen to Counter: Outfitting Your Team for Comfort, Style, and Brand Visibility

Modern Restaurant Management

Strategic Value of Branded Apparel For food and beverage establishments, properly selected team uniforms deliver measurable benefits across multiple business objectives. The resulting improvements in both employee satisfaction and customer perception demonstrate the strategic value of a thoughtful uniform program.

Uniforms 221
article thumbnail

Restaurant Licensing: Expanding Your Brand’s Reach and Revenue

Modern Restaurant Management

This desire is fueling a surge in food and beverage brand partnerships and collaborations. Consumers are increasingly looking for convenience, ingredient transparency, nostalgia, and brand familiarity, particularly in food and beverage categories. What current retail trends are influencing licensing strategies in the F&B industry?

License 221
article thumbnail

Loyalty Innovation Has Evolved to Focus More on the Customer

Modern Restaurant Management

Personalization is key to successful loyalty programs, according to the 2024 Paytronix Loyalty Trends Report. "Top "Loyalty innovation is not always true innovation," Lynch added. "It’s "Restaurants have a loyalty program but haven’t put in place many best practices (i.e.

article thumbnail

2025 Outlook: Experts Weigh In on Restaurant Trends and Challenges, Part Three

Modern Restaurant Management

In 2025, we anticipate more restaurant brands will develop their own white-labeled digital wallets in partnership with companies like Ansa to provide customers easy-to-use payments with the added benefit of personalized loyalty incentives. Guest loyalty will be a key trend in 2025. – Sharon Olson.

2025 419