Modern Restaurant Management
APRIL 11, 2025
What can restaurant operators do to bring in new guests and keep them coming back for more? Maximizing Diner Discovery : Most restaurant operators know that their digital presence is an essential marketing tool. For back of house, operators should focus on tech that drives speed, efficiency, and cost savings.
Modern Restaurant Management
DECEMBER 30, 2020
While there is no single answer as to how best to do so, if we look back at the pandemic’s impact thus far, it’s clear that the ability to effectively pivot offerings and communicate with your customers is critical to a restaurant’s survival. Be Transparent About Safety. Think Beyond Your Four Walls.
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Modern Restaurant Management
AUGUST 18, 2020
At the beginning of the pandemic, Paul Dioguardi, owner of Colorado-based Hickory House Ribs, realized there was only so much he could do with the amount of available restaurant tables so he decided to focus on growing the catering side of the business. His updated marketing strategy included new wrapping for their catering van.
ChowNow
MARCH 21, 2025
Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.
ChowNow
FEBRUARY 12, 2025
This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.
Modern Restaurant Management
MARCH 5, 2025
Looking back, I was optimistic—perhaps a bit naïve—about what scaling would require. I also picked up a lot of new vocabulary—lumper, FOB, EDLP, and scan back all became part of my vernacular. Scaling an artisan food business is no easy feat. Through this relatively simple idea, High Point Creamery was born.
Modern Restaurant Management
AUGUST 24, 2021
I have no idea what a content house even is, and even if I did, I would only give you that money if you could prove upfront what the ROI would be.” With the right digital tools in place, restaurants can acquire and utilize better data to sell more food and transition the perception of marketing from a cost center to a profit center.
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