Remove Advertising Remove Social Media Remove Waste
article thumbnail

5 Practical Steps To Building A Restaurant Marketing Budget

ChowNow

Many operators worry about wasting money on the wrong strategies or not seeing a return on investment, making it tempting to avoid marketing altogether. Spending without a plan wastes money without a strategy, marketing dollars can just disappear with zero results to speak of. Are you trying to increase foot traffic?

Marketing 195
article thumbnail

How to Calculate and Optimize Your Restaurant’s Customer Acquisition Cost (CAC)

7 Shifts

As a restaurant owner, it's easy to pour money into advertising and promotions without knowing how much it’s really costing your business. Knowing how to calculate and optimize your customer acquisition cost (CAC) can help you make smarter decisions about your marketing and advertising strategies.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Maximize Takeout Profitability With These Six Steps

Modern Restaurant Management

Even as restaurants reopen to some on-premise dining, takeout presents distinct advantages: Takeout can help make up for those “missing tables” resulting from social distancing requirements, even as it requires less of a restaurant’s biggest expense item: labor. Naturally Cut Out the Waste.

Coupons 596
article thumbnail

DoorDash completes acquisition of reservations platform SevenRooms

Restaurant Business

That deal will allow restaurants to place ads outside of DoorDash, on Google, social media and other websites. The announcement comes just two days after DoorDash announced the purchase of ad tech startup Symbiosys for $175 million. Buyers appear eager to take on certain types of restaurant chains.

article thumbnail

26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

To do so, you must have an optimized website and engaging social media profiles. Make sure to add a clear sign-up form to your website and promote it on your social media channels. These social media personalities have loyal followers who trust the restaurants they suggest.

Book 195
article thumbnail

The Ultimate Guide To Restaurant Marketing: Strategies for Restaurant Operators In 2025

ChowNow

By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. Today, customers rely on Google searches, online reviews, and social media to decide where to eat.

2025 195
article thumbnail

From Consumption to Connection: Restaurant Promotion Trends for 2024

Modern Restaurant Management

Let’s look at some of them: relaxing with a cup of coffee ordering food home strolling with a drink in the park holding a meeting hanging out with friends in the evening going to a concert taking photos for social media. A social media presentation is crucial. This serves as a demo version of a guest’s visit.

2024 520