Modern Restaurant Management

JULY 6, 2022

Record-high inflation is hitting consumers from every angle – gas, groceries, rent – and restaurants tend to be the first place they cut spending. The lingering pressure from inflation – with no end in sight – is starting to shift consumer behavior in meaningful ways. Effect of Inflation on Consumer Demand.

Consumer Goods 493

Consumer Goods Coupons Loyalty Program Pricing 493

EATER

NOVEMBER 21, 2024

The anonymous poster behind Seed Oil Scout, which launched in 2022, said they first became concerned with seed oils during early COVID lockdown, as they noticed their gut health improved after cooking at home instead of eating out in restaurants. Though some seed oils, like sesame oil, are less processed, most are still industrial products.

Advertising 329

Advertising Influencer 2023 2022 329

EATER

FEBRUARY 27, 2025

By the time you receive your steaming bag of burgers and fries, its possible that you havent actually spoken to any of the humans involved in preparing or serving the meal youre about to consume. This is especially true for younger consumers, many of whom view an app as a must. Its all there for the taking.

Mobile Ordering 208

Mobile Ordering Loyalty Program Food Food Order 208

Modern Restaurant Management

AUGUST 21, 2024

For a deeper dive, Modern Restaurant Management (MRM) magazine turned to Pete Crofut, VP, Business Development – Agencies & Brands for Wurl, which uses Connected TV to reach potential consumers. What is AI-powered emotional targeting? Why emotion?

Loyalty Program 473

Loyalty Program Advertising Point of Sale Customer Service 473

Modern Restaurant Management

DECEMBER 21, 2020

New independents will arise out of the ashes. The new wave of restaurateurs will learn from the recent crisis and will focus on sustainability of operations by leaning hard into delivery, take-home, curbside pick-up, contactless payment, and other enabling technology. Digital advertising will become high priority. Bottom Line.

2021 478

2021 Online Ordering Email Marketing Advertising 478

Modern Restaurant Management

OCTOBER 9, 2020

Had you only looked at the foot traffic data for the first two months of 2020, you might have been tempted to declare—and not without good reason—that it was shaping up to be a banner year for brick-and-mortar establishments. And then, beginning in early March, the bottom fell out. The economy was booming.

Online Ordering 474

Online Ordering Email Marketing Social Media Retail 474

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Extra side, desert, take-home dressing, etc. “The good ol’ days” is a strong sentimental feeling. Here are their insights. Customers are going to be hesitant to dine indoors.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

JUNE 15, 2021

While what consumers eat won’t change, post-COVID-19, how they will get it will. While some automation and technology solutions can require quite an investment, there are plenty of things to enhance your presence, improve efficiency and tempt consumers that are more cost effective and expedient to implement.

Technology 508

Technology Loyalty Program Front of House Online Ordering 508

Modern Restaurant Management

APRIL 30, 2021

Consumers and customers have changed their behavior due to the events of the previous year. So it makes good business sense to revamp your marketing strategies. Focus on changing the processes of your restaurant to accommodate the new realities and to reach out to customers living in your local areas. Reach Out to Local Foodies.

Marketing 568

Marketing Food Safety Social Media Small Business 568

Modern Restaurant Management

MAY 27, 2022

Well, keep reading this article to find out exactly how to incorporate images into your promotional emails. It doesn’t matter how good the food is at your restaurant, if your customers can’t see the quality through high-quality images, the email marketing won’t work. Invest in High-Quality Pictures of Dishes.

Email Marketing 508

Email Marketing Marketing SEO Social Media 508

7 Shifts

AUGUST 12, 2021

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. For example, how do new consumers find your restaurant on the internet? Optimization of NAPs.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

Modern Restaurant Management

APRIL 5, 2021

Many business owners spend a lot of time perfecting their desktop site, but consumers are now using their phones for everything, from finding brands on social media to online shopping. With consumers emphasizing convenience, it’s crucial that they’re able to reach your business on-the-go. Everyone loves a good deal.

Marketing 443

Marketing Coupons Consumer Goods Small Business 443

Modern Restaurant Management

SEPTEMBER 30, 2024

Consumer demands are changing at a rapid rate. Better Order Accuracy Equals More Satisfied Customers If a customer has a good experience at a restaurant, it will influence their decision to return. Take fast casual and drive-thru for example. Are you taking advantage of showcasing sales or deals at optimal times?

2025 450

2025 Fast Casual Food Customer Experience 450

Modern Restaurant Management

MAY 5, 2022

While high stock prices of crypto companies like Bitcoin grab headlines, they are gaining traction with consumers since blockchain technology helps make transactions easier without needing an intermediary such as a bank or credit card company. They are currently sold out. For both restaurants and consumers, false reviews are a problem.

Serving 472

Serving Loyalty Program Food Supply Point of Sale 472

7 Shifts

OCTOBER 28, 2021

Coronavirus did take first place as a concern in 2020, when the pandemic was front and center and still shutting down or modifying dine-in practices. Much like technology has improved consumer engagement with restaurants through digital channels, it must also be utilized to support employee engagement. Surprising? Which leads us to.

Recruiting 370

Recruiting Technology Hiring Consumer Goods 370

Modern Restaurant Management

JULY 1, 2020

Consumer Interest in Restaurants is Shifting Quickly. Takeout and delivery has continued to sustain interest on Yelp, still up 148 percent based on consumer interest relative to pre-pandemic levels. What Consumers Mean by 'Safe' Recent research conducted by Ecolab Inc. Diners are Ready, but Concerned.

2020 450

2020 Travel Food Safety Consumer Goods 450

ChowNow

FEBRUARY 12, 2025

New concepts, ghost kitchens, and delivery-only brands are popping up constantly, making it harder for any single restaurant to stand out. Consumer behavior is constantly evolving. Now, lets start with the first step every restaurant operator should take when launching a marketing campaignknowing their market inside and out.

2025 195

2025 Marketing Email Marketing Operations 195

Indoor Media

JULY 8, 2021

Truth in advertising is of crucial importance. What you might not know is that truth in advertising is actually the law. The Federal Trade Commission (FTC) takes action to prevent fraud perpetrated against consumers, including false advertising. This applies to any advertisement , physical or digital.

Advertising 148

Advertising Social Media Consumer Goods Cash Management 148

Modern Restaurant Management

OCTOBER 2, 2024

Will they be able to capitalize on the good will and traffic boosts as the weather gets cooler? If everyone is advertising “value,” is it really value? Restaurant brands should take advantage of increased foot traffic by collecting and analyzing patterns in consumer dining behavior.

Loyalty Program 449

Loyalty Program Mobile Ordering Coupons Customer Experience 449

Modern Restaurant Management

DECEMBER 31, 2024

Deploying training to enhance operators and guest experience is key, especially as restaurant operators expect continued shifts in consumer preferences and employee turnover challenges, with 39 percent of those surveyed seeing turnover in the 11 percent to 25 percent range. Cottage cheese had a social media-fueled renaissance. and $18.67

Franchise 221

Franchise Franchising 2024 Mobile Ordering 221

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. We really appreciate them being proactive and reaching out to us during a time that we couldn't even digest what was happening."

Online Ordering 530

Online Ordering Back of House Small Business Customer Service 530

Modern Restaurant Management

JANUARY 31, 2025

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.

Marketing 221

Marketing Loyalty Program 2024 2025 221

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. Mixed take-out bag.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

Modern Restaurant Management

MAY 21, 2020

Take the Flights restaurant , for example: Partnering up with the Los Gatos Chamber of Commerce, Flights started ‘Feed the Need Bay Area’ to leverage accounting support and marketing talent so that they could support the Bay Area community. Take every initiative you can to disinfect and sanitize your restaurant.

Social Media 539

Social Media Food Safety Cash Management Kitchen Safety 539

Modern Restaurant Management

FEBRUARY 18, 2020

In essence, this shift should lead restaurants to embrace the idea of maintaining a truly “intelligent” smart kitchen, one that will be tech-equipped to continue evolving with consumer demands. These types of services are going to drastically alter the way we think about going out to eat.

Mobile Ordering 539

Mobile Ordering Front of House Customer Service Customer Experience 539

Modern Restaurant Management

MAY 12, 2022

But the good news is: it can be done. The first step, of course, is figuring out what you want to sell. Once you know what your product is, cost out the recipe as you currently make it. Next comes figuring out how much to make. The process can be a little intimidating. Identify the Winner on Your Menu.

Retail 450

Retail Certification Seasonal Menu Insurance 450

Modern Restaurant Management

DECEMBER 13, 2019

That doesn’t mean, of course, that you need to use it to get the word out about your restaurant. In 1917, things really took off when the Direct Mail Advertising Association was founded, which is now the Data & Marketing Association. Consumers are genuinely interested to see what came in the mail.

Email Marketing 364

Email Marketing Marketing Consumer Goods 2015 364

Modern Restaurant Management

DECEMBER 16, 2021

Given the increase in off-premise, we expect to see more drive-thru’s similar in format to Checkers & Rally’s iconic double drive-thru model, which dedicates one lane to traditional consumer drive-thru service and one to e-commerce only, including pre-paid digital orders for pickup and third party-delivery orders.

2022 450

2022 Food Supply Back of House Kitchen Safety 450

Indoor Media

MARCH 29, 2021

Cartvertising, IndoorMedia’s shopping cart advertising program, places your business on the baby seat and nose portions of grocery store shopping carts. You can think of these custom-designed, full-color advertising campaigns as small-scale billboards that turn your business into a local celebrity! Repetition . times per week.

Advertising 148

Advertising Front of House Seating Small Business 148

Modern Restaurant Management

FEBRUARY 10, 2020

Good Food Restaurant Scorecard. 42 of the country’s favorite fast food and restaurant chains still don’t offer a plant-based entrée, according to a report released today by The Good Food Institute (GFI). The third annual Good Food Restaurant Scorecard ranks the top 100 restaurant chains in the U.S.

Hospitality 459

Hospitality Food Consumer Goods 2019 459

Modern Restaurant Management

AUGUST 4, 2020

Restaurants that are positioned well are those who recognize that the future is omni-channel, take the time to know their customers, and leverage technology and data. What consumers want – quality, convenience, and value – hasn’t changed, but the way restaurants deliver this experience has.

Marketing 322

Marketing Online Ordering Customer Experience Consumer Goods 322

Goliath Consulting

JANUARY 11, 2021

Now that 2021 is finally here, it’s out with the old and in with the new. And according to The Hartman Group’s Functional Food & Beverage and Supplements 2020 report, 29 percent of consumers have been consuming more functional foods and beverages since the onset of the COVID-19 pandemic (2). Zero Proof Spirits.

Beverage 348

Beverage 2021 Consumer Goods Sports 348

EATER

DECEMBER 18, 2020

The ads of the late 1970s and ’80s were so a part of the culture that they didn’t even feel like advertising Every year during the holidays from 1982 to 1991, McDonald’s would air a commercial that, thanks to its consistency, has become as synonymous with Christmas as candy canes and reindeer. she asks me. “My

Advertising 329

Advertising Back of House Consumer Goods Social Media 329

Modern Restaurant Management

NOVEMBER 17, 2020

Just before building out our second location, I got a call about a closing restaurant looking to sell their walk-in cooler for pennies on the dollar. Some franchisees feel entitled to good fortune. Once we’re clear about what’s going on, we take action by focusing on the remaining two factors: operations and humanity.

Franchising 474

Franchising Franchise Operations Definition 474

Indoor Media

JUNE 17, 2020

While we are a bit biased and believe our advertising is the first, best way to advertise for all small businesses, we also believe that every business owner should explore the best way to advertise for themselves. Step 1: Define Advertising Success. The purpose of advertising is to increase profits.

Small Business 143

Small Business Advertising Coupons Point of Sale 143

7 Shifts

OCTOBER 22, 2019

Instagram is now reshaping the way diners consume their food, and in return restaurants have changed to accommodate the need for “ Instagrammable ” experiences. Now, the restaurant has lines extending around the block with patrons waiting to taste—and take photos of—their food. Write your full brand name for your display name.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. If your website isn’t optimized for mobile, you could be losing out on potential customers. Make sure to use natural lighting, take photos and videos of your signature dishes, and include a variety of angles.

Book 195

Book Marketing Email Marketing Social Media 195