Goliath Consulting

MAY 8, 2020

Important points to consider before starting a catering program. Off-premise catering is undoubtedly a compelling business opportunity for restaurant owners. Catering also gives businesses brand exposure and valuable marketing opportunities. But on average these numbers are much more modest. annually through 2019 (4).

Catering 99

Catering Point of Sale Delivery Customer Service 99

Next Restaurants

NOVEMBER 6, 2019

The holidays are just around the corner, and for many restaurants, that means gearing up for catering gigs. It can be a big draw at holiday parties, so making sure you know the rules and how to serve everyone safely to ensure that these parties are a hit when your restaurant comes to cater them!

Catering 73

Catering Marketing Social Media Email Marketing 73

The Restaurant Times

MARCH 17, 2023

5 On-Site Restaurant Advertising Ideas Don’t undervalue your restaurant’s in-house marketing efforts. If you think you shouldn’t advertise to your customers, you’re passing up an opportunity to generate revenue and increase loyalty. Read along! A menu with various food items has many advantages.

Advertising 52

Advertising Email Marketing Loyalty Program Social Media 52

Modern Restaurant Management

JANUARY 9, 2024

What stage of growth are you in and do you have the budget to fund traditional advertising? Cater to buy-local mindsets. These advocates can help spread the word about your restaurant virally, for free. Join Facebook groups centered on a specific audience and post/participate in the discussion.

Employee Relations 192

Employee Relations Small Business Advertising Customer Experience 192

Modern Restaurant Management

JANUARY 26, 2022

In order to attract more customers, advertise your prix fixe Valentine’s Day menu on social media, flyers, and more. To ensure that you’re catering to all types of customers, offer take-home meals and/or cocktails kits if possible. To attract new customers, use outreach methods like social media.

Social Media 225

Social Media Seasonal Menu Advertising Events 225

Modern Restaurant Management

FEBRUARY 10, 2023

Some 41 percent look up restaurants on social media before deciding to make a reservation or visit. Social media links The content on your website will be different from content on your social media accounts. Most diners now discover new dining places online. So do you need a restaurant website?

Social Media 195

Social Media Mobile Ordering Email Marketing Online Ordering 195

Indoor Media

NOVEMBER 15, 2017

Auto shop advertising campaigns demonstrate that you are an anchor of your local community. Without marketing and advertising, it’s tough to spread the word about your great business and bring in new customers. Here are 4 auto shop advertising campaigns that are sure to win over customers—and turn them into loyal brand advocates.

Advertising 78

Advertising Social Media Coupons Email Marketing 78

Sling

NOVEMBER 24, 2021

1) Build Buzz With Social Media. Social media is one of the best ways to reach a large audience for your grand opening. Spread the word via mainstays like Twitter, Facebook, Pinterest, and Snapchat, but don’t forget local social media apps as well. 5) Don’t Neglect Traditional Media Channels.

Small Business 148

Small Business Social Media Advertising Events 148

Indoor Media

JULY 22, 2021

Do you have any social media accounts for your business? For most businesses, it’s worth maintaining at least one social media account. However, depending on what your business does and sells, different social media platforms offer specific benefits and uses. Which ones do you use? Instagram is fifth.

Small Business 78

Small Business Social Media Advertising 2002 78

7 Shifts

DECEMBER 18, 2019

Hootsuite’s top three benefits of implementing a UGC strategy include: Promoting authenticity; Building trust; and Driving purchasing decisions Put UGC to work for your restaurant by inviting diners to post a photo of their lunch on social media (tagging your business, of course) for a chance to win a meal on the house.

Specials 362

Specials Food Truck Seasonal Menu Social Media 362

Restaurant365

MARCH 3, 2022

So, whether you are a specialty kiosk, fast-casual, or fine dining, there is additional money to be made by catering to tourists. Nostalgia appeals to tourists who are out creating memories, so be sure to include interesting facts in you advertising. Everyone loves to check-in on social media when they are on vacation.

Travel 146

Travel Fast Casual Social Media Fine Dining 146

Modern Restaurant Management

FEBRUARY 14, 2022

If you’re catering to a Gen Z crowd (younger, with less money), you’ll want to be near public transportation. Look at their social media profiles and see what kind of interactions they get. Also note whether they market via traditional media such as newspapers or subway ads, or if they only advertise online.

Transportation 229

Transportation Social Media Menu Pricing 229

Indoor Media

AUGUST 17, 2017

Think that coupon advertising is obsolete in the digital age? As an illustration of three ways to reach and influence your next customers to become repeat buyers, consider these creative methods on leveraging coupon advertising. Receipt Coupon Advertising. Think again. Loyalty Cards. Your local grocery store.

Coupons 78

Coupons Advertising Loyalty Program Consumer Goods 78

Open for Business

MAY 16, 2024

Additionally, a website allows you to reach a wider audience through social media sharing, linked press coverage, or online advertising. Links to your social media channels. Increased credibility and professionalism A professionally designed website conveys authority and relevance to prospective guests.

Website Management 78

Website Management Email Marketing SEO Seasonal Menu 78

Goliath Consulting

JUNE 8, 2023

Ensure your menu caters to diverse palates and dietary restrictions, delighting guests with a range of mouthwatering options. Leverage various strategies, such as dynamic social media campaigns, targeted email marketing, enticing advertising initiatives, special promotions, and engaging events.

Dietary Restrictions 78

Dietary Restrictions Email Marketing Social Media Customer Experience 78

Next Restaurants

DECEMBER 18, 2019

As stated by experts at the Timmerman Group , proactive marketing “is marketing or advertising that places your product or service in the places where people are not already looking. Social media ads as well as display advertising are great proactive marketing channels and have the potential to reach hundreds of customers.

Social Media 103

Social Media 2020 Influencer Website Management 103

Modern Restaurant Management

JUNE 10, 2020

So restaurateurs all over the country were forced to quickly pivot their business models to cater exclusively to carryout and delivery options. One channel in particular played this role well: paid social advertising. And, of course, the more people that “mass gather” in a restaurant, the more robust the business.

Marketing 196

Marketing Social Media Email Marketing Loyalty Program 196

7 Shifts

MAY 23, 2024

While it might seem tempting to overspend on your marketing and advertising efforts, the cash you'd use to pay to run your ads could only lead to waste, especially if you don't know much about running an ad campaign effectively. For instance, you might be running your ads on Facebook incorrectly by targeting the wrong audience.

Point of Sale 195

Point of Sale Seasonal Menu Food Supply Cash Management 195

Lavu

NOVEMBER 1, 2023

Advertising your delivery service on social media, through partnerships, and with targeted ads can help you get and keep more customers. By offering food delivery, restaurants can cater to these individuals and make their food easily accessible at the click of a button.

Delivery 166

Delivery Food Online Ordering Mobile Ordering 166

Foodable

APRIL 21, 2021

On this episode of the Takeout, Delivery, and Catering podcast series, hosts TJ Schier and Sam Stanovich sit down with Fred Morgan, the co-founder of Fired Pie , to explore menu innovation, packaging, and how to leverage social media marketing to drive sales. Catering was about twenty percent of our business before the pandemic.

Fast Casual 79

Fast Casual Social Media 2013 Mobile Ordering 79

Restaurant Engine

OCTOBER 28, 2020

Highlight and advertise your food truck with your website hub. All of your social media marketing, pay per click marketing, email marketing, SMS marketing, and more revolves around your great website. Your website can help direct people to your social media platforms. 7: Social Media Links.

Food Truck 78

Food Truck Social Media Food Mobile Ordering 78

Modern Restaurant Management

SEPTEMBER 16, 2020

Restaurants should advertise what precautions they're taking to keep people safe. If they have outdoor dining and require all of their staff to wear masks and gloves, practicing social distancing in the restaurant, they should prominently display those things everywhere. Blaze Bullock, SEO Strategist, Blaze Digital Marketing.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Perfect Daily Grind

MAY 30, 2022

The first printed advertisement for coffee is believed to have been published in 1652 by Pasqua Rosée, one of the first coffee houses in London. Furthermore, many marketing and media industries are largely centred in the Global North, including Europe and the US. Part of this, in a much more rudimentary form back then, was marketing.

Marketing 195

Marketing Supplies Advertising Catering 195

Bingage

JULY 21, 2022

You need to make sure your restaurant is as festive as possible this time of year—and that means catering to the needs of your customers. Announce on Social Media – Let people know what you are offering. Create a short ‘we are ready” video of decoration, and post it on social media.

Marketing 98

Marketing Loyalty Program Social Media Seasonal Menu 98

Modern Restaurant Management

NOVEMBER 10, 2022

And when it comes to a traditional sit-down restaurant versus a mobile food business, such as a food truck, catering business, or food cart, the insurance needs of both are vastly different and unique. Advertising protection. There are several types of mobile food businesses, including food trucks, catering, and food carts.

Insurance 188

Insurance Food Truck Food Mobile Ordering 188

The Rail

JANUARY 9, 2024

By prominently advertising your senior discount on your website, tables, menu, social media, or in local promotions, you can make silver spenders aware of your special offer and draw them in. Thus, it only makes sense to incorporate a few health-conscious meals on your menu if you want to appeal to all silver spenders.

Loyalty Program 59

Loyalty Program Social Media Website Management Back of House 59

SpotOn

MAY 15, 2024

Offer spicy surf and turf tacos that cater to every dad's sense of adventure, a Father's Day twist on the classic nigiri sushi , or just serve a masterful garlic steak that'll have every dad asking tips on the grill back home. That's essentially free advertising for next year's Father's Day.

2024 52

2024 Social Media Loyalty Program Seasonal Menu 52

SpotOn

MAY 21, 2024

Expanding your grilled meat offerings or highlighting what you already serve on a sandwich board or chalkboard menu is a great way to cater to seasonal cravings. Cater to all your guests with vegetarian and vegan options like portobello mushroom burgers, veggie burgers, and plant-based meats. Hot dogs are a July Fourth menu staple.

Specials 52

Specials Online Ordering Seasonal Menu Social Media 52

Goliath Consulting

SEPTEMBER 18, 2023

While both cater to the microblogging realm, there are several vital differences businesses should be aware of. It caters to users and businesses that favor in-depth explorations of topics. Monetization & Advertising Opportunities Threads Threads offer brands a more organic way to integrate their messages.

SEO 78

SEO Advertising Point of Sale Catering 78

Modern Restaurant Management

OCTOBER 11, 2021

You could adjust your menu to fit their budgets and include younger adults in your advertising. Learn about the social media strategies of other successful restaurants, and research the type of audience they attract. Cater your communications materials to the audience you think would be most receptive.

Marketing 195

Marketing Food Truck Fine Dining Fast Casual 195

7 Shifts

OCTOBER 22, 2021

For example, extra help might be needed to prepare, deliver, and serve catering. Advertise Holiday Work. To spread the word far and wide, you can promote job availability to your email list, in your restaurant itself, or even on social media like Mattenga's Pizzeria does. Gathering Employee Availability & Feedback.

Seasonal Menu 370

Seasonal Menu Hiring Reference Mobile Ordering 370

Modern Restaurant Management

NOVEMBER 20, 2019

If you want to ensure that you are catering to the needs (or demands) of the modern market, you need a website that is geared towards mobile users. You can guess what they are searching for too; social media platforms, communication accounts, leisure and entertainment options (and that includes restaurants!).

Social Media 131

Social Media Mobile Ordering Influencer Online Ordering 131

Next Restaurants

FEBRUARY 6, 2023

Much has been done for allergen-awareness in recent years, from the rise of popular health trends like gluten-free diets and increased exposure to allergen incidents through social media, but with 200,000 Americans admitted to hospital for allergic reactions to food every year, more can be done.

Allergens 117

Allergens Marketing Fine Dining Food Safety 117

7 Shifts

NOVEMBER 9, 2022

Restaurants often use social media to target users. Footer : share the links to your social profiles and website along with any legal disclaimers. If you're catering to young customers looking to make the most of the weekend, use words and visuals that carry a “ seize the day” vibe. Personalization is the key here.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Cheetah

JANUARY 13, 2022

They can gamify competitions and incentivize social media shares. What’s more, advertising deals about non-core products, like restaurant merchandise and swag , boost alternative revenue streams. TapMango has also devised methods to boost customers’ sharing their experience on social media.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

Restaurant Engine

OCTOBER 14, 2020

Nextdoor lets you choose the neighborhoods you want to reach, and you can even use their paid advertising options to reach more people. In addition, consider checking with local businesses and asking to take part in local business events, providing the food or catering. Use Social Media. Get on Local TV. tweet this).

Marketing 118

Marketing Social Media Coupons Small Business 118

Mad Mobile

MAY 22, 2024

It’s no secret that between mobile apps, social media, and credit card purchases, our data is constantly being collected and analyzed to help businesses improve their bottom lines. Social and cause-driven Deloitte’s 2022 Gen Z and Millennial Survey found that both age brackets put a heavy emphasis on societal and environmental issues.

Loyalty Program 40

Loyalty Program Mobile Ordering Social Media Customer Experience 40