7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Restaurant Clicks

JANUARY 24, 2020

With so many online reservation systems available on the market, it can be hard to select the platform that makes the most sense for your business. Restaurant reservation apps make it easy for customers to book tables, and they help staff keep track of reservations. . It sends automatic confirmation texts and emails. Free iPad.

Reservations 78

Reservations Email Marketing Social Media Book 78

Open for Business

OCTOBER 20, 2023

Quick links Market research and business plan Location and layout Budgeting and costs Licenses and legal requirements Creating the menu Staffing Technology and systems Marketing and branding Opening your restaurant Market research and business plan Market research and crafting a solid business plan are foundational steps in opening a restaurant.

License 78

License Email Marketing Seasonal Menu Front of House 78

Apicbase

AUGUST 5, 2022

At first glance, they look equally good: the food is excellent, the staff friendly, the price right and everything well organised. If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Okay, stop right there, if you’ve started googling for a restaurant marketing agency.

Marketing 97

Marketing Operations Social Media Email Marketing 97

EATER

JANUARY 9, 2024

First Bloom’s Instagram advertises the origins of local produce: potatoes and onions from Lucky Dog Farms, garlic from Star Route Farm, flowers from Roses Brook Blooms, and marrow beans from Buttermilk Bean in Ithaca. The prices are gentle enough to attract locals, not just Roman fans. But seriously folks.”

Back of House 103

Back of House Tourism 2010 Consumer Goods 103

Cheetah

SEPTEMBER 23, 2020

Most restaurants today are using online ordering and reservation software to streamline their table booking process to avoid having to deal with no-show clients and empty eateries. Pricing (monthly) $89 - $899 $199 $248 $199 - $699 Online. OpenTable charges $1 per cover book on the website and $0.25 Resy OpenTable Yelp Tock.

Reservations 78

Reservations Website Management Online Ordering Mobile Ordering 78

Cheetah

SEPTEMBER 23, 2020

Most restaurants today are using online ordering and reservation software to streamline their table booking process to avoid having to deal with no-show clients and empty eateries. Pricing (monthly) $89 - $899 $199 $248 $199 - $699 Online. OpenTable charges $1 per cover book on the website and $0.25 Resy OpenTable Yelp Tock.

Reservations 78

Reservations Website Management Online Ordering Mobile Ordering 78

QSR Automations

DECEMBER 22, 2023

Online reservation and booking Although online reservations aren’t exactly new, we can see that numerous businesses are attempting to improve the customer experience on that front. This doesn’t mean that you should just ask visitors for their emails and bombard them with advertising.

2024 52

2024 Loyalty Program Online Ordering Customer Service 52

Indoor Media

AUGUST 22, 2020

You can use an image of your store, products, or current marketing campaign for the cover photo. You can include everything from your business description to how readers can contact you via phone, website, or email. Click on Services, then Add a Service, and you’ll be able to add service descriptions, prices, and photos.

Email Marketing 78

Email Marketing Customer Service Website Management Cash Management 78

Modern Restaurant Management

DECEMBER 28, 2020

And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Restaurant owners are as busy as they’ve ever been, so they will look for marketing platforms that allow them to efficiently and effectively set their marketing campaigns, to drive traffic and growth without added effort.

2021 230

2021 Mobile Ordering Loyalty Program Kitchen Safety 230

SpotOn

FEBRUARY 27, 2024

Advertise your egg hunt ahead of time through social media and email marketing, as well as in your restaurant's entryway so diners know to look out for pastel-colored surprises. It depends on your concept, but a family crowd might be more price-sensitive than other potential customers.

Social Media 52

Social Media Seasonal Menu Email Marketing Online Ordering 52

Gourmet Marketing

JANUARY 29, 2021

It starts with marketing. You need to market all of the precautions you are taking. Send out an email blast that shows your guests you are taking their health and safety seriously. Your guests will be more likely to book with you knowing that they can cancel if need be. Let’s take a look. Cleaning Standards.

Hotels 40

Hotels Travel Insurance Email Marketing 40

7 Shifts

SEPTEMBER 19, 2022

Things get lost when conversations start verbal, go to text, and end up in an email. Email is OK, but if you're thinking of using social media to communicate with employees— don't. How do we change our marketing to appeal to them? What if we apply the same discipline—marketing and advertising—to our staff?

Front of House 195

Front of House Back of House Cash Management Customer Experience 195

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video. 11) Start A Blog.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Restaurant Clicks

JANUARY 28, 2020

Attracting customers to your grand opening will kick off your future marketing strategies and begin growing your client base. . Inviting them directly, whether in person or through a letter or even email, is a nice personal touch. While live entertainment can be great, it can also be expensive to book a popular band, DJ, or artist.

Social Media 78

Social Media Entertainment Influencer Customer Experience 78

Touch Bistro

JULY 26, 2021

As a restaurateur, how you prepare for Labor Day can be the difference between booking up solid through the first weekend of September, and barely making enough to pay your staff. Make your Labor Day plans early so that you have enough time to perfect your menu and plan your marketing promotions. Of course, we want the former for you.

Specials 99

Specials 2021 Seasonal Menu Email Marketing 99

The Restaurant Times

AUGUST 5, 2022

Successful restaurant accounting can help in efficient cash management, balancing financial books, optimizing costs, and overall business planning. You can also regulate the price of your menu items once you know exactly how much each meal has cost in preparation. Benefits Of Restaurant Accounting. Efficient Budgeting. Labor Costs .

Cash Management 52

Cash Management Point of Sale Inventory Employee Relations 52

Next Restaurants

MAY 26, 2020

If you want to familiarize with the new restaurant marketing landscape post-COVID-19, PosterMyWall is hosting a webinar with Daniel Woodman , a senior marketer with a knack for helping small businesses flourish, to talk about what restaurants can do stay relevant on re-opening, and to tackle the many novel challenges they will face.

Webinar 89

Webinar Social Media Food Safety Cash Management 89

Restaurant365

NOVEMBER 19, 2019

Maintaining accurate, profitable menu pricing and planning. Because a menu is one of the most visible pieces of restaurant marketing, maintaining a relevant, profitable menu is essential for a restaurant’s bottom line. Maintaining online reviews and social media marketing. Accurately tracking business intelligence.

Operations 92

Operations 2020 Mobile Ordering Social Media 92

Indoor Media

JANUARY 4, 2021

Today, 35% of people prefer to book their appointments online. For people under 35, that number is even greater, with many refusing to book over the phone or in person. Without a website to support online bookings, you may be missing out on an entire consumer base. Building a Website First things first, you need a website.

Book 78

Book Advertising Website Management Email Marketing 78

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program.

Operations 367

Operations Management Management Mobile Ordering 367

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program.

Operations 352

Operations Management Management Mobile Ordering 352

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

EATER

MAY 11, 2021

When I reopened Eight Tables, I lowered the price to $175 per person for 10 courses and everybody else raised their prices. And so, we’re lucky that we’ve been booking up pretty well. We brought it back to the old price of $225, but it’s a different feel. And then, you have to advertise and get the word out.

Fine Dining 101

Fine Dining Back of House Travel Kitchen Safety 101

7 Shifts

JANUARY 31, 2023

You might also consider adding lower-priced wine selections as well so that customers don't have to choose between splurging on a bottle of champagne. Prepare special offers for people ordering online With this busy day, most people won’t even get the chance to book a table. 7 Valentine’s Day promotion ideas for your restaurant 1.

Specials 195

Specials Online Ordering Email Marketing Loyalty Program 195

Indoor Media

SEPTEMBER 26, 2017

Sure, friends and family were supportive when you started, and colleagues in the industry gave you advice, but it wasn’t until you were in the weeds that you fully understood the requirements of running (and advertising) your counter-service restaurant. They’re drawn to the idea that they’re receiving high-quality food at a reasonable price.

Fast Casual 78

Fast Casual Advertising Casual Social Media 78

EATER

AUGUST 12, 2021

I pulled the car around and watched a massive garage door open to reveal my prize: a stack of mango boxes on a dolly cart, this batch with a going price of about $8 per fruit. Since the advent of WhatsApp, he said, he’d started advertising them there. “I and booked a flight, only to have customs mishandle the shipment.

2010 145

2010 Agriculture Food Truck Email Marketing 145

Restaurant365

JANUARY 27, 2022

QR code menus enable you to easily adjust pricing, change menu items, or add and remove dishes across multiple locations. Trackable data from your QR code menu includes the customer’s location, time scanned, and operating device, enabling you to combine your menu promotion with other marketing efforts. Reservation confirmation emails.

Mobile Ordering 148

Mobile Ordering Social Media Customer Experience Online Ordering 148

Indoor Media

JANUARY 6, 2021

Moreover, even if another dry cleaner is a mile or two closer to a customer, if they don’t have a website, the customer won’t be able to get a sense of pricing and may opt for an option that is farther away but clearly laid out online. Maybe you want to run a half-price winter-coat cleaning in the middle of summer for returning customers.

Advertising 78

Advertising Coupons Email Marketing Point of Sale 78

Modern Restaurant Management

SEPTEMBER 30, 2020

Followed (not surprisingly) by restaurants and delivery drivers following proper safety protocols, price, and ease of ordering from the restaurant. Restaurant operators should also focus on remarketing to guests through email or other means, as well as offering return visit incentives to keep customers coming back.

2020 189

2020 Mobile Ordering Guest Recovery Customer Service 189

Gourmet Marketing

SEPTEMBER 23, 2021

We’re a Restaurant Marketing Agency that’s worked with restaurants for over a decade. Restaurant Marketing Ideas. As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. Save the digital image of your poster so that you can use it for online marketing as well.

Marketing 61

Marketing 2021 Social Media Website Management 61

BNG Point of Sale

JUNE 29, 2021

Pricing Food in the Restaurant Business. You will gain a deeper understanding of food costs and pricing methods to ensure you maintain a profitable restaurant. . How to Set Your Menu Pricing. Keep in mind that your prices shouldn’t maximize profit over all other considerations. Tasty profits! The CoGS Margin Model.

Customer Service 52

Customer Service POS Point of Sale Food Truck 52

7 Shifts

MARCH 30, 2022

Answer: restaurant advertising and marketing. Dining habits and options have changed in the past two years, and restaurant advertising needs to change in turn. On-Site Restaurant Advertising Ideas. Online Restaurants Advertising Ideas. Offline Restaurant Advertising Ideas. Advertise Specials in Your Windows.

Advertising 370

Advertising 2022 Social Media Email Marketing 370

Touch Bistro

MARCH 30, 2021

If you have a full marketing plan , you may already have some ideas of what to do and how to execute them. To help speed up the process, we’ve highlighted the main areas you’ll want to look at a few weeks ahead of Mother’s Day at your restaurant, and what to consider for each: Menu Staffing Equipment Marketing.

2021 79

2021 Email Marketing Social Media Seasonal Menu 79

Embrace the Suck

JUNE 13, 2022

I had a couple of events, private events, corporate dining events, and there were two more left on the book. Donald Burns: How do you think restaurants should shift their marketing message right now? It was a restaurant, a wine bar and a market. When I got back, it began to be so surreal. Brian Duncan: People are on edge.

Retail 221

Retail Social Media Events Take-out 221

EATER

JULY 8, 2020

and ends with “test tube burgers” in 2013, is sourced from “old cook books, newspapers, magazines, National Historic Parks, government agencies, universities, cultural organizations, culinary historians, and company/restaurant web sites.” Every entry on the Food Timeline, which begins with “water” in pre-17,000 B.C. Conversley? [

Food 144

Food Reference Back of House Book 144

Modern Restaurant Management

AUGUST 19, 2020

Today’s artificial intelligence (AI) technology allows a proprietor to “learn” a customer’s shopping habits, menu preferences, and more, and market to them accordingly. Restaurants need to be able to quickly adapt to a market that is ordering delivery and staying home more often.

Kitchen Safety 227

Kitchen Safety Food Safety Loyalty Program Technology 227