Remove POS Remove Social Media Remove Website Management
article thumbnail

Why Restaurants Need an ‘Always On’ Approach to Marketing

Modern Restaurant Management

"It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting " For cost-effective marketing, Chirone advises operators to leverage social media channels such as Yelp and local Google ads, utilize email and seek out local partnerships. "You

Marketing 471
article thumbnail

Why ORM Matters for Restaurants

Modern Restaurant Management

In the digital age, online reputation management is critical for business success. Many depend on social media reviews and posts about a particular restaurant before deciding whether they will dine there or not. Nearly half of your market depends on social media comments for their restaurant reviews.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

To do so, you must have an optimized website and engaging social media profiles. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. If your website isn’t optimized for mobile, you could be losing out on potential customers.

Book 195
article thumbnail

The Complete Guide to Online Ordering Systems for Restaurants

ChowNow

So, if instant exposure and hands-off management are what youre looking for, third-party platforms can help bring in orders without requiring much on your end. Direct online ordering system A direct online ordering system is built specifically for your restaurant, allowing customers to place orders directly through your website or app.

article thumbnail

How to Calculate and Optimize Your Restaurant’s Customer Acquisition Cost (CAC)

7 Shifts

For example, if you run a social media campaign or pay for online ordering integrations, all of these contribute to your overall marketing expenses. Many restaurants use POS systems that can differentiate between new and existing customers based on payment methods or loyalty program sign-ups.

article thumbnail

Seven Top Restaurant Marketing Ideas And Trends

Modern Restaurant Management

A quick look at your POS data will identify the top three selling items on your menu. You can then use these photos on your menu, Instagram and Facebook page, website, and other listing platforms that feature your restaurant. How much do you spend on creating your website and promoting it online? Create a Conversation Trigger.

Marketing 567
article thumbnail

Restaurants Turning to Automation

Modern Restaurant Management

Each of these channels represents a revenue stream for the restaurant and they connect to the same kitchen and are all managed by the same centralized POS system.” 58 percent of restaurants prefer to use their own app or website for delivery. 42 percent of restaurants plan to invest in customer loyalty programs.