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‘Marketing Doesn’t Stop at Getting Customers in the Door’

Modern Restaurant Management

“Every guest touchpoint–whether it’s a dine-in experience, an online order, or even a response to a review – can influence future business,” Mike Eng, Senior Director of Vertical Expansion at Klaviyo, told Modern Restaurant Management (MRM) magazine.

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2025 Cybersecurity Outlook for Restaurants 

Modern Restaurant Management

In fact, according to the National Restaurant Association’s 2024 State of the Restaurant Industry report , more than half of millennials and Gen Z adults report they would choose a restaurant that offers technological services like mobile payments over those that don’t.

2025 558
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Embracing the Future: Key Trends Shaping the Restaurant, Bar, and Hospitality Industry in 2025

Modern Restaurant Management

Self-serve kiosks, QR-code menus, and personalized ordering systems will continue to redefine how patrons interact with venues. Cloud-based POS systems, mobile ordering platforms, and delivery-focused kitchen setups will remain vital tools for navigating uncertainty.

2025 346
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‘In the Future, Customers Will Drive Up to a Drive-Thru to Just Pick Up Their Food.’

Modern Restaurant Management

"If I had the opportunity, I would encourage them to employ voice analytics, not to automate ordering, but rather to analyze customer/employee conversations for insights into customer experience, operational efficiency, marketing effectiveness, safety compliance, employee engagement, and more, he said. "The

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Restaurants Pivot to the new ‘Post-COVID’ Consumer Behavior Patterns

Modern Restaurant Management

It’s not enough just to recover, retail and specifically restaurants and the food industry are compelled to pivot, adapt and create a model that will endure. Expect to see more self-ordering kiosks already present at Taco Bell, Panera and McDonalds. Retail Is Remodeling and Partnering. Food Trucks Factor in the New Normal.

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How Fast-Food Apps Took Over The Drive-Thru

EATER

When you pull up to the speaker box in the drive-thru at chains like Wendys, McDonalds, and Taco Bell, the first question you will likely hear is a distinctly modern one: Will you be using our mobile app today? Mobile apps have boomed in popularity over the past five years , with tens of millions of downloads.

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MRM Research Roundup: Destination Dining, Voice Commerce, and the Force of Fast Food

Modern Restaurant Management

The report also includes additional key industry insights, including: Delivery sales and transactions increased industry-wide despite economic uncertainty: Kiosk as a channel is up 27 percent YoY and 49 percent since 2020, and mobile is up 21 percent YoY and 368 percent since 2020. billion in 2024 and is anticipated to rise at a CAGR of 3.74