Modern Restaurant Management

FEBRUARY 10, 2020

But, if you have a playful style that could be embodied by a mascot character, consider developing a fun mascot figurehead to speak directly to your customers from your social media posts, signage, menu, website, and maybe even merchandise. Your Website. Your online presence is almost as important as your restaurant itself.

2020 555

2020 Uniforms Online Ordering Design 555

Modern Restaurant Management

APRIL 15, 2020

The sharp decline in sales has reached all restaurant dayparts as regular daily routines got upended by the social distancing guidelines. Since then, gift card sales have declined, but online ordering and merchandise sales have both increased steadily: Online orders have increased 50 percent week-over-week for the last three weeks.

2020 491

2020 Point of Sale Fast Casual Online Ordering 491

Modern Restaurant Management

OCTOBER 20, 2023

Rebranding is the process of creating a new identity both visually and strategically through a new logo, website, and marketing strategy. Define Your Reasoning A rebrand allows a company to start fresh with a new logo, website, or marketing strategy that better matches its business plan.

Email Marketing 457

Email Marketing Online Ordering Food Truck Merchandise 457

Perfect Daily Grind

FEBRUARY 12, 2020

For producers and roasters looking to enter an untapped market, it offers incredible potential. For insight into this market, I spoke with Felipe Cabrera, Roaster at Ocean Grounds Coffee , and Natalia Li, Green Bean Buyer for Ingenuity Coffee. Then take a look at Deconstructing Russia’s Coffee Market.

Marketing 194

Marketing Social Media Consumer Goods 2018 194

7 Shifts

OCTOBER 23, 2020

These social networks don't have the capabilities your restaurant needs to become an online business. Shopify was built for e-commerce, so it's an optimal choice if you want to sell merchandise on your restaurant's website. However, if you want integrations beyond marketing, you'll need to use a third-party tool to make this possible.

Website Management 370

Website Management Online Ordering Hiring SEO 370

7 Shifts

JULY 16, 2021

In this guide, we'll go through everything you need to open a new coffee shop, from market research to buying coffee to hiring the best team. Research the Market. Market and Promote the Opening. Below is a list of the potential coffee shop concepts to think about when conducting your market research. Research the Market.

License 459

License Hiring Equipment Small Business 459

ChowNow

MARCH 19, 2020

Market these bundles to parents, since they’re great for keeping kids entertained while they’re home from school. If your restaurant has any branded merchandise, such as t-shirts, mugs, or hats, don’t forget to include it on your menu. Put grocery and pantry goods on the menu, too. Unfortunately, there’s some fine print here.

Online Ordering 370

Online Ordering Merchandise Email Marketing Restaurant Law 370

Modern Restaurant Management

JUNE 13, 2024

While market trends and flavors can fluctuate frequently, consistency in quality and flavor are key factors for enduring longevity with these products. In a competitive market, these staples serve as a point of differentiation, setting one QSR apart from another and creating a loyal customer base that keeps coming back for more.

Seasonal Menu 309

Seasonal Menu Loyalty Program Innovation Point of Sale 309

EATER

AUGUST 19, 2021

My designs range from branding (logos, menus, merchandise) to physical assets (wallpapers, lighting, and events) to digital assets (social media, emails). Labels are very direct for branding and marketing. During the pandemic, businesses shifted to delivery and focused on developing stronger social media presence.

Design 307

Design Food Social Media Merchandise 307

The Restaurant Times

DECEMBER 17, 2021

Cafes and coffee shops across the world are discovering the power of social media. This shows the tremendous scope for coffee shops – it’s a buzzing market waiting to be captured! While most coffee shops do not actively use social media channels to promote their business, it’s the best way!

Social Media 98

Social Media Loyalty Program Merchandise Point of Sale 98

Modern Restaurant Management

OCTOBER 29, 2019

What is the newest, greatest thing to hit the market, that other people don’t have? Our natural inclination is to start with product with sales and marketing, listing out the features and why our thing is all that. So where is the first place we look for innovation? Usually it is product.

Innovation 364

Innovation Menu Back of House Front of House 364

7 Shifts

JULY 25, 2024

Choosing this option is beneficial if your restaurant is in a competitive market where people use these apps frequently. For example, you can take orders from your social media profiles, like Facebook and Instagram, using a form or direct message. Delivery apps help boost your restaurant's visibility and attract new customers.

2024 243

2024 Loyalty Program Point of Sale Online Ordering 243

EATER

AUGUST 20, 2024

But after attaining the niche cool factor via podcast ads, chic shoppy shops , and food media raves, these brands have one unlikely destination in common: the grocery aisles at Walmart. Some get elaborate on-shelf displays, others get digital advertising support via social media or the Walmart app.

Retail 308

Retail Point of Sale 2023 Food Supply 308

7 Shifts

MARCH 27, 2020

Due to the volatile situation caused by COVID-19, restaurateurs across the globe are having to temporarily close their businesses to support social distancing. Consider things like merchandise sales, inventory sales, or private cooking lessons. Social Distancing” and “Flatten the Curve” are more than buzz words of 2020.

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

Ken Burgin

OCTOBER 12, 2021

Singles Day Restaurant Marketing – 11 November. Black Friday Restaurant Marketing – 26 November. Move the merchandise – the t-shirts that haven’t sold, offered at a crazy price. Cyber Monday Restaurant Marketing – 29 November. What can you throw into the mix?

Marketing 133

Marketing Social Media Merchandise Online Ordering 133

Modern Restaurant Management

AUGUST 19, 2020

” The program highlights include: Accessing US Foods’ proprietary technology to identify the right concept based on their unique, local market conditions. Leveraging US Foods’ knowledge and support in building and creating strong brands and digital marketing.

Kitchen Safety 515

Kitchen Safety Loyalty Program Delivery Seating 515

Future Food

MARCH 24, 2020

Eating with your eyes – Food, Design and Social Media. Social media and the Internet, in general, drive our ability to offload our opinions on every element in our lives. How do you use social media to your advantage and what traps must you avoid, to remain successful and thriving?

Social Media 83

Social Media Design Food Customer Experience 83

7 Shifts

FEBRUARY 22, 2021

Leveraging F&B technologies solutions can entice online customers and attract traffic to your website and social media pages. Let’s take a look at the following marketing tactics that you can use: Social media Social media is undoubtedly a popular platform for promoting your loyalty program.

Loyalty Program 195

Loyalty Program Tip Distribution Email Marketing Social Media 195

EATER

NOVEMBER 21, 2022

The app’s marketing notes that 10 percent of all greenhouse gas emissions are due to food waste, and claims to have saved “164 million meals” in its six years of operation (a representative for the company says the app defines a meal as one surprise bag). Nothing wrong with day-old pastries on sale.

Waste 331

Waste Consumer Goods Food Truck Front of House 331

EATER

NOVEMBER 12, 2021

boiler seem practically sculptural” — positioned itself less like a food market and more like a high-end retailer, one available to the masses, but subsidized by the rich. The taste-driven approach to merchandising at modern specialty food stores is more reminiscent of, say, Barneys than Whole Foods.

Retail 261

Retail Consumer Goods Merchandise Online Ordering 261

Squirrel Systems

MAY 1, 2025

Promoting event hosting for corporate gatherings, birthdays, and special occasions via digital marketing. Monetizing Merchandise & Retail Items via E-commerce Brand loyalty doesnt have to end at the dining table. Selling merchandise can provide a steady revenue stream.

Loyalty Program 59

Loyalty Program Merchandise Email Marketing Mobile Ordering 59

Indoor Media

MARCH 15, 2021

Either way, as you review what did or didn’t work, it’ll be important to consider how your marketing strategy helped manifest your plans. Did your company set up social media profiles but abandon them once content creation became too exhausting? Resetting your marketing strategy is not as difficult as it sounds.

Marketing 148

Marketing Advertising Small Business Merchandise 148

Cheetah

OCTOBER 22, 2021

We’ve put together the top menu suggestions, decorations, activities and marketing ideas that will make your restaurant the ghouliest in the neighborhood and draw hoards of trick-or-eaters. Add unique lighting outdoors and you’re sure to draw a lot more interest, as well as turn halloween-loving passersby to social media promoters.

Merchandise 148

Merchandise Social Media Coupons Customer Experience 148

Cheetah

JANUARY 13, 2022

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

Clover - Restaurants

AUGUST 23, 2024

One of the most effective ways to boost your business and generate additional revenue is by offering restaurant merchandise. From trendy accessories to gourmet muffin mixes, the right merchandise can turn your loyal diners into ambassadors, spreading the word about your eatery. Why offer restaurant merchandise?

Merchandise 52

Merchandise Email Marketing Social Media Loyalty Program 52

Ken Burgin

SEPTEMBER 27, 2020

Make plans to share with customers in your venue, on social media and through your email communication. It could involve donations from customers on a certain day, a special fund-raising meal, or selling pink ribbon merchandise. It’s an issue for women and for men. If you’re making deliveries, include a flyer.

Social Media 156

Social Media Merchandise Customer Experience Communication 156

Modern Restaurant Management

MAY 12, 2020

The company is exploring collaborations with corporate partners and charities, as well as merchandise sales, to keep its mission alive. "When Lead information, conversation history, and all other social engagements are easily managed across all locations in a single, centralized platform. ” SOCi SmartBot.

Mobile Ordering 376

Mobile Ordering Online Ordering Food Order Hospitality 376

The Rail

AUGUST 14, 2024

Set a realistic budget, including permits, staffing, equipment, and marketing costs. Locations with a strong community presence, such as farmers' markets or art galleries, can also provide a ready-made audience for your pop-up. Market Your Pop-Up Effective marketing is vital for the success of a pop-up restaurant.

Social Media 130

Social Media Seasonal Menu Customer Experience Customer Service 130

The Rail

JUNE 19, 2024

You can set up shop outside of a popular bar, near the beach, outdoor shopping centers, music festivals, farmer’s markets, and other outdoor events. When consumers see the fun others are having at your pop-up on social media, they will do whatever they can to also be a part of the experience so they don’t miss out.

Food Truck 130

Food Truck Outdoor Social Media Retail 130

Touch Bistro

APRIL 28, 2021

As the COVID-19 pandemic slowly begins to recede, many restaurants are turning to gift card marketing as part of their 2021 recovery plan. In other words, gift card marketing is a valuable way to diversify your revenue stream, while increasing customer volume – two factors that are essential to business recovery in 2021.

Marketing 98

Marketing Email Marketing Social Media Guest Recovery 98

EATER

AUGUST 15, 2022

As a company, it’s a shitty feeling when people are getting ripped off because they think they’re buying your merchandise.”. An extensive investigation by ProPublica found that “[t]he social media giant’s shortcomings in overseeing the service have made it easier for fraudsters to perpetrate a litany of scams.”

Email Marketing 246

Email Marketing Online Ordering Food Order Point of Sale 246

Restaurant Clicks

SEPTEMBER 18, 2020

Read more to learn about food truck business plans, marketing, finances, and much more! Create a Marketing Plan. Create a Marketing Plan. Marketing is essential for any business, especially restaurants! Create a restaurant marketing plan and consider the following aspects of your marketing: Logo.

Food Truck 131

Food Truck Food License Social Media 131

Modern Restaurant Management

FEBRUARY 21, 2020

Nominees for more than 50 awards categories, including Restaurant and Chef, Restaurant Design, and Media will be announced. Now, 20 years later, Sushi Maki has 22 locations throughout South Florida and an impressive relationship with Whole Foods Markets providing sustainable seafood sushi. The event will take place at 10:00 A.M.

Brewery 348

Brewery Design Food Supply Equipment 348

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Next Restaurants

APRIL 17, 2024

Here’s why Instagram is a must-have in your marketing arsenal. Massive reach: Tap into a global network of potential restaurant guests, with a significant portion being young adults who heavily rely on social media for purchasing decisions. A well-designed food challenge can be a powerful marketing tool.

Social Media 125

Social Media Seasonal Menu Customer Experience Specials 125

Touch Bistro

MAY 26, 2021

Marketing and Promotions. Use marketing strategies such as social media (Facebook and Instagram), restaurant email marketing , your website, direct mail, and paid advertising. The Ultimate Guide to Restaurant Marketing. Everything you need to know about social media, digital marketing, SEO, and more!

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

Modern Restaurant Management

NOVEMBER 19, 2019

Customers can also purchase limited-edition merchandise from Chicago-based visual artist Mac Blackout to take home with them. However, ecommerce has changed expectations for personalization so dramatically that marketers need to incorporate AI in order to remain competitive,” said Shyam Rao, CEO of Punchh.

Delivery 322

Delivery Reservations Customer Experience Retail 322