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Restaurant Market Research: Ultimate Guide to Market Analysis

7 Shifts

However, the systematic gathering and analysis of data serves to lay a solid foundation for your business. Consider the channels you'll use to reach potential customers, such as social media, local advertising, or community events. You can identify potential gaps in the local dining landscape and create unique value propositions.

Marketing 370
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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

To do so, you must have an optimized website and engaging social media profiles. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. If your website isn’t optimized for mobile, you could be losing out on potential customers.

Book 195
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The Ultimate Guide To Restaurant Marketing: Strategies for Restaurant Operators In 2025

ChowNow

Between online reservations, third-party delivery apps, and direct ordering from your website, digital interactions often happen before a guest ever steps through your doors. Every restaurant serves a unique customer base, and the more you know about them, the more effective your marketing efforts will be. Why do you do what you do?

2025 195
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How to Calculate and Improve Your Bar’s Profit Margin

7 Shifts

It just goes to show how important drink pricing and cost management are to maximizing profits. The average profit margin for bars typically ranges between 10-15% , but this can vary depending on the type of bar you run, the location, and the types of drinks you serve. Doing so helps you maintain a healthy profit margin on each sale.

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2025 Outlook: Experts Weigh In on Restaurant Trends and Challenges, Part One

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2025. When consumers order more food online, it’s clearly good for business – but it can also make it harder for businesses to manage inventory.

2025 419
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The Ultimate Guide to Local Restaurant Marketing 2025

7 Shifts

When a restaurant participates in local events or partners with local businesses, it becomes part of the neighborhood’s fabric. Your Google Business Profile serves as the first point of contact for many potential customers searching for local restaurants. Go to the Google Business page and claim your restaurant.

Marketing 195
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How To Get More Google Restaurant Reviews From Customers In 2025

ChowNow

With 83% of consumers checking Google reviews before choosing a restaurant, having a robust system for collecting and managing feedback should be a top priority. Next, add a Leave a Review button on your website that directly links to your Google review page. Every review serves a purpose, and the more feedback you receive, the better.

2025 221