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Want to boost your restaurant marketing? Use psychology. The result? More guests. It’s that simple. We’ll look at some great psychological techniques you can use. Psychological techniques can give your restaurant marketing an effective boost. This helps you get noticed more quickly among competitors. Theories such as The Illusion of Scarcity, Social Proof and Mere Exposure can increase your foot traffic drive profits, and generate essential guest bookings.
Maximizing your restaurant’s profit depends on many different factors. While many restaurant owners focus on increasing total sales, in order to add to your bottom line, you also need to focus on decreasing costs. Start with your restaurant’s prime cost, which makes up two of the biggest line items in your restaurant accountingbudget. Knowing how to calculate prime cost helps you take control of your restaurant’s health and drive operational improvements.
In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. Instagram is now reshaping the way diners consume their food, and in return restaurants have changed to accommodate the need for “ Instagrammable ” experiences. Creating an Instagram marketing strategy for your restaurant is just a part of getting your business up and running.
Is your restaurant doing well and you feel like you are ready to expand your business, but not sure how? They are a lot of ways that you can do it and here at MBB Management we can help you develop a surefire plan for success. Check out this Need to Know Guide on Restaurant Expansion for Restaurants. Make It a Part of Your Business Plan. First things first, any plans for expansion should be thought through and put into your business plan even before you open your restaurant.
Mid-year performance reviews aren’t just boxes for HR to check. Paycor’s toolkit empowers leaders to: Identify high-potential team members. Boost engagement with meaningful feedback. Support struggling employees. Nurture top talent to drive results. Learn how to ignite employee potential through meaningful feedback. When you nurture top talent, everybody wins.
Good food is what brings people together, right? Whether people prefer to go out to their favourite café which serves the best Benedict eggs or love trying out the latest restaurant in town, the food and beverage culture around the world is more present than ever. To make sure that you offer the perfect customer experience, you have to nurture and delight your guests with different assets.
4 ways an above-store leader can improve speed of service. The post 4 ways an above-store leader can improve speed of service appeared first on Delaget.
In an era of convenience, online ordering systems, self-service kiosks and mobile platforms have become key to give the customers what they crave the most: a fast, personalized and convenient food experience through delivery and/or takeaway. With allegedly 70% of all orders being off-premise by 2020*, restaurants should dig into what their options are when it comes to off-premise dining, in particular delivery.
In an era of convenience, online ordering systems, self-service kiosks and mobile platforms have become key to give the customers what they crave the most: a fast, personalized and convenient food experience through delivery and/or takeaway. With allegedly 70% of all orders being off-premise by 2020*, restaurants should dig into what their options are when it comes to off-premise dining, in particular delivery.
Restaurant POS Software: 11 Must-Have Features for Chefs October 23, 2019 With all the hustle and bustle of a dinner rush, your restaurant staff can get overwhelmed, especially your chefs. Many restaurants purchase their POS software based on the needs of their customers and their employees who interact with customers, like cashiers and servers. However, […].
Looking to increase the amount of customers you can serve on a given night? You should be looking to optimize your table turnover and we have 4 tips to help. The post How to Improve Table Turnover Rate at Your Restaurant (4 Helpful Tips) appeared first on Buzztime.
The restaurant industry is constantly witnessing major changes in technology. Smarter technological inventions are replacing traditional methods at restaurants. AI-driven technologies have been introduced in this sector after having carefully examined the customer behavior and their expectations over the years. To beat the massive competition that exists in the restaurant industry, restaurateurs need to invest wisely in technology.
Mid-year performance reviews aren’t just boxes for HR to check. Paycor’s toolkit empowers leaders to: Identify high-potential team members. Boost engagement with meaningful feedback. Support struggling employees. Nurture top talent to drive results. Learn how to ignite employee potential through meaningful feedback. When you nurture top talent, everybody wins.
Halloween is fast approaching, and whether you’re a server looking for a costume, or a manager trying to get your staff in the spooky spirit, you know that costumes are a great way to attract more diners and boost sales. Having your restaurant team dress up gives them a chance to be creative, be more engaged on the job, and increase their tips from Halloween-loving tables.
As a business manager , you have a lot of responsibilities: plan projects, create and execute marketing, coordinate deliveries, organize employees, and ensure the smooth operation of your company. But unlike other jobs of similar complexity, you don’t have support departments to back you up. It’s all you. Without a doubt, one of the more difficult management tasks is scheduling your employees.
This is an incredible milestone for our business. To have an amazing company like Lightspeed recognise Kounta’s leadership in our industry is a testament to the exceptional team we have assembled, the quality of the product we have built, and the reputation for service excellence we have earned. I am immensely proud of and grateful to all the people who helped us get here.
If you are an entrepreneur in the process of opening a new restaurant, you know how crucial location is for your success. While choosing a location may appear to be simple, it is the unanticipated land use and zoning hurdles that can stand in your way. These land use and zoning obstacles can not only impact whether you can open a restaurant in your desired location, but may also increase several start-up costs in your business plan.
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
A roster is a key running sheet for any business - it ensures your whole team knows exactly when and where they are needed on any given day. Getting your rosters right can have a significant impact on your venue and furthermore position you as a manager who’s capable of thinking about the overall business success, not just someone focused on operational tasks.
As operators deal with the increasingly costly and complicated labor market, new strategies are being defined to maintain profit margins – particularly when it comes to restaurant forecasting. There’s a lot of talk about kiosks as a form of customer service automation. In fact, some of the largest QSR chains are devoting significant budget to their FOH automation strategies.
Last week, a few members of the xtraCHEF had the opportunity to travel to Denver for the MUFSO Conference hosted by Nation’s Restaurant News. The annual gathering, set to take place at the Denver Sheraton for the next three years, brings together leaders from multi-unit foodservice operators (thus, MUFSO ) to connect, advance partnerships and learn from one another’s best practices and cutting-edge innovations.
In restaurants, happy customers are crucial to the mission. This is not only true because happy customers become repeat customers, but it’s also true because happy customers leave good reviews. Online reviews can make or break a business, and patrons check the reviews before deciding to dine at your establishment. That’s not to say a few bad reviews are going to tank your business, though.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
The acquisition complements Lavu’s restaurant management platform with end-to-end payment automation solutions. August 07, 2019 03:27 PM Eastern Daylight Time. ALBUQUERQUE, N.M.–( BUSINESS WIRE )–Leading mobile point-of-sale and payment processing platform, Lavu, announced the acquisition of Sourcery, an automated accounts payable solution designed for the restaurant industry.
This blog was originally produced for Hospitality Technology. In the world of restaurants, managers look forward to many things… but restaurant inventory management is practically never one of them. It is probably safe to say that counting inventory is not as gratifying as nailing the perfect dinner shift, but it is a critical process in your restaurant operation nonetheless.
Your restaurant's long-term success relies on its ability to scale. Do you have the tools to ensure your scalability? When your restaurant scales, it's adding to its workload. It's increasing restaurant locations, employees, vendors, equipment -- everything! A system that scales well will be able to maintain or even increase its level of performance or efficiency when tested by larger operational demands.
There’s no question that the restaurant delivery and reservations experience has become increasingly digitized in recent years, and there’s no sign of this trend slowing down in the future. At the current pace, you might even think that apps have replaced the more traditional processes for placing takeout orders, making reservations or asking menu questions, right?
Great leadership development is the key to sustainable business growth. Are you ready to design an effective program? HR can use Paycor’s framework to: Set achievable goals. Align employee and company needs. Support different learning styles. Empower the next generation of leaders. Invest in your company’s future with a strong leadership development program.
The acquisition will allow Lavu to provide seamless online ordering alongside their comprehensive restaurant management platform. April 24, 2019 11:03 AM Eastern Daylight Time. ALBUQUERQUE, N.M.–( BUSINESS WIRE )–Lavu, an industry leader in mobile point-of-sale and payments systems, announced today the acquisition of MenuDrive, a branded online and mobile ordering platform for restaurants.
This blog was originally produced for Hospitality Technology. As the second-highest cost at your restaurant, labor and the best way to manage it will always be a focus for successful operators. As labor becomes more expensive across the industry, however, restaurant businesses are seeking ways to optimize costs as best they can. In the industry research report, Building an Insight-Enabled Infrastructure , Hospitality Technology reports that overwhelmingly restaurants see the greatest worth in k
Experience an Authentic Pan American Flight at Air Hollywood. Based in Los Angeles, Air Hollywood is the world’s largest aviation-themed film studio. Since 1998, the company has provided airplane sets and props for several movies and TV shows , including The Wolf of Wall Street and Bridesmaids. Air Hollywood provides several other services, such as a program for people afraid of flying called FearlessFlight, a public service for special needs travelers called Open Sky for Autism, and an ai
Building a restaurant’s brand is a lot like cooking. It’s part science, part craft. It requires statistical information about your target market, your geographic setting, and your market. It also requires creative thinking and a little soul-searching. When you get your brand right, more patrons show up for you, and they leave eager to spread the news.
Great leadership development is the key to sustainable business growth. Are you ready to design an effective program? HR can use Paycor’s framework to: Set achievable goals. Align employee and company needs. Support different learning styles. Empower the next generation of leaders. Invest in your company’s future with a strong leadership development program.
Photo by Marek Rucinski It t urns out that customer loyalty is an essential ingredient for any thriving business. Increase customer retention rates by… following these 6 steps! There is no downside to customer loyalty. Perfect, so the next step is you get your customers to become more loyal. Sounds simple enough, right? But how? One way is to use a good customer l oyalty program , such as one integrated directly with your restaurant POS system.
You’d be hard-pressed to find a restaurant manager who actually likes taking inventory. It’s complicated. It’s time-consuming. It often requires opening early or closing late. But good managers know the importance of a good restaurant inventory management process. The day-to-day decisions made on inventory impact the bottom line, and with food costs on the rise, the process is another major stressor on top of numerous existing operation headaches.
Explain your role at xtraCHEF. Sales Development Rep, which means I’m always reaching out to businesses and conveying the value that xtraCHEF provides to restaurants. What did you do before you came xtraCHEF? I just graduated this summer from CUNY Hunter College as a Chinese Major and French Minor. In the years before starting at xtraCHEF, I got to spend one year in France, three months in Taiwan, and a year in Mainland China.
Please send plant-based news to Modern Restaurant Management (MRM) magazine's Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com. Plant Based World Comes to the UK in 2020. Following the success of the Plant Based World Conference & Expo in New York, organizer JD Events is delighted to announce the launch of Plant Based World Europe in London in 2020.
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
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