Modern Restaurant Management

APRIL 4, 2025

Modern Restaurant Management (MRM) magazine asked Murray for her insights on how and why to change a restaurant’s concept, social media marketing, and more. I’ve also taken surveys on social media and asked people what they wanted to see and eat. They are the ones leaving reviews and making social media posts.

Social Media 221

Social Media Customer Service Customer Experience Influencer 221

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Keep the design simple, use high-quality images of your food, and include strong calls to action (like “Book a Table” or “Order Now”). Let’s explore 26 proven online marketing strategies to help your restaurant thrive.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

DECEMBER 31, 2024

Elevated Snacking Redefining snacking with creative flair and global influence, tapas and shareable boards will evolve in new directions such as Middle Eastern-inspired mezze platters, top photo. Check out some of the insights driven by the social response below: Gen Z says ranch is overrated, but there’s a catch.

2025 450

2025 Beverage Fine Dining Guest Recovery 450

ChowNow

FEBRUARY 28, 2025

Prioritize a clean design, fast load times, and a seamless mobile experience since most customers will be searching from their phones. Reviews are social currency, and they do more than just build trust with potential customersthey also signal to Google that people are visiting and engaging with your restaurant.

2025 195

2025 Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

FEBRUARY 25, 2022

Whether you’re eat-in only or you’re offering deliveries, you're not going to get far in 2022 without a well-designed website. Social media platforms will play just as significant a marketing role for restaurants in 2022. The Influencer Question. Instead, look at macro-influencers.

2022 531

2022 Marketing Email Marketing Social Media 531

ChowNow

FEBRUARY 7, 2025

The psychological principle behind these dealsscarcity and exclusivitymakes them feel special and valuable, influencing customers to buy more and increasing your restaurants AOV without feeling like a hard sell. A well-designed menu naturally encourages customers to enhance their meals at key moments in the ordering process.

Ordering 349

Ordering Online Ordering Loyalty Program Customer Experience 349

Perfect Daily Grind

SEPTEMBER 30, 2020

Many of these spaces were repurposed factories or storefronts, and had not truly been designed with customer experience in mind. . I spoke to some baristas and café owners to learn about more of the factors that influence café design. Exploring Some Of The Major Trends In Café Design. How Travel Influences Café Design.

Café 209

Café Influencer Design Social Media 209

Modern Restaurant Management

JANUARY 28, 2022

Once you’ve selected a suitable name, you will need to design your logo. When designing your logo, consider your target market. The logo is well-designed and in the style of a conventional restaurant as well. Use Social Media to Promote Your Business. Your logo needs to attract your ideal customer.

Social Media 528

Social Media Small Business Advertising Food Order 528

ChowNow

MAY 30, 2025

Leverage your restaurants social media insights, feedback from staff and customers, and even your order history to shape your decision. If youre looking for a loyalty program, ChowNows Rewards Program is designed to reward diners and keep them coming back to your direct ordering channels. Most importantly, know your audience.

Ordering 195

Ordering Loyalty Program Social Media Email Marketing 195

7 Shifts

JULY 20, 2024

With over 5 billion people using social media globally, platforms like Facebook, Instagram, and TikTok have become necessary tools for businesses to reach customers. From introducing your restaurant to fulfilling orders, you can use social media to drive more traffic to your establishment, in-person and digitally.

Social Media 221

Social Media Customer Experience Seasonal Menu Customer Service 221

Modern Restaurant Management

JUNE 20, 2025

Morimoto Asia elevates classic children's menu items with Pan-Asian influences, exemplified by their "Bao Wow," a hot dog served in a bao bun, and also offers boba tea and donut churros. Children today are exposed to a variety of cultures and cuisines from an early age, whether through travel, social media, or community diversity.

Menu 251

Menu Dietary Restrictions Social Media Catering 251

Modern Restaurant Management

NOVEMBER 29, 2023

From a catchy name to a one-of-a-kind menu or an Instagram-worthy interior design to a dedication to sustainability and more – all these ways and more can help your restaurant stand apart from competitors and attract clientele. Through media relations, PR can cultivate relationships with media members for your restaurant.

Social Media 493

Social Media Employee Relations Food Safety Customer Service 493

Modern Restaurant Management

MAY 8, 2025

The texture of a food or beverage item can make it appear more craveable, deliver a certain desirable mouthfeel, or even carry a particular sound that influences our perception. That’s because texture activates more than just our taste buds. How do textural trends arise and why do you feel there is a rise in anti-texture products?

Social Media 251

Social Media Beverage Influencer Innovation 251

Modern Restaurant Management

MAY 30, 2023

RMS dug deep into many influences on dining choices – including social media. Knowing your audience is essential for social media promotions. The key is designing practical strategies to optimize profitability, sales and financial success. Apps aren’t the only traffic drivers, of course.

Loyalty Program 492

Loyalty Program Social Media Download 2023 492

ChowNow

MARCH 21, 2025

Key customer factors that influence dining preferences, from demographics to behavior. A restaurant target market is the specific group of customers your restaurant is designed to attract. Lifestyle Choices: Do they prefer fast, casual meals or long, social dining experiences? Lets get started and find your target audience.

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

EATER

JANUARY 11, 2022

Your favorite food influencer has probably collaborated with the FeedFeed account, been featured on it, or promoted the hashtags in pursuit of a boost in followers and visibility. The FeedFeed describes itself as “the world’s largest crowdsourced publication,” and “the world’s largest epicurean social influencer network.”

Influencer 332

Influencer Social Media Employee Relations Website Management 332

Modern Restaurant Management

SEPTEMBER 28, 2022

For the report, SponsorUnited's platform identified 47 active QSR brands buying sponsorships or media. “As the fandom in Esports continues to grow, QSR brands have been leaders in sponsoring teams, organizations and influencers,” said Michelle Harmon-Madsen, CMO, SponsorUnited. Engagement totals more than 3.5

Social Media 450

Social Media Recruiting Influencer Take-out 450

Modern Restaurant Management

OCTOBER 16, 2020

Not only can color transform customers' moods and views of the restaurant overall, but it's also a great way to maximize interior design. The way logotype is designed can completely transform a restaurant's overall appearance and perception from the consumer point of view. Fonts Can Solve Any Identity Crisis.

Consumer Goods 520

Consumer Goods Social Media Influencer Seasonal Menu 520

7 Shifts

OCTOBER 22, 2024

Traditional marketing strategies, like national TV ads, billboards, or widespread social media campaigns, can generate awareness, but they aren’t that effective when it comes to connecting with local customers. Use local keywords in your social media posts, too. Keep the entry process simple.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

FEBRUARY 21, 2020

And today, social media needs to be at the very centre of any comprehensive strategy – the majority of audiences hang out on social media, and platforms such as Instagram provide the perfect opportunity to raise awareness about your event and drive attendance. Identify Your Target Audience. Encourage Interaction.

Events 472

Events Social Media Entertainment Take-out 472

Modern Restaurant Management

SEPTEMBER 16, 2020

If they have outdoor dining and require all of their staff to wear masks and gloves, practicing social distancing in the restaurant, they should prominently display those things everywhere. Lastly, put up a sign that says your restaurant is open and practicing social distancing. Doing these things accomplishes that and then some.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

The Restaurant Group

APRIL 12, 2025

Let’s dive into the world of restaurant influencer marketing a game-changer that’s as juicy as your signature burger. What Is Restaurant Influencer Marketing? Imagine having a local foodie with a loyal following rave about your dishes on social media. ” Absolutely!

Influencer 78

Influencer Marketing Social Media Food Truck 78

Social Hospitality: Restaurants

JUNE 22, 2020

The image-based social network now has a revenue of approximately $6.84 Restaurants across the globe now use Instagram to advertise their wares and, many even create bespoke dishes which are designed specifically to be shown off on the platform. To start out with any kind of social media for business, planning is key.

Marketing 440

Marketing Social Media Advertising 2007 440

Modern Restaurant Management

AUGUST 8, 2022

The key is that it’s not just one technology—it can be umbrella of integrated technologies working together to produce compelling results including WiFI, text messaging, email, and digital displays to leverage guest engagement and social media to the maximum. Drive Organic Social Media. Reward Loyal Customers.

Social Media 468

Social Media Loyalty Program Email Marketing Point of Sale 468

The Rail

MARCH 25, 2025

Share behind-the-scenes moments of the move, from packing up the old space to designing the new one. Use Social Media to Announce Your Restaurant's Move Social media is one of the most effective platforms to announce the relocation of your restaurant.

Social Media 130

Social Media Email Marketing Customer Experience Events 130

Modern Restaurant Management

FEBRUARY 24, 2025

Although concerns about customer sensitivity influenced pricing decisions, only 9 percent of restaurants did not change prices in 2024, down 19 percent from 2023, indicating a stronger shift towards strategic price increases. Revenue growth in 2024 was largely driven by menu price adjustments.

2024 251

2024 2023 2025 Loyalty Program 251

ChowNow

APRIL 25, 2025

Its more than just designing a cool logo, picking a catchy name, and slapping it on everything. Its the sum of everything about your restaurant, from your menu design and decor to the tone you use when replying to comments on social media or greeting customers walking through the door.

Mobile Ordering 195

Mobile Ordering Social Media Email Marketing Customer Experience 195

EATER

AUGUST 19, 2021

From eye-catching labels for chile sauce to restaurant wallpaper, Overice founder Meijun Li translates culinary vision into visual design In How I Got My Job , folks from across the food and restaurant industry answer Eater’s questions about, well, how they got their job. The second part of my job is design.

Design 307

Design Food Social Media Merchandise 307

Modern Restaurant Management

JULY 2, 2021

This sudden interest in food has led to the rise of social media influencer “foodies” whose star power rivals Food Network hosts. And with millions of recipes being shared over social media channels daily, this interest will surely grow over time.

Social Media 474

Social Media Point of Sale Email Marketing Consumer Goods 474

Modern Restaurant Management

OCTOBER 22, 2021

Seventy-two percent of people choose a restaurant based on comments and images shared by others on Facebook, according to a study by Social Media Monthly. Those stats demonstrate the power and influence of social media. You might also decide to create a custom landing page for visitors from social media.

Social Media 493

Social Media Advertising Events Customer Experience 493

Modern Restaurant Management

MAY 28, 2021

Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media. Optimizing your website and social media pages. Researching current marketing trends.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Modern Restaurant Management

JUNE 26, 2020

From share-worthy photos on Instagram to restaurant reviews on Facebook, social media platforms determine how the restaurants engage with the masses. Yes, not all videos and media platforms are the same – this is a lesson worth knowing. The latest tool to make a splash on the social media scene is TikTok.

Social Media 450

Social Media Entertainment Influencer Consumer Goods 450

Modern Restaurant Management

OCTOBER 4, 2021

But the advertising and marketing also sells a snarky sense of humor , elevating the simplistic brand design to create a funky, unique personality that appeals to the target market. Setting aside the logo design for the moment, however, another aspect of making color work for your restaurant marketing is the decor of the building itself.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

Modern Restaurant Management

FEBRUARY 18, 2020

” Their answers touched on a variety of subjects including AI, virtual reality, virtual kitchens, staffing and retention, social media marketing, sustainability and third-party delivery. The restaurants of the future will disrupt the industry with: specialization, availability, exclusivity and speed and, media engagement.

Mobile Ordering 539

Mobile Ordering Front of House Customer Service Customer Experience 539

Modern Restaurant Management

FEBRUARY 11, 2025

Tik Tok and other social media platforms are filled with influencers making nutritional claims and receiving millions of views. What role did social media have in the move to eliminate seed oils?

Social Media 251

Social Media 2022 Sourcing Menu 251

Modern Restaurant Management

FEBRUARY 10, 2021

Working with the right social media influencers can therefore enhance your reputation. When approaching particular influencers, remember that knowledge and credibility carry a lot more weight in the gluten-free community than the number of followers an influencer has.

Marketing 452

Marketing Social Media Online Ordering Demo 452

ChowNow

JANUARY 23, 2025

Personalize the Customer Experience Dale Carnegie, author of How to Win Friends and Influence People , once said: A persons name is, to that person, the sweetest, most important sound in any language. For more expert tips, check out our article on social media marketing for restaurants. Absolutely.

2025 195

2025 Loyalty Program Operations Email Marketing 195