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“This enduring customer loyalty drives the restaurant industry forward, creating clear opportunities for restaurants to enhance the dining experience through strategic limited time offers, efficient delivery and exceptional in-person service," said Samir Zabaneh, CEO of TouchBistro.
Fast food and food delivery gradually began changing that equation. In 2022, with the introduction of ChatGPT, we saw restaurants – and just about everyother industry – look for ways to incorporate artificial intelligence within their customer operations.
Restaurants less so How the owner of Krystal and Logan's Roadhouse makes it work Financing Olive Garden sales surge on delivery and free take-home meals Same-store sales rose 6.9% at the Italian casual-dining chain as its investments in affordability and Uber delivery paid off. By Joe Guszkowski on Jun. of sales in the quarter.
If youre one of the thousands of restaurants that added online food delivery in recent years, you might be wondering: is it actually helping my business grow? These metrics give you a clear picture of your delivery performancefrom order volume and customer retention to delivery speed and profitability.
Just like a well-crafted mission statement will help guide your business decisions, identifying and understanding your target customers and competitors through restaurant market research will give your business a competitive edge. Do you want to find out which food items your customers love the most?
Widespread Adoption of Technology Solutions in Food Service In 2025, the food service industry will increasingly leverage technology for waste tracking and diversion. – Frenchie Audette, VP of Food Service at Divert In 2024, the restaurant industry continued to adjust to changes sparked by 2020.
Managing multiple third-party delivery platforms can feel like running several businesses at once. In this article, well show you how to consolidate your delivery apps into one system so you can end tablet chaos, improve takeout operation, and ensure customers get their food fast, hot, and, most importantly, accurate.
Managing delivery orders shouldnt feel like running an obstacle course, but for many restaurant operators, thats exactly what it is. Juggling multiple food delivery apps means switching between tablets, manually entering orders into the POS, and trying to keep track of ever-changing fees and commissions. Which apps are performing best?
By Kateryna Reshetilo, Contributor Are you a restaurant owner looking for ways to keep up with the fast-changing demands of your customers? Have you noticed how food delivery apps are becoming essential in attracting and retaining diners? The global online food delivery market size was valued at USD 221.65 from 2023 to 2030.
Pizza restaurants are poised to continue their evolution this year and incremental changes, especially in the areas of artificial intelligence, operational efficiency and customer preferences, will create both challenges and opportunities for pizzeria owners. This not only frees up labor but also reduces order errors.
Quick-service restaurants maintain a steady customer satisfaction score of 79 (on a 100 point scale), while full-service restaurants — despite slipping 2 percent to 82 — remain one of the highest-rated industries in the Index, according to the American Customer Satisfaction Index (ACSI®) Restaurant and Food Delivery Study 2025.
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No longer are customers relying solely on traditional keyword-based searches for terms like “restaurant near me”; instead, they’re using natural, conversational language to find exactly what they want. Customers often browse Instagram for aesthetic appeal and real-time updates before deciding where to dine.
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Jessica Huang, CEO & Founder of Restaurant Marketing, understands what many restaurants are doing wrong in their efforts and how they're missing opportunities to attract and retain customers. By focusing on these areas, restaurants can enhance their marketing efforts, improve customer satisfaction, and streamline their operations.
The restaurant needs cohesion, from signage to menu design to uniforms. Social media, online reviews, and delivery platforms make digital branding just as important as physical branding. We created a simple menu focused on a brand experience that merged nostalgia with modern efficiency. Having a digital presence is critical.
Almost half (45 percent) say they visit quick-service restaurants (QSRs) less often than before, and 51 percent have cut back on table-service restaurants (TSRs). RMS research shows that premium menu items are met with lower price sensitivity and higher willingness to spend. The reason? Now, it’s table stakes.
First, consumers are demanding more convenience and customization, pushing brands to rethink their menus and service models. Customers expect seamless online ordering, loyalty programs, and delivery options, and franchise systems need to invest in tech to stay competitive.
Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.
Per the National Restaurant Association , 46 percent of restaurateurs reported a net increase in customer traffic from January 2024 to January 2025. Online Ordering and Delivery Platforms These days, online ordering isn’t just a convenience for customers; it’s an important financial asset for restaurants.
There's been a notable shift in how families celebrate holidays as recent data from Sauce saw a 38-percent jump in delivery orders on Mother's Day. "We’ve seen delivery evolve from a luxury or backup plan to an essential part of how people eat," noted Elliot Hool, VP of Marketing at Sauce. "That
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Adjusting menu prices may have worked in the past, but it’s no longer enough to offset rising costs. The True Price of Water A restaurant selling 50 bottles of water per day can create a big environmental and financial impact by moving away from bottled water services and switching to an on-site bottling dispenser.
AI is reshaping how customers discover and decide where to dine, so restaurateurs can no longer avoid its significant impact on customer attraction. Role of AI Search in the Restaurant Customer Lifecycle AI search engines go beyond traditional search because they prioritize relatable and conversational queries.
. "We are seeing many restaurants, chains and independents use price value messages to win new customers and grow visits and loyalty with existing customers. While price may be one of the drivers of the visit, the restaurant staff must deliver on the experience expected, from taste to food variety and quality, and good service.
What was once a gradual process turned into a rapid transformation, permanently reshaping how restaurants operate and interact with customers. Customers have now fully embraced the benefits of using restaurant technology, and to keep up with guests evolving expectations, the tech industry is growing at an incredible rate.
That includes the ingredients and packaging for your menu items, but not things like rent and payroll. This gives you a sense of how effective your menu pricing is. You can have packed tables, long lines, and strong menu item sales, but if your operating expenses are out of control, you still might be losing money.
. "If I had the opportunity, I would encourage them to employ voice analytics, not to automate ordering, but rather to analyze customer/employee conversations for insights into customer experience, operational efficiency, marketing effectiveness, safety compliance, employee engagement, and more, he said. "The
Just like banks debate on whether or not to lend you money based on your credit history, customers will decide whether or not to eat at your restaurant based on your overall Yelp rating. takeout, delivery, reservations) Everything about your Yelp page should influence customers to choose your restaurant.
If your restaurant uses delivery apps like Uber Eats, DoorDash, or Grubhub, you already know how overwhelming order volume can get when the rush hitsespecially when youre bouncing between tablets, updating menus in three places, and relying on staff to manually punch in each delivery order.
In 2025, the US online food delivery market is expected to reach $424.9 Customers expect to browse menus, place orders, and pay for their meals with just a few taps of their phones. Whether theyre grabbing takeout on the way home from work or scheduling a delivery for later that day, digital ordering has become the norm.
Implementing a proactive holiday security plan ensures the safety of your staff, customers, and business. Train employees to identify phishing attempts and maintain PCI compliance to safeguard customer data and ensure secure payment processing. Their visible presence also reassures customers and employees alike.
In today's digital landscape, restaurants have become prime targets for cybercriminals who take advantage of potential entry points from point-of-sale systems, online ordering platforms, customer databases, loyalty programs and third-party deliveryservices. Consider the alarming pattern over the past three years.
The real wins come from small, smart shifts; things like improving your online ordering system, highlighting your most profitable dishes, and giving existing customers more reasons to come back. Create Limited-Time Offers That Drive Action Limited-time offers (LTOs) give potential customers a reason to order now, not later.
Restaurants collect a ton of customer data. Think about it: What if you could automatically send a special offer to a customer who hasnt ordered in a while? When used strategically, customer data can help you personalize marketing, streamline operations, and create a better dining experience for your guests.
In an industry where margins are razor thin and customer expectations are insanely high, the divide between marketing and operations is no longer sustainable. But if either side breaks down, or worse, works in isolation, customers feel it immediately and stop coming back. But the modern customer doesn’t care about org charts.
By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. Customers have more choices, higher expectations, and countless ways to discover (or overlook) your restaurant.
Its going to get dropped, splashed with sauce, and maybe knocked off the bar by a customers pursethats just part of the deal. Bonus points if the interface is also customer-friendly, especially if you plan to use tablets for self-ordering or digital menus. For staff, it means faster table turns and fewer logjams around the POS.
If your business isnt keeping up with the changes, you risk falling behind and not meeting modern customer expectations. For operators, restaurant apps mean higher sales, greater customer retention, and smoother day-to-day operations. Online ordering and delivery apps. Here is an example of a restaurants branded app.
POS systems do more than just process payments they enable restaurants to personalize menus by analyzing customer data. Learn more in our latest post: How POS Systems Enable Menu Personalization. Customer Insights : Track orders, dietary preferences, and trends. This ensures menus are always accurate and up-to-date.
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Are you doing all the right thingsserving amazing food, delivering top-notch service, crafting perfectly balanced drinksbut the tables still arent filling up like they should? Youre delivering a great dining experience, yet foot traffic remains inconsistent, online engagement is low, and new customers arent coming in as often as youd like.
Its the number one way customers discover new restaurants and if your business isnt showing up in the search results, youre losing diners to competitors who are. Local restaurant SEO is the best way to attract new customers, and its easier than you thinkyou dont need to be a technical expert to start seeing real results.
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