The Marketing Value Combo: The Most Important Deal for Fast Casual Restaurants to Perfect in 2025
Modern Restaurant Management
MAY 20, 2025
For fast casual chains, competition includes usual suspects like casual dining and QSRs as well as c-stores and grocery chains who are ramping up foodservice offerings to capitalize on the trading down trend. FCRs that have beefed up their “Marketing Value Meal” are emerging victorious.
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