Open for Business

APRIL 3, 2023

The “4 Ps of marketing” may sound like blah business jargon to restaurant types, but these four principles—product, price, place, and promotion—can magnetize new guests and keep regulars coming back. Here’s how to put the 4 Ps of marketing to work for your restaurant, plus a few examples to get you started.

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7 Shifts

OCTOBER 9, 2019

That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Mobile ads also allow you to create an exceptional experience for the customer by providing directions to your location, allowing them to make immediate reservations, and featuring relevant reviews.

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7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

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Apicbase

AUGUST 5, 2022

If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Of course, marketing isn’t the only thing that makes or breaks a business, but it does give you an edge when you expand and open in new locations. You don’t need a fancy consultant to do your marketing.

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7 Shifts

DECEMBER 18, 2023

Manager log books Even if it’s just a shared cloud document, you need a centralized place for your managers to exchange information. This keeps information from getting lost in the text and email shuffle. Management log books also cut down on confusion. This information can then influence your marketing initiatives.

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Open for Business

OCTOBER 20, 2023

Quick links Market research and business plan Location and layout Budgeting and costs Licenses and legal requirements Creating the menu Staffing Technology and systems Marketing and branding Opening your restaurant Market research and business plan Market research and crafting a solid business plan are foundational steps in opening a restaurant.

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Buzztime Business

NOVEMBER 21, 2023

There’s no place like home for the holidays, but these 15 marketing ideas, events, and promotions will make your restaurant the next best thing. Start spreading the word that your restaurant welcomes holiday party reservations! Start spreading the word that your restaurant welcomes holiday party reservations!

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7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

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Indoor Media

JULY 15, 2021

Initially, it was little more than email infrastructure allowing a small group of people to swap business reviews. They kept growing, and in the following year, they integrated the restaurant reservation app OpenTable into their platform, allowing users to book tables directly from a restaurant’s page.

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The Restaurant Times

MAY 10, 2021

Social media marketing is a huge field in itself. If you are lucky, you may be able to book some big-name musicians to perform at your restaurant. Use Email Marketing. You will need to start by building an email list of past customers or new customers you wish to target. Source : pexels.

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7 Shifts

DECEMBER 18, 2023

Manager log books Even if it’s just a shared cloud document, you need a centralized place for your managers to exchange information. This keeps information from getting lost in the text and email shuffle. Management log books also cut down on confusion. This information can then influence your marketing initiatives.

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Management Management Email Marketing Point of Sale 195

Next Restaurants

MAY 26, 2020

If you want to familiarize with the new restaurant marketing landscape post-COVID-19, PosterMyWall is hosting a webinar with Daniel Woodman , a senior marketer with a knack for helping small businesses flourish, to talk about what restaurants can do stay relevant on re-opening, and to tackle the many novel challenges they will face.

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Touch Bistro

MAY 26, 2021

A restaurant reservations system that helps you fill tables in advance. A restaurant reservations system helps you manage all your bookings digitally so you can reduce those dreaded no-shows and ensure you’re maximizing all your available tables – something that’s especially important on a busy holiday like July 4th.

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Touch Bistro

JULY 26, 2021

As a restaurateur, how you prepare for Labor Day can be the difference between booking up solid through the first weekend of September, and barely making enough to pay your staff. Make your Labor Day plans early so that you have enough time to perfect your menu and plan your marketing promotions. Of course, we want the former for you.

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EATER

JUNE 6, 2022

At Eater, we have a tradition of introducing new hires with three fun facts. Now, visits home revolve around where we’re eating, whether it’s mom-and-pop breakfast shops serving soy milk and fried crullers, oyster omelets at the night market , or Michelin-starred meals. Below, you’ll find links to recent food stories worth a read.

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7 Shifts

FEBRUARY 8, 2024

With the right tech tools, managers can ease their workloads, employees enjoy a much smoother scheduling process, and guests benefit in countless ways — from mobile ordering to digital menus to better ways of making and managing reservations. It's arguably the go-to platform for diners looking to make a reservation.

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7 Shifts

FEBRUARY 8, 2024

With the right tech tools, managers can ease their workloads, employees enjoy a much smoother scheduling process, and guests benefit in countless ways — from mobile ordering to digital menus to better ways of making and managing reservations. It's arguably the go-to platform for diners looking to make a reservation.

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Restaurant365

NOVEMBER 19, 2019

To optimize labor hiring and training costs, restaurant operators can turn to restaurant operations tools to reduce costs over time. Because a menu is one of the most visible pieces of restaurant marketing, maintaining a relevant, profitable menu is essential for a restaurant’s bottom line. Accurately tracking business intelligence.

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Modern Restaurant Management

JULY 30, 2021

However, according to a 2019 report from the Federal Reserve Bank, 37 percent of all Americans could not cover an unexpected $400 expense without going into debt. “The market is still ripe for continued expansion and growth,” said Kapoor. “We are very excited about our partnership with SaverLife. .

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Notch

JANUARY 23, 2019

Shifts in the real estate market can raise rent. As an alternative, find ways to get fewer employees to do essential tasks that might otherwise get hired out. If you’re looking to reduce your food costs, modern tools like allow you to buy from an entire market of local suppliers —so you can cut down expenses and delivery fees.

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Notch

JANUARY 23, 2019

Shifts in the real estate market can raise rent. As an alternative, find ways to get fewer employees to do essential tasks that might otherwise get hired out. If you’re looking to reduce your food costs, modern tools like allow you to buy from an entire market of local suppliers —so you can cut down expenses and delivery fees.

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Email Marketing Merchandise Website Management Point of Sale 52

EATER

SEPTEMBER 10, 2020

That’s one of the things they’re doing, and then they’re also selling at farmers’ markets or doing catering.”. In December, Ryland had pitched Naija Buka to PCC Community Markets , a Seattle-based co-op. But fresh food vendors also have to be immediately responsive to market changes or their inventory spoils.

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Food Catering Small Business Retail 70

7 Shifts

FEBRUARY 7, 2024

Delivery, scheduling, inventory management, reservations, and guest management have seen technological advancements over the past few years, and it's just the beginning. Better team communication: Say goodbye to endless text threads, email chains, and whatever other inefficient methods your team uses to negotiate schedules.

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Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

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Indoor Media

FEBRUARY 15, 2021

When business owners are already struggling with these kinds of expenses, they’re not going to want to shell out a lot on marketing. The next biggest frustration for business owners was hiring and training new staff. That being said, remember that every ad you run should produce conversions and lead to new sales in the future.

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Open for Business

MARCH 1, 2023

But in the age of social media marketing , it can help to have someone ensure your feeds are posting consistently with messages that enhance your brand and serve your business. This professional can be full time or part time or a freelancer you hire for a few hours a week. If the guest has a reservation, the host will check them in.

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Gourmet Marketing

SEPTEMBER 23, 2021

We’re a Restaurant Marketing Agency that’s worked with restaurants for over a decade. Restaurant Marketing Ideas. As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. Save the digital image of your poster so that you can use it for online marketing as well.

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Modern Restaurant Management

SEPTEMBER 14, 2021

She moved to information technology in 1994 where she was instrumental in putting in the first network and email system for SBCI. Bill formally served on the Great Lakes Franchise Association Board, Del Taco’s Franchise Marketing Advisory Council and the Finance Excellence Advisory Council for Burger King.

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Lavu

MARCH 11, 2020

With so many options available in the market, it can be a huge challenge to determine which one will fit the needs of your business. Provide features like POS, inventory management, order management, accounting, employee management, payroll, and reservations . Restaurant Reservations.

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EATER

MAY 29, 2020

Meanwhile Tock, a reservations platform that should be in deep trouble as bookings for dine-in experiences go to zero, just raised $10 million. I saw their reservations go from 96% occupancy to zero. Nonetheless, I cried when I wrote that email because I didn’t think everybody would contextualize all that. NK: A 49.95.

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Restaurant Clicks

FEBRUARY 17, 2020

Restaurant point of sale software can often handle bookings, arrange seating, collect and track customer information, and more. Marketing & CRM. If you’re already on the market for those tools, however, Toast is a good choice. . Email marketing integration. Reservation booking. Tableside ordering.

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Modern Restaurant Management

MAY 12, 2020

” “SevenRooms is ushering in a new era for hospitality, delivering on innovative products for operators in the face of uncertainty in our market,” said Terence Tubridy, Owner of In Good Company Hospitality. It can answer questions, drive call-to-actions, and book appointments! ” BWW GO. ” SOCi SmartBot.

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EATER

AUGUST 22, 2022

Another Iron Islands dish, clams in a dashi broth, was inspired by a particular line in the fourth book of five currently published: “Aeron broke his fast on a broth of clams and seaweed cooked above a driftwood fire.” Martin’s book series A Song of Ice and Fire.

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Modern Restaurant Management

OCTOBER 8, 2020

Flippy ROAR hits the market with advanced cooking capabilities to quickly learn menu items, allowing operators to appeal to new customers and retain eaters with consistently cooked options. Additionally, Joy Lai has been promoted to Chief Operating Officer from her previous position as Chief Marketing Officer.

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Modern Restaurant Management

JULY 1, 2021

Top Foods Across Major Markets. Thai Thani – 2021 NW Market St B, Seattle, WA 98107. The Good Food Confidence Index found that almost 90 percent of restaurant brands expect an increase in revenues, 97 percent expect to hire employees, and 78 percent expect to increase good food purchases. Frozen custard: (+486 percent).

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